{"id":10609,"date":"2017-08-04T10:12:00","date_gmt":"2017-08-04T07:12:00","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=10609"},"modified":"2018-05-07T10:27:13","modified_gmt":"2018-05-07T07:27:13","slug":"stirile-saptamanii-amazon-comanda-online-eod-m-commerce-scoala-de-vara-gpec","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/stirile-saptamanii-amazon-comanda-online-eod-m-commerce-scoala-de-vara-gpec","title":{"rendered":"Amazon acuzat\u0103, \u00een\u0219el\u0103torii din Bulgaria, m-commerce-ul rom\u00e2nesc are viitor"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/stirile-saptamanii-amazon-comanda-online-eod-m-commerce-scoala-de-vara-gpec\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p style=\"text-align: center;\"><a href=\"https:\/\/www.gpec.ro\/blog\/en\/stirile-saptamanii-amazon-comanda-online-eod-m-commerce\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10254 alignnone\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/07\/read-english-300x32.png\" alt=\"\" width=\"188\" height=\"20\" \/><\/a><\/p>\n<hr \/>\n<h3><\/h3>\n<h3>Amazon, acuzat\u0103 de pre\u021buri mincinoase<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-7924\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/10\/amazon-300x293.jpg\" alt=\"\" width=\"163\" height=\"159\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/10\/amazon-300x293.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/10\/amazon.jpg 306w\" sizes=\"auto, (max-width: 163px) 100vw, 163px\" \/>Organiza\u021bia non-profit\u00a0<a class=\"profileLink\" href=\"https:\/\/www.facebook.com\/consumerwatchdog\/?fref=mentions\" data-hovercard=\"\/ajax\/hovercard\/page.php?id=18642913246&amp;extragetparams=%7B%22fref%22%3A%22mentions%22%7D\" data-hovercard-prefer-more-content-show=\"1\">Consumer Watchdog<\/a>\u00a0a depus o pl\u00e2ngere \u00eempotriva companiei\u00a0<a class=\"profileLink\" href=\"https:\/\/www.facebook.com\/Amazon\/?fref=mentions\" data-hovercard=\"\/ajax\/hovercard\/page.php?id=9465008123&amp;extragetparams=%7B%22fref%22%3A%22mentions%22%7D\" data-hovercard-prefer-more-content-show=\"1\">Amazon.com<\/a>, pe care o acuz\u0103 c\u0103 \u0219i-a indus \u00een eroare clien\u021bii cu pre\u021buri mincinoase. Mai exact, Consumer Watchdog a analizat, \u00een iunie 2017, \u00een jur de 1.000 de produse de pe site-ul Amazon \u0219i a descoperit c\u0103 brand-ul a pus pre\u021buri de referin\u021b\u0103 la aproximativ 46% dintre ele.<\/p>\n<p>Amazon a transmis c\u0103 studiul este \u201eprofund eronat\u201d, iar Comisia Federal\u0103 de Comer\u021b (FCC) din SUA \u00eenc\u0103 nu a venit cu un r\u0103spuns oficial.<!--more--><\/p>\n<p>\u2192 <a href=\"http:\/\/ecompedia.ro\/amazon-e-cercetat-de-comisia-federala-de-comert.html\" target=\"_blank\" rel=\"noopener\">Cite\u0219te detalii la Ecompedia<\/a><\/p>\n<hr \/>\n<h3><\/h3>\n<h3>Vrei s\u0103 cumpere de la tine? Arat\u0103-le pre\u021burile \u00eenc\u0103 de la \u00eenceput!<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-10617\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/08\/research-consumers-cora.jpg\" alt=\"\" width=\"246\" height=\"162\" \/>O cercetare realizat\u0103 \u00een SUA, la care au participant 1.000 de clien\u021bi ai magazinelor arat\u0103 c\u0103, dac\u0103 ai meniuri cu design slab, un search care nu-l ajut\u0103 pe client \u0219i produse greu de g\u0103sit, 68% dintre clien\u021bi vor p\u0103r\u0103si site-ul t\u0103u.<\/p>\n<p>O treime dintre cei \u00eentreba\u021bi au spus c\u0103 nu se simt stimula\u021bi s\u0103 scumpere\u00a0dac\u0103 pre\u021burile nu sunt\u00a0dezv\u0103luite \u00eenc\u0103 de la \u00eenceput, iar 27% dintre ei\u00a0nu au fost\u00a0\u00eenc\u00e2nta\u021bi de faptul c\u0103 trebuia s\u0103-\u0219i creeze un cont pentru a cump\u0103ra.