{"id":11326,"date":"2017-11-08T11:50:59","date_gmt":"2017-11-08T08:50:59","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=11326"},"modified":"2018-01-09T11:53:31","modified_gmt":"2018-01-09T08:53:31","slug":"despre-user-segmentation-si-retargetare-cu-vladimir-houba-regional-commercial-director-rtb-house","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/despre-user-segmentation-si-retargetare-cu-vladimir-houba-regional-commercial-director-rtb-house","title":{"rendered":"Despre User Segmentation \u0219i Retargetare cu Vladimir Houba, Regional Commercial Director RTB House"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/despre-user-segmentation-si-retargetare-cu-vladimir-houba-regional-commercial-director-rtb-house\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><b>GPeC SUMMIT<\/b><span style=\"font-weight: 400;\"> \u2013 cel mai important eveniment de e-commerce \u0219i online marketing din Rom\u00e2nia \u0219i CEE, aduce un line-up excep\u021bional de speakeri interna\u021bionali \u0219i autohtoni \u2013 adev\u0103rate autorit\u0103\u021bi \u00een domeniu care nu ar trebui ratate de niciun juc\u0103tor din industrie.<\/span><\/p>\n<p><b><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-11317 size-large\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/11\/cover-FB-gpec_summit_2017_speakeri_houba-1024x382.jpg\" alt=\"GPeC Summit\" width=\"1024\" height=\"382\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/11\/cover-FB-gpec_summit_2017_speakeri_houba-1024x382.jpg 1024w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/11\/cover-FB-gpec_summit_2017_speakeri_houba-300x112.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/11\/cover-FB-gpec_summit_2017_speakeri_houba-768x286.jpg 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2017\/11\/cover-FB-gpec_summit_2017_speakeri_houba.jpg 1691w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/b><\/p>\n<p><span style=\"font-weight: 400;\">Printre speakerii care vor urca pe scena <\/span><b>GPeC SUMMIT<\/b><span style=\"font-weight: 400;\"> pe <\/span><b>14 noiembrie<\/b><span style=\"font-weight: 400;\"> se num\u0103r\u0103 \u0219i <\/span><b>Vladimir Houba<\/b><span style=\"font-weight: 400;\">, <\/span><b>Regional Commercial Director RTB House<\/b><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><b>Vladimir Houba<\/b><span style=\"font-weight: 400;\"> este responsabil de managementul \u0219i dezvoltarea activit\u0103\u021bilor \u0219i opera\u021biunilor RTB House \u00een principalele pie\u021be din Europa Central\u0103 \u0219i de Est: Republica Ceh\u0103, Slovacia, Rom\u00e2nia, Bulgaria \u0219i Grecia. \u00cen trecut, Vladimir a lucrat cu compania de research de pia\u021b\u0103 Gemius, unde a condus filialele locale din Cehia \u0219i Slovacia. Vladimir a absolvit facultatea de administrarea afacerilor din cadrul City University of Seattle \u0219i facultatea de business managementul din cadrul Universit\u0103\u021bii Economice din Bratislava.<\/span><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">Pe <\/span><b>14 noiembrie<\/b><span style=\"font-weight: 400;\">, \u00een cadrul <\/span><b>GPeC SUMMIT 2017<\/b><span style=\"font-weight: 400;\">, Vladimir va vorbi despre cum s\u0103 folose\u0219ti datele pe care le ai despre utilizatori pentru a maximiza efectul campaniilor de retargetare.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dac\u0103 n-ai aflat \u00eenc\u0103 cine vine anul acesta la GPeC, consult\u0103<\/span><a href=\"http:\/\/www.gpec.ro\/speakeri-gpec-summit-noiembrie\/\"> <b>lista cu speakerii interna\u021bionali<\/b><\/a><span style=\"font-weight: 400;\"> anun\u021ba\u021bi p\u00e2n\u0103 acum. Pre\u021bul unui bilet de acces la<\/span><a href=\"http:\/\/www.gpec.ro\/gpec-summit-noiembrie\/\"> <b>GPeC SUMMIT<\/b><\/a><span style=\"font-weight: 400;\"> 14-15 noiembrie este de 149 euro + TVA pentru ambele zile de eveniment. Pentru \u00eenscrieri \u0219i mai multe informa\u021bii despre programul Conferin\u021bei, zona de Expo \u0219i