{"id":10997,"date":"2017-10-02T10:17:47","date_gmt":"2017-10-02T07:17:47","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=10997"},"modified":"2017-10-02T10:17:47","modified_gmt":"2017-10-02T07:17:47","slug":"danemarca-suedia-raport-ecommerce","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/danemarca-suedia-raport-ecommerce","title":{"rendered":"Danezii aleg cu grij\u0103 produsele online \u0219i suedezele nu au \u00eencredere \u00een shopping-ul pe Internet"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/danemarca-suedia-raport-ecommerce\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><h3>Danemarca: 84% din popula\u021bie a cump\u0103rat online \u00een 2016<\/h3>\n<p>Cump\u0103r\u0103torii online danezi au considerat c\u0103 un termen de dou\u0103 zile lucr\u0103toare este rezonabil pentru a primi un produs comandat pe Internet. Totu\u0219i, anul trecut s-a observat o cre\u0219tere a num\u0103rului clien\u021bilor care au preferat s\u0103-\u0219i ridice singuri cump\u0103r\u0103turile comandate, \u00een loc s\u0103 aleag\u0103 livrarea la domiciliu (43%). Acest lucru arat\u0103 c\u0103 retailerii online nu reu\u0219esc s\u0103 livreze \u00een condi\u021bii optime.<br \/>\n<!--more--><\/p>\n<p>84% dintre danezi au cump\u0103rat ceva online \u00een 2016 \u0219i v\u00e2rstele 16-24 \u0219i 35-44 sunt grupurile preponderente la shopping-ul pe Internet. Cele mai populare categorii sunt: haine \u0219i \u00eenc\u0103l\u021b\u0103minte, electronice, articole media, de s\u0103n\u0103tate, frumuse\u021be, sport \u0219i divertisment, juc\u0103rii, consumabile, accesorii pentru automobil, barc\u0103 \u0219i motociclet\u0103. 47% dintre cump\u0103r\u0103tori s-au informat despre magazinele online \u00eenainte de a cump\u0103ra \u0219i majoritatea dintre ei nu dau click pe reclame \u00eenainte de achizi\u021bie.<\/p>\n<div id='gallery-1' class='gallery galleryid-10997 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Denmark-report-2017-1.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Denmark-report-2017-1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Denmark-report-2017-2.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Denmark-report-2017-2-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Denmark-report-2017-3.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Denmark-report-2017-3-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p><strong>Mai multe cifre \u0219i previziuni, \u00een\u00a0<a href=\"https:\/\/www.ecommercewiki.org\/Prot:C_Light_Denmark_Ecommerce_Country_Report_2017-2\" target=\"_blank\" rel=\"noopener\">Danish E-Commerce Market\u00a0\u00a0Report 2017<\/a>.<\/strong><\/p>\n<hr \/>\n<h3>Suedia:\u00a080% din popula\u021bie a cump\u0103rat online \u00een 2016<\/h3>\n<p>B\u0103rba\u021bii suedezi se informeaz\u0103 despre produse mai pu\u021bin dec\u00e2t femeile, dar cump\u0103r\u0103 mai mult; pe de alt\u0103 parte, femeile se informeaz\u0103 mai mult, dar cump\u0103r\u0103 mai pu\u021bin. 35% dintre consumatorii suedezi cump\u0103r\u0103 online de 1-2 ori pe lun\u0103. Cele mai populare categorii de produse sunt hainele \u0219i \u00eenc\u0103l\u021b\u0103mintea. 80% din popula\u021bie au cump\u0103rat online \u00een 2016 \u0219i \u00eencas\u0103rile vor cre\u0219te cu 16,9% \u00een 2017.<\/p>\n<p>Cump\u0103r\u0103torii din categoria de v\u00e2rst\u0103 25-34 au achizi\u021bionat cel mai mult ceva online. \u00cen Suedia, 86% dintre magazinele online au site-uri adaptate la mobil.<\/p>\n<div id='gallery-2' class='gallery galleryid-10997 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Sweden-report-2017-1.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Sweden-report-2017-1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Sweden-report-2017-2.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Sweden-report-2017-2-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Sweden-report-2017-3.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/10\/Sweden-report-2017-3-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p><strong>Mai multe statistici \u0219i previziuni, \u00een\u00a0<a href=\"https:\/\/www.ecommercewiki.org\/Prot:C_Light_Sweden_Ecommerce_Country_Report_2017_NEW\" target=\"_blank\" rel=\"noopener\">Sweden E-Commerce Report 2017<\/a>.<\/strong><\/p>\n<hr \/>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/danemarca-suedia-raport-ecommerce\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Danemarca: 84% din popula\u021bie a cump\u0103rat online \u00een 2016 Cump\u0103r\u0103torii online danezi au considerat c\u0103 un termen de dou\u0103 zile lucr\u0103toare este rezonabil pentru a primi un produs comandat pe Internet. Totu\u0219i, anul trecut s-a observat o cre\u0219tere a num\u0103rului clien\u021bilor care au preferat s\u0103-\u0219i ridice singuri cump\u0103r\u0103turile comandate, \u00een loc s\u0103 aleag\u0103 livrarea la domiciliu (43%). Acest lucru arat\u0103 c\u0103 retailerii online nu reu\u0219esc s\u0103 livreze \u00een condi\u021bii optime.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,644],"tags":[572],"class_list":["post-10997","post","type-post","status-publish","format-standard","hentry","category-comert-electronic","category-e-commerce-in-romania-europa","tag-raport"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/10997","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=10997"}],"version-history":[{"count":1,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/10997\/revisions"}],"predecessor-version":[{"id":10998,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/10997\/revisions\/10998"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=10997"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=10997"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=10997"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}