{"id":12755,"date":"2018-05-03T06:57:45","date_gmt":"2018-05-03T03:57:45","guid":{"rendered":"https:\/\/www.gpec.ro\/blog?p=12755"},"modified":"2018-05-11T10:52:22","modified_gmt":"2018-05-11T07:52:22","slug":"competitia-gpec-explicata-cum-sa-ai-un-magazin-online-cu-reale-sanse-de-succes","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/competitia-gpec-explicata-cum-sa-ai-un-magazin-online-cu-reale-sanse-de-succes","title":{"rendered":"Competi\u021bia GPeC explicat\u0103: cum s\u0103 ai un magazin online cu reale \u0219anse de succes"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/competitia-gpec-explicata-cum-sa-ai-un-magazin-online-cu-reale-sanse-de-succes\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Succesul unui magazin online depinde de mul\u021bi factori: de la identificarea ni\u0219ei potrivite, la planul de afaceri, strategia de business \u0219i de marketing, bugetele alocate, resursa uman\u0103 etc. p\u00e2n\u0103 la calitatea serviciilor \u0219i Customer Care.<\/p>\n<p>Dar dac\u0103 website-ul magazinului online \u2013 ca prim punct de \u00eent\u00e2lnire cu poten\u021bialii clien\u021bi \u2013 nu este ergonomic \u0219i intuitiv, nu ajut\u0103 business-ul s\u0103 creasc\u0103 \u0219i \u00eei pune \u00een dificultate pe utilizatori, atunci orice magazin online pierde clien\u021bi \u0219i nu converte\u0219te la adev\u0103ratul poten\u021bial.<\/p>\n<p>De cele mai multe ori, <strong>website-ul este primul element care \u00ee\u021bi poate sabota \u00eentreaga afacere<\/strong>.<\/p>\n<p>Aici intervenim noi: <strong>prin <a href=\"https:\/\/www.gpec.ro\/regulament-competitia-magazinelor-online-gpec\/\" target=\"_blank\" rel=\"noopener\">Competi\u021bia GPeC<\/a><\/strong> <strong>ajut\u0103m magazinele online s\u0103 identifice problemele website-urilor lor<\/strong> <strong>\u0219i s\u0103 ac\u021bioneze concret pentru a le remedia<\/strong> cu ajutorul recomand\u0103rilor primite de la cei mai buni speciali\u0219ti \u00een E-Commerce \u0219i Marketing Online. <strong>\u0218i nu ne oprim doar la website&#8230;<\/strong><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/_PCmcgB4IlA\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><!--more--><\/p>\n<h4><strong>Prime\u0219ti Marca de \u00cencredere pentru Magazinele Online <a href=\"https:\/\/trusted.ro\/\" target=\"_blank\" rel=\"noopener\">TRUSTED.ro<\/a> \u0219i te diferen\u021biezi de concuren\u021b\u0103<\/strong><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-8526\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/12\/logo-trusted-300x300.png\" alt=\"TRUSTED.ro - Marca de Incredere pentru Magazinele Online\" width=\"192\" height=\"192\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/12\/logo-trusted-300x300.png 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/12\/logo-trusted-150x150.png 150w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/12\/logo-trusted.png 309w\" sizes=\"auto, (max-width: 192px) 100vw, 192px\" \/>\u201cAspectele juridice\u201d \u0219i \u201cObliga\u021biile conform legii\u201d nu sunt subiecte care s\u0103 \u00eei pasioneze pe antreprenori. Dar sunt un \u201cmust have\u201d pentru a evita posibile amenzi de la autorit\u0103\u021bi, ba \u2013 mai mult \u2013 dac\u0103 e\u0219ti transparent cu utilizatorii, rata de conversie cre\u0219te. De pild\u0103, un magazin online care ofer\u0103 toate datele de contact beneficiaz\u0103 de mai mult\u0103 \u00eencredere din partea clien\u021bilor dec\u00e2t altul care pune pe site un formular de contact impersonal.