Gala Premiilor eCommerce, pute\u021bi vizita site-ul: <\/span><a href=\"http:\/\/www.gpec.ro\/gpec-summit-noiembrie\/\"><span style=\"font-weight: 400;\">http:\/\/www.gpec.ro\/gpec-summit-noiembrie\/<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;-<\/span><\/p>\n<p><strong>GPeC 2017 (edi\u021bia de 12 ani) este un eveniment Powered by <a href=\"https:\/\/www.fancourier.ro\">FAN Courier<\/a><\/strong><\/p>\n<p><strong>Sus\u021binut de<\/strong>: <a href=\"https:\/\/www.bancatransilvania.ro\/\"><strong>Banca Transilvania<\/strong><\/a>, <a href=\"http:\/\/www.brightagency.ro\/\"><strong>Bright Agency<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/creadiv.ro\/\"><strong>Creadiv<\/strong><\/a><strong>, <\/strong><a href=\"http:\/\/www.criteo.com\/\"><strong>CRITEO<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.dpd.com\/ro\"><strong>DPD Rom\u00e2nia<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/dwf.ro\/\"><strong>DWF \u2013 Digital Workforce<\/strong><\/a><strong>, <\/strong><strong><a href=\"http:\/\/www.frisbo.ro\/\">Frisbo<\/a>, <a href=\"https:\/\/www.glami.ro\/coming-soon\/\">GLAMI<\/a>, <a href=\"https:\/\/www.mastercard.ro\/ro-ro.html\">Mastercard<\/a>, <a href=\"http:\/\/www.mediapost-hitmail.ro\/\">Mediapost Hit Mail<\/a>, <a href=\"http:\/\/www.newblack.ro\/\">New Black<\/a>, <a href=\"https:\/\/www.newsman.ro\/\">NewsMAN<\/a>, <a href=\"http:\/\/www.payu.ro\/\">PayU<\/a>, <a href=\"http:\/\/qeops.eu\/?lang=ro\">QeOPS<\/a>, <a href=\"https:\/\/www.rtbhouse.com\/\">RTB House<\/a>, <a href=\"https:\/\/www.targetweb.ro\/\">TargetWeb<\/a>, <a href=\"https:\/\/en.vtex.com\/\">VTEX<\/a><\/strong><\/p>\n<p><strong>Partener al Competi\u021biei Magazinelor Online GPeC<\/strong>: <a href=\"https:\/\/www.carrefour.ro\/\"><strong>Carrefour Rom\u00e2nia<\/strong><\/a><\/p>\n<p><strong>Brought to you by: <\/strong><a href=\"https:\/\/www.orange.ro\/\"><strong>Orange<\/strong><\/a><\/p>\n<p><strong>Recommended Payment Processor Partner<\/strong>: <a href=\"https:\/\/www.mobilpay.ro\/public\/\"><strong>mobilPay<\/strong><\/a><\/p>\n<p><strong>Official Radio<\/strong>: <a href=\"http:\/\/www.kissfm.ro\/\"><strong>Kiss FM<\/strong><\/a><\/p>\n<p><strong>Apa Oficial\u0103 GPeC: <\/strong><a href=\"https:\/\/www.facebook.com\/AQUA.Carpatica\/\"><strong>Aqua Carpatica<\/strong><\/a><\/p>\n<p><strong>Limousine Service<\/strong>: <a href=\"http:\/\/citylimo.ro\/\"><strong>CityLimo<\/strong><\/a><\/p>\n<p><strong>Parteneri media principali<\/strong>: <a href=\"http:\/\/www.wall-street.ro\/\"><strong>Wall-Street<\/strong><\/a> &amp; <a href=\"http:\/\/www.ecomteam.ro\/2017\/\"><strong>ecomTEAM<\/strong><\/a><\/p>\n<p><strong>M\u00e2ndri s\u0103 fim sus\u021binu\u021bi de:<\/strong><\/p>\n<p><strong>Bloggeri oficiali: <\/strong><a href=\"http:\/\/adrianorbai.com\/\">Adrian Gabriel Orbai<\/a>, <a href=\"http:\/\/www.allinbound.ro\/\">Alin Vlad<\/a>, <a href=\"http:\/\/www.andrazaharia.ro\/\">Andra Zaharia<\/a>, <a href=\"http:\/\/www.aurasmihai.ro\/\">Aura\u0219 Mihai Geamba\u0219u<\/a>, <a href=\"http:\/\/www.carmenalbisteanu.ro\/\">Carmen Albi\u0219teanu<\/a>, <a href=\"http:\/\/www.korinams.ro\/\">Corina-Maria Scheianu<\/a>, <a href=\"http:\/\/cristianchinabirta.ro\/\">Cristian China Birta<\/a>, <a href=\"https:\/\/www.cristianiosub.com\/\">Cristian Iosub<\/a>, <a href=\"http:\/\/www.pyuric.ro\/\">Cristina Chipurici<\/a>, <a href=\"http:\/\/www.elenaciric.ro\/\">Elena C\u00eer\u00eec<\/a>, <a href=\"http:\/\/fulviameirosu.ro\/\">Fulvia Meirosu<\/a>, <a href=\"http:\/\/www.cyberculture.ro\/\">George Hari Popescu<\/a>, <a href=\"http:\/\/www.bunescu.ro\/\">Ionu\u021b Bunescu<\/a>, <a href=\"http:\/\/laviniabiberi.com\/\">Lavinia Biberi<\/a>, <a href=\"http:\/\/blogatu.ro\/\">Marius Ovidiu C\u0103lug\u0103ru<\/a>, <a href=\"http:\/\/blidaru.net\/\">M\u0103d\u0103lin Blidaru<\/a>, <a href=\"https:\/\/olivian.ro\/\">Olivian Breda<\/a>, <a href=\"http:\/\/www.sabinacornovac.ro\/\">Sabina Cornovac<\/a>, <a href=\"http:\/\/www.read-my-mind.ro\">Lumini\u021ba