{"id":12985,"date":"2018-05-09T10:43:52","date_gmt":"2018-05-09T07:43:52","guid":{"rendered":"https:\/\/www.gpec.ro\/blog?p=12985"},"modified":"2018-05-11T11:05:58","modified_gmt":"2018-05-11T08:05:58","slug":"la-ce-sa-fie-atente-magazinele-online-in-strategia-de-content-marketing-sfaturi-de-la-jeff-bullas-speaker-gpec-summit-29-30-31-mai","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/la-ce-sa-fie-atente-magazinele-online-in-strategia-de-content-marketing-sfaturi-de-la-jeff-bullas-speaker-gpec-summit-29-30-31-mai","title":{"rendered":"La ce s\u0103 fie atente magazinele online \u00een strategia de content marketing. Sfaturi de la Jeff Bullas, speaker GPeC SUMMIT 29-30-31 Mai"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/la-ce-sa-fie-atente-magazinele-online-in-strategia-de-content-marketing-sfaturi-de-la-jeff-bullas-speaker-gpec-summit-29-30-31-mai\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-12986\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Jeff_Headshot@1x-d3324a2396-1024x640.jpg\" alt=\"\" width=\"1024\" height=\"640\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Jeff_Headshot@1x-d3324a2396-1024x640.jpg 1024w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Jeff_Headshot@1x-d3324a2396-300x188.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Jeff_Headshot@1x-d3324a2396-768x480.jpg 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/Jeff_Headshot@1x-d3324a2396.jpg 1488w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><a href=\"http:\/\/www.jeffbullas.com\/bio\/\"><b>Jeff Bullas<\/b><\/a><span style=\"font-weight: 400;\"> este Digital Strategist, Marketing Blogger, Bestselling Author \u0219i Keynote Speaker, iar <\/span><a href=\"https:\/\/marketinginsidergroup.com\/content-marketing\/top-25-content-marketing-influencers-2018\/\"><b>raportul Onalytica pentru anul 2018<\/b><\/a><span style=\"font-weight: 400;\"> \u00eel plaseaz\u0103 pe primul loc \u00een topul celor care au un cuv\u00e2nt de spus \u00een Content Marketing la nivel global.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ca s\u0103 \u0219ti\u021bi cu cine urmeaz\u0103 s\u0103 da\u021bi m\u00e2na la GPeC, pe 29-30-31 Mai 2018: <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">2013 &#8211; Jeff a fost \u00a0inclus \u00een <\/span><b>Top 50 Social Media Power Influencers<\/b><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">2014 &#8211; <\/span><b>nr. 1 Content Marketing Influencer<\/b><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">2014 &#8211; pozi\u021bia a 8-a \u00een clasamentul <\/span><b>Forbes Top 40 Social Marketing Talent<\/b><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">2015 &#8211; <\/span><b>nr. 1 \u00een categoria World\u2019s Business Blogger<\/b><span style=\"font-weight: 400;\">. <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">2018 &#8211; <\/span><b>nr. 1 la nivel mondial \u00een Content Marketing<\/b><span style=\"font-weight: 400;\">, de\u021bin\u00e2nd titlul de <\/span><b>#1 Global Digital Marketing Influencer<\/b><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">Misiunea lui este de a \u201cinspira \u0219i educa antreprenorii pentru a-\u0219i cre\u0219te afacerea \u00een lumea digital\u0103\u201d, blogul s\u0103u fiind o resurs\u0103 excep\u021bional\u0103 de sfaturi practice care atrage peste 5 milioane de vizitatori unici pe an.