<\/p>\n<p>Primul lucru pe care \u00eel facem noi dup\u0103 ce te \u00eenscrii \u00een Competi\u021bia GPeC este s\u0103 <a href=\"https:\/\/www.gpec.ro\/regulament-competitia-magazinelor-online-gpec\/#criterii-de-preselectie\" target=\"_blank\" rel=\"noopener\"><strong>verific\u0103m dac\u0103 respec\u021bi cele mai importante reglement\u0103ri legislative \u0219i minimul de bune practici \u00een e-commerce<\/strong><\/a>. <strong>Nu trebuie s\u0103 \u0219tii toate chichi\u021bele juridice \u00eenc\u0103 de la \u00eenceput<\/strong> \u2013 \u00ee\u021bi spunem noi ce trebuie remediat, iar dac\u0103 implementezi recomand\u0103rile noastre:<\/p>\n<ul>\n<li><strong>Prime\u0219ti gratuit pentru 12 luni Marca TRUSTED.ro<\/strong> &#8211;&gt; te diferen\u021biezi fa\u021b\u0103 de concuren\u021b\u0103, demonstr\u00e2nd c\u0103 ai un magazin online de \u00eencredere care respect\u0103 legea \u0219i clien\u021bii<\/li>\n<li><strong>Cre\u0219ti rata de conversie<\/strong> &#8211;&gt; studiile interna\u021bionale \u0219i pe plan local arat\u0103 c\u0103 magazinele online care sunt certificate de un ter\u021b, devin primele op\u021biuni ale consumatorilor \u00een procesul de achizi\u021bie (sursa: Cercetare de Pia\u021b\u0103 GPeC &amp; iSense Solutions, Aprilie 2017)<\/li>\n<li><strong>Evi\u021bi posibile amenzi din partea autorit\u0103\u021bilor<\/strong> &#8211;&gt; te ajut\u0103m s\u0103 \u00eendepline\u0219ti cerin\u021bele legislative minimum necesare.<\/li>\n<\/ul>\n<h4><strong>Afli concret ce trebuie s\u0103 faci pentru ca magazinul t\u0103u online s\u0103 v\u00e2nd\u0103 mai mult \u2013 audit complet de website<\/strong><\/h4>\n<p>Dup\u0103 ce te-ai pus la punct cu reglement\u0103rile legale, trecem la cel mai detaliat audit din Rom\u00e2nia dedicat magazinelor online.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-12442\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/03\/Audit-Competitia-Magazinelor-Online-GPeC-Audit-E-Commerce-1024x512.jpg\" alt=\"Audit de website e-commerce Competitia Magazinelor Online GPeC\" width=\"1024\" height=\"512\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/03\/Audit-Competitia-Magazinelor-Online-GPeC-Audit-E-Commerce-1024x512.jpg 1024w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/03\/Audit-Competitia-Magazinelor-Online-GPeC-Audit-E-Commerce-300x150.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/03\/Audit-Competitia-Magazinelor-Online-GPeC-Audit-E-Commerce-768x384.jpg 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/03\/Audit-Competitia-Magazinelor-Online-GPeC-Audit-E-Commerce.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><!--more--><\/p>\n<p><a href=\"https:\/\/www.gpec.ro\/auditarea-magazinelor-online\/#componenta-juriului\" target=\"_blank\" rel=\"noopener\"><strong>Peste 25 de speciali\u0219ti \u00een E-Commerce \u0219i Marketing Online<\/strong><\/a> \u2013 reprezentan\u021bi ai celor mai importante companii de profil din Rom\u00e2nia \u0219i exper\u021bi cu o vast\u0103 experien\u021b\u0103 \u2013 analizeaz\u0103 toate magazinele online \u00eenscrise \u00een Competi\u021bia GPeC \u021bin\u00e2nd cont de <a href=\"https:\/\/www.gpec.ro\/criterii-de-jurizare\/\" target=\"_blank\" rel=\"noopener\"><strong>mai mult de 200 de criterii de evaluare<\/strong><\/a> care vizeaz\u0103 urm\u0103toarele aspecte esen\u021biale:<\/p>\n<ul>\n<li>Usability<\/li>\n<li>Design<\/li>\n<li>Customer Experience<\/li>\n<li>SEO<\/li>\n<li>Securitate<\/li>\n<li>Mobile<\/li>\n<li>Content Marketing &amp; Social Media<\/li>\n<li>E-Mail Marketing<\/li>\n<li>Mystery Shopping pentru a testa calitatea serviciilor magazinului<\/li>\n<\/ul>\n<h4><\/h4>\n<h4><strong>Traseul succesului: etapele prin care trec magazinele online \u00eenscrise \u00een Competi\u021bia GPeC<\/strong><\/h4>\n<p><strong>&#8211;&gt;<\/strong> Fiecare criteriu de evaluare din cele peste 200 este punctat pe o scar\u0103 de la 0 (zero) la 10 (zece) \u0219i <strong>\u00eenso\u021bit de explica\u021bii \u0219i recomand\u0103ri de \u00eembun\u0103t\u0103\u021bire<\/strong> din partea <a href=\"https:\/\/www.gpec.ro\/auditarea-magazinelor-online\/#componenta-juriului\" target=\"_blank\" rel=\"noopener\"><strong>speciali\u0219tilor membri \u00een Juriul GPeC<\/strong><\/a> (evaluarea are loc \u00een perioada <strong>11-27 iunie 2018<\/strong>);<\/p>\n<p><strong>&#8211;&gt; Prime\u0219ti raportul de audit<\/strong> \u0219i \u00eel analizezi \u00eempreun\u0103 cu echipa ta (<strong>\u00eenceputul lunii iulie 2018<\/strong>);<\/p>\n<p><strong> <img loading=\"lazy\" decoding=\"async\" class=\"wp-image-12774 size-medium alignright\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Intalnirile-Consultative-GPeC-300x175.jpg\" alt=\"\" width=\"300\" height=\"175\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Intalnirile-Consultative-GPeC-300x175.