Balaban<\/a>, <a href=\"http:\/\/www.stilmasculin.ro\">StilMasculin<\/a>, <a href=\"https:\/\/robertkatai.com\">Robert Katai<\/a><\/p>\n<p><strong>Parteneri media<\/strong>: <a href=\"http:\/\/www.adhugger.net\/\">AdHugger<\/a>, <a href=\"http:\/\/www.agora.ro\/\">AGORA<\/a>, <a href=\"http:\/\/www.anis.ro\/\">ANIS<\/a>, <a href=\"http:\/\/www.businessdays.ro\/\">Business Days<\/a>, <a href=\"http:\/\/www.businesswoman.ro\/ro\/\">Business Woman<\/a>, <a href=\"http:\/\/www.cariereonline.ro\/\">Cariere<\/a>, <a href=\"http:\/\/www.comunicatedeafaceri.ro\/\">Comunicate de Afaceri<\/a>, <a href=\"http:\/\/www.comunicatedepresa.ro\/\">Comunicate de Presa<\/a>, <a href=\"https:\/\/www.ecomjobs.ro\/\">ECOMJOBS<\/a>, <a href=\"http:\/\/2015.howtoweb.co\/\">HowToWeb<\/a>, <a href=\"http:\/\/www.trendshrb.ro\/\">HRB Trends<\/a>, <a href=\"http:\/\/iab-romania.ro\/\">IAB Romania<\/a>, <a href=\"http:\/\/www.iqads.ro\/\">IQads<\/a>, <a href=\"http:\/\/www.institutuldemarketing.ro\/\">Institutul de Marketing<\/a>, <a href=\"http:\/\/www.jurnaluldeafaceri.ro\/\">Jurnalul de Afaceri<\/a>, <a href=\"http:\/\/lumeaseoppc.ro\/\">Lumea SEO PPC<\/a>, <a href=\"http:\/\/www.magazinulprogresiv.ro\/\">Magazinul Progresiv<\/a>, <a href=\"http:\/\/www.manager.ro\/\">Manager.ro<\/a>, <a href=\"http:\/\/www.marketingfocus.ro\/\">MarketingFocus<\/a>, <a href=\"http:\/\/www.neweditionnews.ro\/\">NewEditionNews<\/a>, <a href=\"http:\/\/www.romaniapozitiva.ro\/\">Romania Pozitiva<\/a>, <a href=\"http:\/\/biz.shopmania.ro\/\">Shopmania BIZ<\/a>, <a href=\"http:\/\/www.softlead.ro\/\">Softlead<\/a>, <a href=\"http:\/\/www.smark.ro\/\">SMARK<\/a>, <a href=\"http:\/\/www.startups.ro\/\">Startups.ro<\/a>, <a href=\"http:\/\/www.techcafe.ro\/\">TechCafe<\/a>, <a href=\"https:\/\/bucharest.techhub.com\/\">TechHub<\/a>, <a href=\"http:\/\/www.ziuaconstanta.ro\/\">Ziua de Constanta<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/despre-user-segmentation-si-retargetare-cu-vladimir-houba-regional-commercial-director-rtb-house\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>GPeC SUMMIT \u2013 cel mai important eveniment de e-commerce \u0219i online marketing din Rom\u00e2nia \u0219i CEE, aduce un line-up excep\u021bional de speakeri interna\u021bionali \u0219i autohtoni \u2013 adev\u0103rate autorit\u0103\u021bi \u00een domeniu care nu ar trebui ratate de niciun juc\u0103tor din industrie. Printre speakerii care vor urca pe scena GPeC SUMMIT pe 14 noiembrie se num\u0103r\u0103 \u0219i Vladimir Houba, Regional Commercial Director RTB House. Vladimir Houba este responsabil de managementul \u0219i dezvoltarea activit\u0103\u021bilor \u0219i opera\u021biunilor RTB House \u00een principalele pie\u021be din Europa Central\u0103 \u0219i de Est: Republica Ceh\u0103, Slovacia, Rom\u00e2nia, Bulgaria \u0219i Grecia. \u00cen trecut, Vladimir a lucrat cu compania de research de pia\u021b\u0103 Gemius, unde a condus filialele locale din Cehia \u0219i Slovacia. Vladimir a absolvit facultatea de administrarea afacerilor din cadrul City University of Seattle \u0219i facultatea de business managementul din cadrul Universit\u0103\u021bii Economice din Bratislava.<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,724],"tags":[685,739,100],"class_list":["post-11326","post","type-post","status-publish","format-standard","hentry","category-comert-electronic","category-gpec-summit","tag-agenda-gpec-summit","tag-ecommerce","tag-gpec-summit"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/11326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=11326"}],"version-history":[{"count":5,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/11326\/revisions"}],"predecessor-version":[{"id":11966,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/11326\/revisions\/11966"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=11326"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=11326"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=11326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}