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jeff va veni la <\/span><a href=\"https:\/\/www.gpec.ro\/gpec-summit-mai\/\"><b>GPeC Summit 29-30-31 Mai<\/b><\/a><span style=\"font-weight: 400;\"> tocmai din \u00eendep\u0103rtata Australie \u0219i va sus\u021bine un keynote de 50 de minute. N-am mai avut r\u0103bdare \u0219i l-am luat la \u00eentreb\u0103ri: a\u0219a c\u0103, iat\u0103! Un interviu \u00een exclusivitate pentru GPeC cu cel mai mare Influencer \u00een Content Marketing la nivel global! <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>Q: E\u0219ti considerat cel mai influent Content Marketer din lume, iar acest lucru, cu siguran\u021b\u0103, nu ar fi fost posibil f\u0103r\u0103 foarte mult\u0103 munc\u0103. Ce le po\u021bi transmite magazinelor online care \u00eencearc\u0103 s\u0103 \u00ee\u0219i pun\u0103 la punct propria strategie de Content Marketing sau s\u0103 o \u00eembun\u0103t\u0103\u021beasc\u0103 pe cea actual\u0103?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eCred c\u0103 secretul unei strategii de Content Marketing eficiente const\u0103 \u00een crearea de con\u021binut care s\u0103 vin\u0103 \u00een sprijinul utilizatorilor. Trebuie s\u0103 te pui \u00een pielea acestora \u0219i s\u0103 identifici provoc\u0103rile pe care ei le \u00eent\u00e2mpin\u0103 zilnic, iar apoi s\u0103 le prezin\u021bi solu\u021bia.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Q: Ce sfat ai pentru cei care nu de\u021bin abilit\u0103\u021bi de creare de con\u021binut? Cum ar trebui ei s\u0103 abordeze Content Marketing-ul? Ce ar putea face pentru a-\u0219i \u00eembun\u0103t\u0103\u021bi abilit\u0103\u021bile?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eEu recomand s\u0103 \u00eencepi prin auto-educare. S\u0103 urm\u0103re\u0219ti blog-uri de succes, s\u0103 cite\u0219ti c\u0103r\u021bi despre acest subiect, s\u0103 te \u00eenscrii la cursuri etc. Apoi, odat\u0103 ce ai dob\u00e2ndit cuno\u0219tin\u021be de Content Marketing, vei \u0219ti s\u0103 atragi de partea ta oamenii potrivi\u021bi, care te pot ajuta cu implementarea strategiei.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Q: Ai men\u021bionat faptul c\u0103, pentru a deveni un scriitor mai bun, trebuie s\u0103 cite\u0219ti foarte mult. \u00cens\u0103 este imposibil s\u0103 cite\u0219ti toate blog-urile existente. Dac\u0103 ar fi s\u0103 alegi top trei, care ar fi blogurile pe care le-ai recomanda?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eExist\u0103 foarte multe blog-uri care merit\u0103 citite, \u00eens\u0103 trei care \u00eemi plac foarte mult sunt <\/span><\/i><a href=\"https:\/\/blog.hubspot.com\/\"><b><i>Hubspot<\/i><\/b><\/a><i><span style=\"font-weight: 400;\">, <\/span><\/i><a href=\"https:\/\/blog.bufferapp.com\"><b><i>Buffer<\/i><\/b><\/a><i><span style=\"font-weight: 400;\"> \u0219i <\/span><\/i><a href=\"https:\/\/www.canva.com\/learn\/welcome-to-the-canva-blog-2\/\"><b><i>Canva<\/i><\/b><\/a><i><span style=\"font-weight: 400;\">.\u201d<\/span><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-12987\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/fb_jeff-bullas-1024x538.png\" alt=\"\" width=\"1024\" height=\"538\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/fb_jeff-bullas-1024x538.png 1024w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/fb_jeff-bullas-300x158.png 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/fb_jeff-bullas-768x403.png 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/05\/fb_jeff-bullas.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><b>Q: Care sunt cele mai frecvente gre\u0219eli pe care magazinele online le fac atunci c\u00e2nd vine vorba de Content Marketing? \u0218i cum le pot evita?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eCea mai mare gre\u0219eal\u0103 pe care o po\u021bi face este s\u0103 vorbe\u0219ti doar despre produs. \u00cen schimb, ar trebui s\u0103 te concentrezi pe experien\u021ba pe care produsul t\u0103u le-o ofer\u0103 utilizatorilor.