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Intalnirile-Consultative-GPeC.jpg 500w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>&#8211;&gt;<\/strong> Dac\u0103 ai nel\u0103muriri sau \u00ee\u021bi dore\u0219ti mai multe explica\u021bii \u0219i recomand\u0103ri, ai ocazia s\u0103 <strong>dezba\u021bi raportul de audit \u0219i s\u0103 prime\u0219ti consultan\u021b\u0103 avizat\u0103<\/strong> \u00een <a href=\"https:\/\/www.gpec.ro\/auditarea-magazinelor-online\/#intalnirile-consultative-gpec\" target=\"_blank\" rel=\"noopener\"><strong>\u00eent\u00e2lniri 1 la 1<\/strong><\/a> cu exper\u021bii care \u021bi-au analizat website-ul. \u00cent\u00e2lnirile au loc fizic \u00een Bucure\u0219ti, dar se pot \u00eent\u00e2mpla \u0219i prin Skype sau e-mail (<strong>10 iulie 2018<\/strong>). Ca de\u021bin\u0103tor de magazin online, vei afla exact care sunt punctele forte dar, mai ales, unde \u0219i de ce ai fost depunctat \u0219i <strong>vei primi recomand\u0103ri avizate despre cum s\u0103 remediezi problemele ca s\u0103 cre\u0219ti rata de conversie \u0219i s\u0103 vinzi mai mult<\/strong>;<\/p>\n<p><strong>&#8211;&gt;<\/strong> Ai peste <strong>2 luni la dispozi\u021bie s\u0103 implementezi recomand\u0103rile<\/strong> Juriului GPeC primite \u00een urma \u00eent\u00e2lnirilor consultative (<strong>11 iulie &#8211; 17 septembrie 2018<\/strong>). Scopul nostru este s\u0103 <strong>evoluezi \u0219i s\u0103 \u00ee\u021bi \u00eembun\u0103t\u0103\u021be\u0219ti afacerea \u00een timp real<\/strong>;<\/p>\n<p><strong>&#8211;&gt;<\/strong> Dup\u0103 perioada de implement\u0103ri \u0219i de remediere a problemelor semnalate de juriu, <strong>magazinul t\u0103u online este evaluat din nou prin cele <a href=\"https:\/\/www.gpec.ro\/criterii-de-jurizare\/\" target=\"_blank\" rel=\"noopener\">peste 200 de criterii<\/a><\/strong>, urm\u0103rindu-se evolu\u021bia de la o etap\u0103 de auditare la alta (cea de a doua etap\u0103 de evaluare are loc \u00een perioada <strong>24 septembrie &#8211; 15 octombrie 2018<\/strong>);<\/p>\n<p><strong>&#8211;&gt; Prime\u0219ti al doilea raport de audit<\/strong> cu note \u0219i explica\u021bii pe fiecare criteriu \u0219i ai ocazia s\u0103 <strong>te vezi din nou cu membrii Juriului<\/strong> pentru concluzii \u0219i discu\u021bii finale (26 octombrie 2018);<\/p>\n<p><strong>&#8211;&gt;<\/strong> La finalul \u00eentregului proces, <strong>ai o radiografie clar\u0103 a website-ului t\u0103u<\/strong> \u0219i <strong>ai \u00eenv\u0103\u021bat de la cei mai buni speciali\u0219ti ce s\u0103 faci concret ca s\u0103 vinzi mai mult \u00een magazinul t\u0103u online<\/strong>. Iar magazinele online care ob\u021bin cele mai mari punctaje \u00een cadrul celor dou\u0103 etape de evaluare sunt desemnate c\u00e2\u0219tig\u0103toare la <a href=\"https:\/\/www.gpec.ro\/festivitatea-de-premiere-gpec\/\" target=\"_blank\" rel=\"noopener\"><strong>Gala Premiilor eCommerce<\/strong><\/a> de la \u00eenceputul lunii noiembrie 2018 &#8211;&gt; c\u00e2\u0219tig\u0103 notorietate \u00een r\u00e2ndul clien\u021bilor.<\/p>\n<h4><strong>Conformare cu standardele GDPR<\/strong><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-12779 size-thumbnail\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Bogdan-Manolea-Co-Founder-Trusted-GDPR-150x150.jpg\" alt=\"Bogdan Manolea - expert in Legile Internetului - conformare cu GDPR pentru magazinele online GPeC\" width=\"150\" height=\"150\" \/>Magazinele online care aleg s\u0103 se \u00eenscrie \u00een Competi\u021bia GPeC select\u00e2nd pachetul PLATINUM, vor trece printr-un <strong>amplu proces de conformare cu standardele GDPR al\u0103turi de Bogdan Manolea<\/strong> (Jurist \u0219i Expert \u00een Legile Internetului, Co-Fondator TRUSTED.ro). Scopul nostru este s\u0103 ajut\u0103m toate magazinele online \u00eenscrise la GPeC s\u0103 devin\u0103 GDPR Compliant \u2013 detalii despre \u00eentregul proces reg\u0103si\u021bi <a href=\"https:\/\/www.gpec.ro\/pachet-gdpr\/\" target=\"_blank\" rel=\"noopener\"><strong>pe site-ul nostru<\/strong><\/a>.