<\/p>\n<p>\u2192 <a href=\"https:\/\/www.marketingprofs.com\/charts\/2017\/32505\/consumers-biggest-pet-peeves-with-e-commerce-sites\" target=\"_blank\" rel=\"noopener\">Cite\u0219te detalii la\u00a0MarketingProfs<\/a><\/p>\n<hr \/>\n<h3><\/h3>\n<h3>Aten\u021bie la\u00a0Comanda Online EOOD!<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-8777\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/02\/ECC-Romania-300x115.png\" alt=\"\" width=\"300\" height=\"115\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/02\/ECC-Romania-300x115.png 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/02\/ECC-Romania.png 550w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Centrul European al Consumatorilor Romania &#8211; ECC Romania a anun\u021bat c\u0103 mai mul\u021bi clien\u021bi au fost p\u0103c\u0103li\u021bi dup\u0103 ce au comandat de la unele site-uri apar\u021bin\u00e2nd firmei Comanda Online EOOD din Bulgaria. Un indiciu al neseriozit\u0103\u021bii este faptul c\u0103 \u00een pagina de contact nu exist\u0103 dec\u00e2t un formular, un num\u0103r de telefon \u0219i o adres\u0103 de email \u0219i nimic altceva despre firm\u0103. Comanda Online EOOD opereaz\u0103 \u00een Rom\u00e2nia prin 5 site-uri: www.produstv.ro, www.pretulverde.ro, www.teleshoponline.ro, www.ymart.ro \u0219i www.sculestern.ro. De asemenea, aceste site-uri sunt promovate \u0219i prin Facebook \u0219i pe site-ul www.shopmania.ro. Toate site-urile sunt redactate \u00een limba rom\u00e2n\u0103, iar pl\u0103\u021bile sunt afi\u0219ate \u00een RON (lei).<\/p>\n<p>\u2192 <a href=\"http:\/\/www.eccromania.ro\/atentie-achizitii-online-comanda-online-eood\/\" target=\"_blank\" rel=\"noopener\">Cite\u0219te detalii la ECC-Romania<\/a><\/p>\n<hr \/>\n<h3><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-9531\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/04\/Mobile-only-e-commerce-300x154.jpg\" alt=\"\" width=\"300\" height=\"154\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/04\/Mobile-only-e-commerce-300x154.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/04\/Mobile-only-e-commerce.jpg 558w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/h3>\n<h3>Rom\u00e2nii, tot mai interesa\u021bi de online shopping de pe telefonul mobil<\/h3>\n<p>6 din 10 rom\u00e2ni inten\u021bioneaz\u0103 s\u0103 fac\u0103 achizi\u0163ii online direct de pe telefonul mobil, \u00een urm\u0103toarele 6 luni, potrivit studiului \u201eOnline shopping de pe telefonul mobil\u201d solicitat de Blugento Romania. Studiul a fost realizat \u00een perioada 1 \u2013 30 iunie 2017 pe un e\u0219antion de 2.875 de responden\u021bi majori, din mediul urban.<\/p>\n<p>Potrivit studiului, smartphone-ul a devenit indispensabil pentru aproape to\u021bi rom\u00e2nii, 9 din 10 responden\u021bi declar\u00e2nd c\u0103 de\u021bin un astfel de dispozitiv, iar dintre ace\u0219tia, peste 80% accesez\u0103 website-uri direct de pe telefoanele mobile.<\/p>\n<p>\u2192 <a href=\"https:\/\/start-up.ro\/cati-romani-vor-face-cumparaturi-online-direct-de-pe-mobil\/\" target=\"_blank\" rel=\"noopener\">Cite\u0219te detalii la Start-up<\/a><\/p>\n<hr \/>\n<h3><\/h3>\n<h3>\u00censcrierile la \u0218coala de Var\u0103 de E-Commerce GPeC 2017 continu\u0103! Iat\u0103 ce spun unii dintre participan\u021bi<\/h3>\n<p>\u00censcrierile la #ScoalaDeVaraGPeC 2017 continu\u0103 <a href=\"http:\/\/gpec.ro\/scoala-de-vara-de-e-commerce-gpec\/\" target=\"_blank\" rel=\"noopener\"><strong>pe site-ul GPeC<\/strong><\/a> p\u00e2n\u0103 \u00een 18 august.<\/p>\n<p><strong>Horia Neagu (Digital Marketing Consultant)<\/strong> spune c\u0103 nu este un mare fan al teambuilding-urilor, dar, la \u0218coala de Var\u0103 GPeC, activit\u0103\u021bile puse la punct de organizatori au fost &#8222;absolut bestiale&#8221;:<\/p>\n<p><iframe loading=\"lazy\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/HW_0LZt1cvM?