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">A doua gre\u0219eal\u0103 ar fi faptul c\u0103 magazinele online nu au o strategie de distribu\u021bie a con\u021binutului, astfel \u00eenc\u00e2t s\u0103 atrag\u0103 c\u00e2t mai mult\u0103 vizibilitate asupra acestuia.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">A treia gre\u0219eal\u0103 este faptul c\u0103 nu includ CTA-uri \u00een con\u021binut.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Q: Atunci c\u00e2nd vine vorba de Social Media, exist\u0103 o multitudine de platforme din care marketerii pot alege. Problema este c\u0103 sunt lansate noi platforme zi de zi &#8211; unele au poten\u021bial de a r\u0103m\u00e2ne pe pia\u021b\u0103, altele dispar la fel de repede cum au ap\u0103rut. Pentru branduri este esen\u021bial \u00eens\u0103 s\u0103 fie mereu cu un pas \u00een fa\u021ba competitorilor, iar atunci vine \u00eentrebarea: cum \u00ee\u021bi po\u021bi da seama dac\u0103 o platform\u0103 are sau nu poten\u021bial? Cum \u00ee\u021bi dai seama dac\u0103 ar trebui s\u0103 integrezi acel nou canal \u00een strategia ta de comunicare c\u00e2t mai rapid?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eAtunci c\u00e2nd am \u00eenceput s\u0103 creez con\u021binut pentru Social Media se lansau constant noi platforme, iar mul\u021bi dintre noi erau distra\u0219i de fiecare noutate. Aici pot men\u021biona Instagram, Pinterest \u0219i, mai recent, Snapchat. Acum \u00eens\u0103 peisajul Social Media este destul de clar, a\u0219a c\u0103 recomand s\u0103 alegi doar trei platforme pe care utilizatorii t\u0103i le folosesc \u0219i s\u0103 te concentrezi pe crearea unui con\u021binut de calitate pentru ele.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">De asemenea, po\u021bi optimiza distribu\u021bia, engagement-ul \u0219i reach-ul. \u00cencearc\u0103 s\u0103 \u00een\u021belegi algoritmul din spatele fiec\u0103rei platforme, deoarece fiecare necesit\u0103 o abordare diferit\u0103.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Q: Cum ar trebui s\u0103 procedeze companiile B2C pentru a-\u0219i cre\u0219te traficul \u0219i engagement-ul printr-o strategie de Content Marketing?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eDe fapt, strategiile de Content Marketing nu difer\u0103 foarte mult \u00eentre B2C \u0219i B2B. Content Marketing va fi \u00eentotdeauna despre oameni &#8211; trebuie s\u0103 \u00ee\u021bi expui con\u021binutul \u00een fa\u021ba unei persoane \u0219i s\u0103 \u00eencerci s\u0103 \u00eei atragi interesul. Acest lucru poate fi f\u0103cut prin SEO, email marketing sau chiar prin cre\u0219terea num\u0103rului de abona\u021bi pe Facebook Messenger.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Q: Pentru c\u0103 audien\u021ba este diferit\u0103, \u00een afar\u0103 de a investi \u00eentr-un blog, ce alte strategii mai pot adopta companiile B2B?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eCompaniile B2B au un ciclu mai lung de v\u00e2nz\u0103ri \u0219i atunci este necesar s\u0103 creezi con\u021binut sub diferite forme pentru a capta aten\u021bia, educa pia\u021ba \u0219i, \u00een cele din urm\u0103, converti.\u201d<\/span><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-12714\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/04\/HR-Trends-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/04\/HR-Trends-1024x683.jpg 1024w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/04\/HR-Trends-300x200.