<\/p>\n<h4><strong>Participi la <a href=\"https:\/\/www.gpec.ro\/gpec-summit-mai\/\" target=\"_blank\" rel=\"noopener\">GPeC SUMMIT<\/a> \u2013 Cel mai Important Eveniment de E-Commerce din Rom\u00e2nia \u0219i Europa de Est<\/strong><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-12782\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/GPeC-SUMMIT-Bucharest-The-most-Important-E-Commerce-Event-in-Central-and-Eastern-Europe-300x200.jpg\" alt=\"GPeC SUMMIT Cel mai important eveniment de E-Commerce si Marketing Online din Romania si Europa de Est\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/GPeC-SUMMIT-Bucharest-The-most-Important-E-Commerce-Event-in-Central-and-Eastern-Europe-300x200.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/GPeC-SUMMIT-Bucharest-The-most-Important-E-Commerce-Event-in-Central-and-Eastern-Europe.jpg 500w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Magazinele online care se \u00eenscriu \u00een Competi\u021bia GPeC aleg\u00e2nd fie pachetul PREMIUM, fie pachetul PLATINUM beneficiaz\u0103 de <strong>dou\u0103, respectiv trei bilete gratuite la ambele edi\u021bii de GPeC SUMMIT<\/strong> (Mai 2018 \u0219i Noiembrie 2018) \u2013 evenimentul de referin\u021b\u0103 \u00een E-Commerce \u0219i Marketing Online, ajuns deja la al 13-lea an.<\/p>\n<p>Trebuie s\u0103 \u0219tii c\u0103 GPeC SUMMIT nu este \u201cdoar o alt\u0103 conferin\u021b\u0103\u201d, ci este un <strong>eveniment axat pe con\u021binut practic \u0219i de calitate<\/strong> de la unii dintre cei mai buni speciali\u0219ti rom\u00e2ni \u0219i interna\u021bionali <strong>cu scopul de a te ajuta concret \u00een dezvoltarea afacerii tale<\/strong>, f\u0103r\u0103 speakeri teoreticieni c\u0103rora le place s\u0103 se aud\u0103 vorbind&#8230;<\/p>\n<p>Iat\u0103 doar c\u00e2\u021biva din speakerii interna\u021bionali excep\u021bionali pe care \u00eei vei \u00eent\u00e2lni la edi\u021bia GPeC SUMMIT din 29-30-31 Mai 2018: <strong>Brian McBride (Pre\u0219edinte ASOS), Peep Laja (CEO Conversion XL), Karl Gilis (#3 Worldwide UX &amp; Conversion Optimization Specialist), Jeff Bullas (#1 Global Content Marketing Influencer), Jim Sterne (Pre\u0219edinte Digital Analytics Association)<\/strong> etc.<\/p>\n<p><a href=\"https:\/\/www.gpec.ro\/speakeri-gpec-summit-mai\/\" target=\"_blank\" rel=\"noopener\"><strong>Lista tuturor speakerilor interna\u021bionali<\/strong><\/a> anun\u021ba\u021bi este disponibil\u0103 pe site-ul nostru, iar \u00een foarte scurt timp vom publica \u0219i Agenda GPeC SUMMIT pentru fiecare din cele 3 zile de eveniment. Tot <a href=\"https:\/\/www.gpec.ro\/gpec-summit-mai\/#de-ce-sa-participi\" target=\"_blank\" rel=\"noopener\"><strong>pe site-ul nostru<\/strong><\/a> reg\u0103se\u0219ti toate detaliile despre ce te a\u0219teapt\u0103 \u0219i ce subiecte dezbatem la GPeC SUMMIT.<\/p>\n<h4><strong>Investi\u021bia \u00een Competi\u021bia GPeC \u0219i \u00een dezvoltarea magazinului online te cost\u0103 doar c\u00e2teva sute de euro<\/strong><\/h4>\n<p>Taxa de \u00eenscrierea \u00een Competi\u021bia GPeC \u0219i trecerea prin \u00eentregul proces de audit \u0219i consultan\u021b\u0103 avizat\u0103 de la speciali\u0219ti porne\u0219te de la doar 299 EUR + TVA. Sunt 3 pachete de \u00eenscriere din care po\u021bi alege \u2013 fiecare cu beneficiile lui:<\/p>\n<p><strong>&#8211;&gt;<\/strong> Pachetul <strong>STANDARD<\/strong> (include auditul complet de website): 299 EUR + TVA<\/p>\n<p><strong>&#8211;&gt;<\/strong> Pachetul <strong>PREMIUM<\/strong> (include pachetul STANDARD \u0219i 2 bilete gratuite la GPeC SUMMIT Mai \u0219i Noiembrie 2018): <span style=\"text-decoration: line-through;\">459 EUR<\/span> <strong>359 EUR + TVA dac\u0103 <a href=\"https:\/\/www.gpec.ro\/inscriere-competitia-magazinelor-online\/\" target=\"_blank\" rel=\"noopener\">te \u00eenscrii<\/a> p\u00e2n\u0103 pe 11 Mai 2018, ora 23:59. <\/strong>Dup\u0103 aceast\u0103 dat\u0103, costul devine 459 EUR + TVA.