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p><strong>Liviu Taloi (<a href=\"http:\/\/Ecompedia.ro\" target=\"_blank\" rel=\"noopener\">Ecompedia.ro<\/a>)<\/strong> vine la \u0218coala de Var\u0103 GPeC \u00eenc\u0103 de la prima edi\u021bie \u0219i a observat c\u0103 foarte multe site-uri au devenit din ce \u00een ce mai bune dup\u0103 eveniment:<\/p>\n<p><iframe loading=\"lazy\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/mG_Amgwdtto?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p><strong>Alexandra Retegan (Evozon)<\/strong> crede c\u0103 \u0218coala de Var\u0103 de E-Commerce GPeC este o idee foarte bun\u0103, doarece combini utilul cu pl\u0103cutul \u0219i ai parte de oameni noi, creativi \u0219i frumo\u0219i:<\/p>\n<p><iframe loading=\"lazy\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/C0_OpsMBRpc?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p>Fiecare prezentare a lui <strong>Ionu\u021b Munteanu (Managing Partner &#8211; WebDigital)<\/strong> este un show de la care pleci revigorat, cu o mul\u021bime de cuno\u0219tin\u021be. La \u0218coala de Var\u0103 de E-Commerce GPeC 2016, Ionu\u021b a adus jocul Click Planners, o metod\u0103 inedit\u0103 de a desf\u0103\u0219ura workshop-ul despre PPC marketing:<\/p>\n<p><iframe loading=\"lazy\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/PCs4RzzdNiQ?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p><strong>Adriana Pop (Silkweb)<\/strong> crede c\u0103 \u0218coala de Var\u0103 de E-Commerce GPeC este o provocare \u0219i, \u00een acela\u0219i timp, o experien\u021b\u0103 foarte fain\u0103:<\/p>\n<p><iframe loading=\"lazy\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/qsYKbj_6MLE?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p><strong>Cristian Ignat (Canopy)<\/strong> m\u0103rturise\u0219te c\u0103 a apreciat la \u0218coala de Var\u0103 de E-Commerce GPeC faptul c\u0103 publicul este divers, c\u0103 se poate sta de vorb\u0103 la un pahar dup\u0103 prezent\u0103ri \u0219i cursuri \u0219i c\u0103 po\u021bi g\u0103si acolo solu\u021bii la problemele tale de e-commerce:<\/p>\n<p><iframe loading=\"lazy\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/QxmVY7BcIhU?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/stirile-saptamanii-amazon-comanda-online-eod-m-commerce-scoala-de-vara-gpec\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Amazon, acuzat\u0103 de pre\u021buri mincinoase Organiza\u021bia non-profit\u00a0Consumer Watchdog\u00a0a depus o pl\u00e2ngere \u00eempotriva companiei\u00a0Amazon.com, pe care o acuz\u0103 c\u0103 \u0219i-a indus \u00een eroare clien\u021bii cu pre\u021buri mincinoase. Mai exact, Consumer Watchdog a analizat, \u00een iunie 2017, \u00een jur de 1.000 de produse de pe site-ul Amazon \u0219i a descoperit c\u0103 brand-ul a pus pre\u021buri de referin\u021b\u0103 la aproximativ 46% dintre ele. Amazon a transmis c\u0103 studiul este \u201eprofund eronat\u201d, iar Comisia Federal\u0103 de Comer\u021b (FCC) din SUA \u00eenc\u0103 nu a venit cu un r\u0103spuns oficial.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[207],"tags":[208],"class_list":["post-10609","post","type-post","status-publish","format-standard","hentry","category-stirile-saptamanii","tag-stirile-saptamanii"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/10609","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=10609"}],"version-history":[{"count":9,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/10609\/revisions"}],"predecessor-version":[{"id":12867,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/10609\/revisions\/12867"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=10609"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=10609"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=10609"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}