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/04\/HR-Trends-768x512.jpg 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2018\/04\/HR-Trends.jpg 1732w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><b>Q: Ce trenduri crezi c\u0103 vor domina \u00een 2018?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eDou\u0103 dintre trendurile care se vor distinge anul acesta sunt automatizarea \u0219i Inteligen\u021ba Artificial\u0103, ambele folosite \u00een Content Marketing \u0219i Customer Service.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Q: Dac\u0103 ar fi s\u0103 te \u00eencadrezi \u00eentr-un buyer persona, cum te-ai descrie?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eA\u0219 spune c\u0103 sunt un client online rezervat &#8211; \u00eemi place s\u0103 simt produsul \u00eenainte de a-l cump\u0103ra.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Q: \u0218i nu \u00een ultimul r\u00e2nd: c\u0103l\u0103tore\u0219ti frecvent \u0219i e\u0219ti speaker la conferin\u021be din \u00eentreaga lume. \u00cen ziua de azi, c\u00e2nd toat\u0103 lumea \u00eencearc\u0103 s\u0103 fac\u0103 totul online, de ce crezi c\u0103 este important ca oamenii s\u0103 interac\u021bioneze offline? De ce crezi c\u0103 este important ca oamenii s\u0103 participe la evenimente precum <\/b><a href=\"https:\/\/www.gpec.ro\/gpec-summit-mai\/\"><b>GPeC Summit 29-30-31 Mai<\/b><\/a><b>?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A: <\/span><i><span style=\"font-weight: 400;\">\u201eRe\u021belele sociale te ajut\u0103 s\u0103 creezi leg\u0103turi (slabe) cu oamenii, s\u0103 cre\u0219ti num\u0103rul de persoane cu care po\u021bi interac\u021biona. \u00cens\u0103, dac\u0103 vrei s\u0103 consolidezi aceste leg\u0103turi, trebuie s\u0103 \u00eei cuno\u0219ti personal. A\u0219a se formeaz\u0103 rela\u021biile de business &#8211; po\u021bi \u00eencepe cu un Skype call \u0219i s\u0103 continui cu o \u00eent\u00e2lnire la cafea.<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">\u00cen ziua de azi ne este foarte u\u0219or s\u0103 ne ascundem \u00een birou, \u00eens\u0103 rela\u021biile de lung\u0103 durat\u0103 \u0219i experien\u021ba se cap\u0103t\u0103 offline. Evenimentele de networking te ajut\u0103 s\u0103 spargi rutina zilnic\u0103, s\u0103 \u00eenve\u021bi din experien\u021bele celorlal\u021bi \u0219i s\u0103 sim\u021bi energia \u0219i pasiunea celor care inoveaz\u0103 \u00een industria ta. Evenimentele offline sunt locul \u00een care afli despre cele mai noi trenduri \u0219i despre strategiile celor care au ajuns lideri \u00een ni\u0219ele lor. Participarea la evenimente precum <\/span><\/i><a href=\"https:\/\/www.gpec.ro\/gpec-summit-mai\/\"><b><i>GPeC Summit 29-30-31 Mai<\/i><\/b><\/a><i><span style=\"font-weight: 400;\"> \u00ee\u021bi poate aduce oportunit\u0103\u021bi care \u00ee\u021bi pot schimba radical via\u021ba \u0219i cariera.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Nici noi nu o puteam spune mai bine! Deci, dac\u0103 mai avea\u021bi nevoie de un motiv \u00een plus pentru a participa la <\/span><a href=\"https:\/\/www.gpec.ro\/gpec-summit-mai\/\"><b>GPeC Summit 29-30-31 Mai<\/b><\/a><span style=\"font-weight: 400;\">, pe l\u00e2ng\u0103 cele 32+ ore de con\u021binut premium, ve\u021bi avea ocazia \u0219i s\u0103 interac\u021biona\u021bi cu <\/span><b>cei mai buni speciali\u0219ti \u00een E-commerce \u0219i Marketing Online<\/b><span style=\"font-weight: 400;\">. Nu uita, oferta <\/span><b>#EarlyBird<\/b><span style=\"font-weight: 400;\"> se \u00eencheie vineri, 11 Mai!