<\/p>\n<p><strong>&#8211;&gt;<\/strong> Pachetul <strong>PLATINUM<\/strong> (include pachetul STANDARD, 3 bilete gratuite la GPeC SUMMIT Mai \u0219i Noiembrie 2018, Pachetul de Conformare GDPR \u0219i 5% discount din taxa de participare la \u0218coala de Var\u0103 de E-Commerce GPeC din 22-27 august 2018): <span style=\"text-decoration: line-through;\">659 EUR<\/span> <strong>559 EUR + TVA dac\u0103 <a href=\"https:\/\/www.gpec.ro\/inscriere-competitia-magazinelor-online\/\" target=\"_blank\" rel=\"noopener\">te \u00eenscrii<\/a> p\u00e2n\u0103 pe 11 Mai 2018, ora 23:59. <\/strong>Dup\u0103 aceast\u0103 dat\u0103, costul devine 659 EUR + TVA.<\/p>\n<p><a href=\"https:\/\/www.gpec.ro\/inscriere-competitia-magazinelor-online\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12665 size-medium\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/04\/inscriere-gpec-summit-ecommerce-300x60.png\" alt=\"Inscriere Competitia Magazinelor Online GPeC\" width=\"300\" height=\"60\" \/><\/a><\/p>\n<p>E\u0219ti dispus s\u0103 investe\u0219ti \u00een afacerea ta? <a href=\"https:\/\/www.gpec.ro\/inscriere-competitia-magazinelor-online\/\" target=\"_blank\" rel=\"noopener\"><strong>Completeaz\u0103 formularul de \u00eenscriere \u00een Competi\u021bia GPeC<\/strong><\/a> select\u00e2nd pachetul dorit p\u00e2n\u0103 pe <strong>11 Mai 2018, ora 23:59<\/strong> pentru a beneficia de discount-ul acordat prin Oferta Early-Bird.<\/p>\n<p>\u00ce\u021bi recomand\u0103m sincer s\u0103 nu ratezi auditul pe care \u00eel prime\u0219ti \u00een urma Competi\u021biei GPeC care te va ajuta concret s\u0103 \u00ee\u021bi dezvol\u021bi afacerea \u0219i care te-ar costa minimum 2.500 EUR (pre\u021bul pie\u021bei dac\u0103 nu te-ai \u00eenscrie la GPeC).<\/p>\n<p>\u00cen loc de \u00eencheiere, iat\u0103 doar c\u00e2teva opinii ale reprezentan\u021bilor magazinelor online care au mai participat \u00een Competi\u021bia GPeC:<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-439\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2013\/05\/Gabriel_Vasile.jpg\" alt=\"Gabriel Vasile CEO SevenSins despre beneficiile Competitiei GPeC\" width=\"110\" height=\"110\" \/>Gabriel Vasile, CEO SevenSins<\/strong>: <em>Garantez c\u0103 TOATE magazinele participante \u00een competi\u021bia GPeC \u0219i-au \u00eembun\u0103t\u0103\u021bit calitatea serviciilor \u00een urma juriz\u0103rii, inclusiv noi la SevenSins. Dac\u0103 s-ar str\u0103dui zi de zi s\u0103 \u00ee\u0219i \u201ctuneze\u201d site-urile a\u0219a cum o fac \u00een perioada GPeC, atunci am vedea o dezvoltare accelerat\u0103 a pie\u021bei.<\/em><\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-12786 size-thumbnail\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Daniel-Craciun-Lensa-Competitia-Magazinelor-Online-GPeC-150x150.jpg\" alt=\"Daniel Craciun Lensa despre avantajele participarii magazinelor online in Competitia GPeC\" width=\"150\" height=\"150\" \/>Daniel Cr\u0103ciun, Business Manager Lensa.ro<\/strong>: <em>Din punctul meu de vedere, Competi\u021bia GPeC \u00ee\u021bi ofer\u0103 mai mult dec\u00e2t un Audit al site-ului t\u0103u. GPeC \u00eenseamn\u0103 claritate, \u00eenseamn\u0103 s\u0103 fii peste medie. Pentru Lensa.ro, GPeC a fost tot timpul un \u201cghid sf\u00e2nt\u201d pe care l-am urmat. Datorit\u0103 acestuia ne-am dublat rata de conversie \u00een 2 ani \u0219i am reu\u0219it s\u0103 ne cre\u0219tem exponen\u021bial v\u00e2nz\u0103rile.<\/em><\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-12790\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Livia-Pupaza-150x150.jpg\" alt=\"\" width=\"110\" height=\"106\" \/>Livia Pup\u0103z\u0103, ex-Marketing Manager WatchShop.ro<\/strong>: <em>Toate criteriile de la GPeC ne-au ajutat s\u0103 evolu\u0103m \u0219i s\u0103 mergem mai departe, ele fiind \u00een trend cu dolean\u021bele clien\u021bilor care au devenit din ce \u00een ce mai preten\u021bio\u0219i. <\/em><\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-438\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2013\/05\/mihai-patrascu.jpg\" alt=\"Mihai Patrascu CEO evoMAG despre Competitia GPeC\" width=\"110\" height=\"110\" \/>Mihai P\u0103tra\u0219cu, CEO evoMAG<\/strong>: <em>\u00cen opinia mea, GPeC reprezint\u0103 cel mai mare \u0219i mai important eveniment de comer\u021b electronic din Rom\u00e2nia, ce \u00eencurajeaz\u0103 cre\u0219terea calit\u0103\u021bii magazinelor online rom\u00e2ne\u0219ti \u0219i, implicit, \u00eencrederea clien\u021bilor \u00een tranzac\u021bionarea pe Internet.<\/em><\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-12794\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Alexandru-Clain-E-Commerce-GPeC.jpg\" alt=\"Alexandru Clain despre beneficiile participarii magazinelor online in Competitia GPeC E-Commerce\" width=\"150\" height=\"150\" \/>Alexandru Clain, ex-Marketing Manager Gutuie.ro<\/strong>: <em>Sfaturile pe care le-am primit de la Juriul GPeC ne-au ajutat s\u0103 oferim clien\u021bilor no\u0219tri o experien\u021b\u0103 de shopping online mai bun\u0103, acest lucru conduc\u00e2nd, \u00een timp, la o cre\u0219tere semnificativ\u0103 a v\u00e2nz\u0103rilor. Dac\u0103 dori\u021bi ca magazinul dumneavoastr\u0103 s\u0103 devin\u0103 unul de referin\u021b\u0103 pe segmentul s\u0103u de pia\u021b\u0103, participarea la GPeC este un pas esen\u021bial.<\/em><\/p>\n<hr \/>\n<p><b>GPeC 2018 este un eveniment powered by<\/b><a href=\"https:\/\/www.fancourier.ro\/\"> <b>FAN Courier<\/b><\/a><\/p>\n<p><b>Gold Partner:<\/b><a href=\"https:\/\/en.vtex.com\/\"> <b>VTEX<\/b><\/a><\/p>\n<p><b>Brought to you by<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"https:\/\/www.orange.ro\/\"> <b>Orange<\/b><\/a><\/p>\n<p><b>Partener al Competi\u021biei Magazinelor Online GPeC<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"https:\/\/www.carrefour.ro\/\"> <b>Carrefour<\/b><\/a><\/p>\n<p><b>Recommended Payment Processor Partner<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"https:\/\/www.mobilpay.ro\/public\/\"> <b>Netopia Payments<\/b><\/a><\/p>\n<p><b>Hosting Oficial GPeC<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"https:\/\/hosterion.ro\/\"> <b>Hosterion<\/b><\/a><\/p>\n<p><b>Eveniment sus\u021binut de<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"https:\/\/www.bringo.ro\/\"> <b>Bringo<\/b><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/www.credius.ro\/\"> <b>Credius<\/b><\/a><span style=\"font-weight: 400;\">, <a href=\"https:\/\/www.dpd.com\/ro\" target=\"_blank\" rel=\"noopener\"><strong>DPD Rom\u00e2nia<\/strong><\/a>,\u00a0<\/span><a href=\"https:\/\/dwf.ro\/\"> <b>DWF<\/b><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/gls-group.eu\/RO\/ro\/home\"> <b>GLS<\/b><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.newblack.ro\/\"> <b>New Black<\/b><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/www.rtbhouse.com\/\"> <b>RTB House<\/b><\/a><\/p>\n<p><b>Parteneri media principali<\/b><span style=\"font-weight: 400;\">:<b><a href=\"http:\/\/www.business-review.eu\/\" target=\"_blank\" rel=\"noopener\"> Business Review<\/a>, <a href=\"https:\/\/www.ecomteam.ro\/2018\/\" target=\"_blank\" rel=\"noopener\">ecomTEAM<\/a>, <a href=\"https:\/\/www.wall-street.ro\/\" target=\"_blank\" rel=\"noopener\">Wall-Street<\/a><\/b><\/span><\/p>\n<p><b>Radioul Oficial<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"https:\/\/www.kissfm.ro\/\"> <b>Kiss FM<\/b><\/a><\/p>\n<p><b>Limousine Service<\/b><span style=\"font-weight: 400;\">:<\/span><a href=\"http:\/\/citylimo.ro\/\"> <b>City Limo<\/b><\/a><\/p>\n<p><b>Official Car: <a href=\"http:\/\/www.alfaromeo.ro\/\" target=\"_blank\" rel=\"noopener\">Alfa Romeo<\/a><\/b><b><\/b><\/p>\n<p><strong>Cu<\/strong> <strong>sprijinul<\/strong>:\u00a0<a href=\"https:\/\/2performant.com\/\" target=\"_blank\" rel=\"noopener\">2Performant<\/a>, <a href=\"https:\/\/www.blugento.ro\/magazin-online\" target=\"_blank\" rel=\"noopener\">Blugento<\/a>, <a href=\"https:\/\/www.canopy.ro\/\" target=\"_blank\" rel=\"noopener\">Canopy<\/a>, <a href=\"http:\/\/casadetraduceri.ro\/\" target=\"_blank\" rel=\"noopener\">CasaDeTraduceri<\/a>, <a