<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p><strong>GPeC 2018 este un eveniment powered by <a href=\"https:\/\/www.fancourier.ro\/\">FAN Courier<\/a><\/strong><\/p>\n<p><strong>Gold Partner: <\/strong><strong><a href=\"https:\/\/en.vtex.com\/\">VTEX<\/a><\/strong><\/p>\n<p><strong>Brought to you by<\/strong>: <a href=\"https:\/\/www.orange.ro\/\"><strong>Orange<\/strong><\/a><\/p>\n<p><strong>Partener al Competi\u021biei Magazinelor Online GPeC<\/strong>: <a href=\"https:\/\/www.carrefour.ro\/\"><strong>Carrefour<\/strong><\/a><\/p>\n<p><strong>Recommended Payment Processor Partner<\/strong>: <a href=\"https:\/\/www.mobilpay.ro\/public\/\"><strong>Netopia Payments<\/strong><\/a><\/p>\n<p><strong>Hosting Oficial GPeC<\/strong>: <a href=\"https:\/\/hosterion.ro\/\"><strong>Hosterion<\/strong><\/a><\/p>\n<p><strong>Eveniment sus\u021binut de<\/strong>: <strong><a href=\"https:\/\/www.bringo.ro\/\">Bringo<\/a><\/strong>, <a href=\"https:\/\/www.credius.ro\/\"><strong>Credius<\/strong><\/a>, <a href=\"https:\/\/dwf.ro\/\"><strong>DWF<\/strong><\/a>, <a href=\"https:\/\/gls-group.eu\/RO\/ro\/home\"><strong>GLS<\/strong><\/a>, <a href=\"http:\/\/www.newblack.ro\/\"><strong>New Black<\/strong><\/a>, <a href=\"https:\/\/www.rtbhouse.com\/\"><strong>RTB House<\/strong><\/a><\/p>\n<p><strong>Partener media principal<\/strong>: <a href=\"https:\/\/www.ecomteam.ro\/2018\/\"><strong>ecomTEAM<\/strong><\/a><\/p>\n<p><strong>Radioul Oficial<\/strong>: <a href=\"https:\/\/www.kissfm.ro\/\"><strong>Kiss FM<\/strong><\/a><\/p>\n<p><strong>Limousine Service<\/strong>: <a href=\"http:\/\/citylimo.ro\/\"><strong>City Limo<\/strong><\/a><\/p>\n<p><strong>Parteneri media principali<\/strong>: <a href=\"http:\/\/www.wall-street.ro\/\"><strong>Wall-Street<\/strong><\/a> &amp; <strong><a href=\"http:\/\/www.ecomteam.ro\/2017\/\">ecomTEAM<\/a><\/strong><\/p>\n<p><strong>M\u00e2ndri s\u0103 fim sus\u021binu\u021bi de: <\/strong><\/p>\n<p><strong>Bloggeri oficiali: <\/strong><a href=\"http:\/\/adrianorbai.com\/\">Adrian Gabriel Orbai<\/a>, <a href=\"http:\/\/www.allinbound.ro\/\">Alin Vlad<\/a>, <a href=\"http:\/\/www.andrazaharia.ro\/\">Andra Zaharia<\/a>, <a href=\"http:\/\/www.aurasmihai.ro\/\">Aura\u0219 Mihai Geamba\u0219u<\/a>, <a href=\"http:\/\/claudiatocila.ro\/\">Claudia Tocil\u0103<\/a>, <a href=\"http:\/\/www.korinams.ro\/\">Corina-Maria Scheianu<\/a>, <a href=\"http:\/\/cristianchinabirta.ro\/\">Cristian China Birta<\/a>, <a href=\"https:\/\/www.cristianiosub.com\/\">Cristian Iosub<\/a>, <a href=\"http:\/\/www.pyuric.ro\/\">Cristina Chipurici<\/a>, <a href=\"http:\/\/danpandrea.ro\/\">Dan Pandrea<\/a>, <a href=\"http:\/\/www.elenaciric.ro\/\">Elena C\u00eer\u00eec<\/a>, <a href=\"http:\/\/fulviameirosu.ro\/\">Fulvia Meirosu<\/a>, <a href=\"http:\/\/www.cyberculture.ro\/\">George Hari Popescu<\/a>, <a href=\"http:\/\/www.bunescu.ro\/\">Ionu\u021b Bunescu<\/a>, <a href=\"http:\/\/laviniabiberi.com\/\">Lavinia Biberi<\/a>, <a href=\"http:\/\/www.read-my-mind.ro\/\">Lumini\u021ba Balaban<\/a>, <a href=\"http:\/\/blogatu.ro\/\">Marius Ovidiu C\u0103lug\u0103ru<\/a>, <a href=\"http:\/\/blidaru.net\/\">M\u0103d\u0103lin Blidaru<\/a>, <a href=\"https:\/\/olivian.ro\/\">Olivian Breda<\/a>, <a href=\"https:\/\/robertkatai.com\/\">Robert Katai<\/a>, <a href=\"http:\/\/www.sabinacornovac.ro\/\">Sabina Cornovac<\/a>, <a href=\"http:\/\/www.stilmasculin.ro\/\">Stil Masculin<\/a>, <a href=\"https:\/\/www.urbandiva.ro\/\">UrbanDiva<\/a><\/p>\n<p><strong>Parteneri media<\/strong>: <a href=\"http:\/\/www.adhugger.net\/\">AdHugger<\/a>, <a href=\"http:\/\/www.agora.ro\/\">AGORA<\/a>, <a href=\"http:\/\/www.anis.ro\/\">ANIS<\/a>, <a href=\"http:\/\/www.aries.ro\/\">ARIES<\/a>, <a href=\"http:\/\/www.armo.org.ro\/\">ARMO<\/a>, <a href=\"http:\/\/www.business24.ro\/\">Business24<\/a>, <a href=\"http:\/\/www.businessdays.ro\/\">Business Days<\/a>, <a href=\"http:\/\/www.business-review.eu\/\">Business Review<\/a>, <a href=\"http:\/\/www.businesswoman.ro\/ro\/\">Business Woman<\/a>, <a href=\"http:\/\/www.cariereonline.ro\/\">Cariere<\/a>, <a href=\"http:\/\/www.comunicatedeafaceri.ro\/\">Comunicate de Afaceri<\/a>, <a href=\"http:\/\/www.comunicatedepresa.ro\/\">Comunicate de Presa<\/a>, <a href=\"https:\/\/www.ecomjobs.ro\/\">ECOMJOBS<\/a>, <a href=\"https:\/\/ecommercenews.eu\/\">Ecommerce News<\/a>, <a href=\"https:\/\/www.edusa.ro\/\">edusa<\/a>, <a href=\"http:\/\/www.femei-in-afaceri.ro\/ro\/index\">Femei in Afaceri<\/a>, <a href=\"http:\/\/www.fntm.ro\/\">FNTM<\/a>, <a href=\"http:\/\/2015.howtoweb.co\/\">HowToWeb<\/a>, <a href=\"http:\/\/www.trendshrb.ro\/\">HRB Trends<\/a>, <a href=\"http:\/\/iab-romania.ro\/\">IAB Romania<\/a>, <a href=\"http:\/\/www.iqads.ro\/\">IQads<\/a>, <a href=\"http:\/\/www.institutuldemarketing.ro\/\">Institutul de Marketing<\/a>, <a href=\"http:\/\/www.jurnaluldeafaceri.ro\/\">Jurnalul de Afaceri<\/a>, <a href=\"http:\/\/lumeaseoppc.ro\/\">Lumea SEO PPC<\/a>, <a href=\"http:\/\/www.magazinulprogresiv.ro\/\">Magazinul Progresiv<\/a>, <a href=\"http:\/\/www.manager.ro\/\">Manager.ro<\/a>, <a href=\"http:\/\/www.marketingfocus.ro\/\">MarketingFocus<\/a>, <a href=\"http:\/\/www.neweditionnews.ro\/\">NewEditionNews<\/a>, <a href=\"http:\/\/www.romaniapozitiva.ro\/\">Romania Pozitiva<\/a>, <a href=\"http:\/\/biz.shopmania.ro\/\">Shopmania BIZ<\/a>, <a href=\"http:\/\/www.softlead.ro\/\">Softlead<\/a>, <a href=\"http:\/\/www.smark.ro\/\">SMARK<\/a>, <a href=\"https:\/\/www.startupcafe.ro\/\">StartupCafe<\/a>, <a href=\"http:\/\/www.techcafe.ro\/\">TechCafe<\/a>, <a href=\"http:\/\/www.ziare.com\/\">Ziare.com<\/a>, <a href=\"http:\/\/www.ziuaconstanta.ro\/\">Ziua de Constanta<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/la-ce-sa-fie-atente-magazinele-online-in-strategia-de-content-marketing-sfaturi-de-la-jeff-bullas-speaker-gpec-summit-29-30-31-mai\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Jeff Bullas este Digital Strategist, Marketing Blogger, Bestselling Author \u0219i Keynote Speaker, iar raportul Onalytica pentru anul 2018 \u00eel plaseaz\u0103 pe primul loc \u00een topul celor care au un cuv\u00e2nt de spus \u00een Content Marketing la nivel global. Ca s\u0103 \u0219ti\u021bi cu cine urmeaz\u0103 s\u0103 da\u021bi m\u00e2na la GPeC, pe 29-30-31 Mai 2018: 2013 &#8211; Jeff a fost \u00a0inclus \u00een Top 50 Social Media Power Influencers 2014 &#8211; nr. 1 Content Marketing Influencer 2014 &#8211; pozi\u021bia a 8-a \u00een clasamentul Forbes Top 40 Social Marketing Talent 2015 &#8211; nr. 1 \u00een categoria World\u2019s Business Blogger. 2018 &#8211; nr. 1 la nivel mondial \u00een Content Marketing, de\u021bin\u00e2nd titlul de #1 Global Digital Marketing Influencer.<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[196,215],"class_list":["post-12985","post","type-post","status-publish","format-standard","hentry","category-interviurile-gpec","tag-content-marketing","tag-interviu-gpec"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/12985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=12985"}],"version-history":[{"count":6,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/12985\/revisions"}],"predecessor-version":[{"id":13041,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/12985\/revisions\/13041"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=12985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=12985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=12985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}