href=\"http:\/\/ecompedia.ro\/\" target=\"_blank\" rel=\"noopener\">ECOMpedia<\/a>, <a href=\"https:\/\/www.enrose.ro\/\" target=\"_blank\" rel=\"noopener\">enRose<\/a>, <a href=\"https:\/\/euroweb.ro\/?lang=en\" target=\"_blank\" rel=\"noopener\">Euroweb<\/a>, <a href=\"https:\/\/www.gomag.ro\/\" target=\"_blank\" rel=\"noopener\">GoMag<\/a>, <a href=\"https:\/\/www.cupe-medalii.ro\/\" target=\"_blank\" rel=\"noopener\">Infinity Trophy<\/a>, <a href=\"https:\/\/www.netlogiq.ro\/\" target=\"_blank\" rel=\"noopener\">Netlogiq<\/a>, <a href=\"https:\/\/www.omniconvert.com\/\" target=\"_blank\" rel=\"noopener\">Omniconvert<\/a>, <a href=\"https:\/\/www.sephora.ro\/\" target=\"_blank\" rel=\"noopener\">SEPHORA<\/a>, <a href=\"https:\/\/trusted.ro\/\" target=\"_blank\" rel=\"noopener\">TRUSTED.ro<\/a>, <a href=\"https:\/\/webdigital.ro\/\" target=\"_blank\" rel=\"noopener\">WebDigital<\/a>, <a href=\"http:\/\/www.whiteimage.net\/\" target=\"_blank\" rel=\"noopener\">White Image<\/a>, <a href=\"https:\/\/www.zelist.ro\/monitor\/\" target=\"_blank\" rel=\"noopener\">Zelist<\/a><\/p>\n<p><b>M\u00e2ndri s\u0103 fim sus\u021binu\u021bi de:<\/b><\/p>\n<p><b>Parteneri media<\/b>:<a href=\"http:\/\/www.adhugger.net\/\"> AdHugger<\/a>,<a href=\"http:\/\/www.agora.ro\/\"> AGORA<\/a>,<a href=\"http:\/\/www.anis.ro\/\"> ANIS<\/a>,<a href=\"http:\/\/www.aries.ro\/\"> ARIES<\/a>,<a href=\"http:\/\/www.armo.org.ro\/\"> ARMO<\/a>,<a href=\"http:\/\/www.business24.ro\/\"> Business24<\/a>,<a href=\"http:\/\/www.businessdays.ro\/\"> Business Days<\/a>, <a href=\"http:\/\/www.cariereonline.ro\/\">Cariere<\/a>,<a href=\"http:\/\/www.comunicatedeafaceri.ro\/\"> Comunicate de Afaceri<\/a>,<a href=\"http:\/\/www.comunicatedepresa.ro\/\"> Comunicate de Presa<\/a>,<a href=\"https:\/\/www.ecomjobs.ro\/\"> ECOMJOBS<\/a>,<a href=\"https:\/\/ecommercenews.eu\/\"> Ecommerce News<\/a>, <a href=\"http:\/\/www.ecommercepolska.pl\/en\/\" target=\"_blank\" rel=\"noopener\">E-Commerce Poland<\/a>, <a href=\"https:\/\/www.edusa.ro\/\">edusa<\/a>,<a href=\"http:\/\/www.femei-in-afaceri.ro\/ro\/index\"> Femei in Afaceri<\/a>,<a href=\"http:\/\/www.fntm.ro\/\"> FNTM<\/a>, <a href=\"http:\/\/www.trendshrb.ro\/\">HRB Trends<\/a>,<a href=\"http:\/\/iab-romania.ro\/\"> IAB Romania<\/a>,<a href=\"http:\/\/www.iqads.ro\/\"> IQads<\/a>,<a href=\"http:\/\/www.institutuldemarketing.ro\/\"> Institutul de Marketing<\/a>,<a href=\"http:\/\/www.jurnaluldeafaceri.ro\/\"> Jurnalul de Afaceri<\/a>,<a href=\"http:\/\/lumeaseoppc.ro\/\"> Lumea SEO PPC<\/a>,<a href=\"http:\/\/www.magazinulprogresiv.ro\/\"> Magazinul Progresiv<\/a>,<a href=\"http:\/\/www.manager.ro\/\"> Manager.ro<\/a>,<a href=\"http:\/\/www.marketingfocus.ro\/\"> MarketingFocus<\/a>,<a href=\"http:\/\/www.neweditionnews.ro\/\"> NewEditionNews<\/a>,<a href=\"http:\/\/www.romaniapozitiva.ro\/\"> Romania Pozitiva<\/a>,<a href=\"http:\/\/biz.shopmania.ro\/\"> Shopmania BIZ<\/a>,<a href=\"http:\/\/www.softlead.ro\/\"> Softlead<\/a>,<a href=\"http:\/\/www.smark.ro\/\"> SMARK<\/a>,<a href=\"https:\/\/www.startupcafe.ro\/\"> StartupCafe<\/a>, <a href=\"http:\/\/sundaypr.com\/\" target=\"_blank\" rel=\"noopener\">SundayPR<\/a>, <a href=\"http:\/\/www.techcafe.ro\/\"> TechCafe<\/a>,<a href=\"http:\/\/www.ziare.com\/\"> Ziare.com<\/a>,<a href=\"http:\/\/www.ziuaconstanta.ro\/\"> Ziua de Constanta<\/a><\/p>\n<p><b>Bloggeri oficiali:<\/b><a href=\"http:\/\/adrianorbai.com\/\"> <span style=\"font-weight: 400;\">Adrian Gabriel Orbai<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.allinbound.ro\/\"> <span style=\"font-weight: 400;\">Alin Vlad<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.andrazaharia.ro\/\"> <span style=\"font-weight: 400;\">Andra Zaharia<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.aurasmihai.ro\/\"> <span style=\"font-weight: 400;\">Aura\u0219 Mihai Geamba\u0219u<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/claudiatocila.ro\/\"> <span style=\"font-weight: 400;\">Claudia Tocil\u0103<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.korinams.ro\/\"> <span style=\"font-weight: 400;\">Corina-Maria Scheianu<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/cristianchinabirta.ro\/\"> <span style=\"font-weight: 400;\">Cristian China Birta<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/www.cristianiosub.com\/\"> <span style=\"font-weight: 400;\">Cristian Iosub<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/danpandrea.ro\/\"> <span style=\"font-weight: 400;\">Dan Pandrea<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.elenaciric.ro\/\"> <span style=\"font-weight: 400;\">Elena C\u00eer\u00eec<\/span><\/a><span style=\"font-weight: 400;\">,<\/span> <a href=\"http:\/\/www.cyberculture.ro\/\"><span style=\"font-weight: 400;\">George Hari Popescu<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.bunescu.ro\/\"> <span style=\"font-weight: 400;\">Ionu\u021b Bunescu<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.read-my-mind.ro\/\"> <span style=\"font-weight: 400;\">Lumini\u021ba Balaban<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/blogatu.ro\/\"> <span style=\"font-weight: 400;\">Marius Ovidiu C\u0103lug\u0103ru<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/blidaru.net\/\"> <span style=\"font-weight: 400;\">M\u0103d\u0103lin Blidaru<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/olivian.ro\/\"> <span style=\"font-weight: 400;\">Olivian Breda<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/robertkatai.com\/\"> <span style=\"font-weight: 400;\">Robert Katai<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.sabinacornovac.ro\/\"> <span style=\"font-weight: 400;\">Sabina Cornovac<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.stilmasculin.ro\/\"> <span style=\"font-weight: 400;\">Stil Masculin<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/www.urbandiva.ro\/\"> <span style=\"font-weight: 400;\">UrbanDiva<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/competitia-gpec-explicata-cum-sa-ai-un-magazin-online-cu-reale-sanse-de-succes\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Succesul unui magazin online depinde de mul\u021bi factori: de la identificarea ni\u0219ei potrivite, la planul de afaceri, strategia de business \u0219i de marketing, bugetele alocate, resursa uman\u0103 etc. p\u00e2n\u0103 la calitatea serviciilor \u0219i Customer Care. Dar dac\u0103 website-ul magazinului online \u2013 ca prim punct de \u00eent\u00e2lnire cu poten\u021bialii clien\u021bi \u2013 nu este ergonomic \u0219i intuitiv, nu ajut\u0103 business-ul s\u0103 creasc\u0103 \u0219i \u00eei pune \u00een dificultate pe utilizatori, atunci orice magazin online pierde clien\u021bi \u0219i nu converte\u0219te la adev\u0103ratul poten\u021bial. De cele mai multe ori, website-ul este primul element care \u00ee\u021bi poate sabota \u00eentreaga afacere. Aici intervenim noi: prin Competi\u021bia GPeC ajut\u0103m magazinele online s\u0103 identifice problemele website-urilor lor \u0219i s\u0103 ac\u021bioneze concret pentru a le remedia cu ajutorul recomand\u0103rilor primite de la cei mai buni speciali\u0219ti \u00een E-Commerce \u0219i Marketing Online. \u0218i nu ne oprim doar la website&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[903],"tags":[677,518,436,665],"class_list":["post-12755","post","type-post","status-publish","format-standard","hentry","category-competitia-magazinelor-online-gpec","tag-audit-website-e-commerce","tag-avantajele-participarii-competitia-gpec","tag-competitia-magazinelor-online-gpec","tag-early-bird"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/12755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=12755"}],"version-history":[{"count":43,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/12755\/revisions"}],"predecessor-version":[{"id":13027,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/12755\/revisions\/13027"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=12755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=12755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=12755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}