{"id":13993,"date":"2018-08-14T20:03:20","date_gmt":"2018-08-14T17:03:20","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=13993"},"modified":"2018-08-14T20:03:20","modified_gmt":"2018-08-14T17:03:20","slug":"scoala-de-vara-gpec-2018-mihai-vinatoru-evalueaza-prioritizeaza-activitati-seo-magazin-online-pentru-maximizare-roi","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/scoala-de-vara-gpec-2018-mihai-vinatoru-evalueaza-prioritizeaza-activitati-seo-magazin-online-pentru-maximizare-roi","title":{"rendered":"\u0218coala de Var\u0103 GPeC 2018: Mihai V\u00een\u0103toru te \u00eenva\u021b\u0103 s\u0103 evaluezi \u0219i s\u0103 prioritizezi activit\u0103\u021bile SEO ale magazinului t\u0103u online pentru maximizarea ROI-ului"},"content":{"rendered":"
<\/div><\/div><\/div>

\"MihaiGoogle ia \u00een calcul sute de factori pentru afi\u0219area rezultatelor. Orice audit SEO modern poate identifica zeci de oportunit\u0103\u021bi pentru optimizarea unui site, \u00eens\u0103 implementarea lor cost\u0103 bani \u0219i timp. <\/strong><\/p>\n

De aceea, Mihai V\u00een\u0103toru<\/strong><\/a> vine anul acesta la \u0218coala de Var\u0103 GPeC s\u0103 te \u00eenve\u021be cum s\u0103 evaluezi beneficiul fiec\u0103rei recomand\u0103ri SEO \u0219i cum s\u0103 le prioritizezi, astfel \u00eenc\u00e2t s\u0103 vezi c\u00e2t mai repede rezultatele investi\u021biei \u00eentr-o campanie SEO.<\/p>\n

Pe 25 august ai ocazia s\u0103 descoperi o abordare diferit\u0103 \u00een spa\u021biul SEO din Rom\u00e2nia. Una care \u201epune \u00een m\u00e2na clientului\u201d instrumentele de evaluare<\/strong> corecte, nu doar pentru rezultatele unei campanii SEO, ci \u0219i pentru propunerile formulate de un furnizor de servicii SEO.<\/p>\n

Cursul preg\u0103tit de Mihai este structurat \u00een trei module:<\/p>\n

    \n
  1. Recomand\u0103ri tehnice<\/strong> de SEO, al c\u0103ror impact este de multe ori cel mai dificil de estimat.<\/li>\n
  2. Recom\u0103ndari de dezvoltare con\u021binut<\/strong> (pentru blog, \u00een special): cum alegem cuvintele cheie, cum estim\u0103m poten\u021bialul de trafic al unui topic etc.<\/li>\n
  3. Recomand\u0103ri de link building<\/strong>: cum putem evalua \u00een mod simplu \u0219i rapid care este profilul necesar de linkuri pentru a ob\u021bine o vizibilitate c\u00e2t mai bun\u0103 \u00een rezultatele organice Google.<\/strong><\/li>\n<\/ol>\n

    \u201e\u00centregul workshop va fi exemplificat prin situa\u021bii concrete, preluate de pe site-urile participan\u021bilor \u0219i va exista o sesiune de Q&A \u00een cadrul c\u0103reia vom putea face \u00eempreun\u0103 exerci\u021bii de evaluare a unor recomand\u0103ri SEO.\u201d<\/em><\/p>\n

    Mihai V\u00een\u0103toru<\/strong> este Head of SEO si Managing Partner la DWF<\/a><\/strong>, una dintre cele mai mari agen\u021bii de SEO din Rom\u00e2nia. DWF gestioneaz\u0103 \u00een prezent peste 100 de campanii de optimizare pentru magazine online sau companii cu vizibilitate na\u021bional\u0103 din domenii precum: auto, turism, s\u0103n\u0103tate, financiar, home & deco etc. Prin utilizarea celor mai avansate instrumente SEO disponibile, precum \u0219i prin experien\u021ba acumulat\u0103, speciali\u0219tii DWF ofer\u0103 campanii SEO performante \u0219i m\u0103surabile.<\/p>\n

    La \u0218coala de Var\u0103 GPeC 2018, participan\u021bii sunt a\u0219tepta\u021bi \u00een fiecare zi, de diminea\u021b\u0103 p\u00e2n\u0103 la pr\u00e2nz, la un total de 12 workshop-uri x 90 minute<\/strong> fiecare. Asta \u00eenseamn\u0103 18 ore de con\u021binut intensiv de comer\u021b electronic \u0219i marketing online<\/strong> \u2013 totul axat pe \u201ctips & tricks\u201d \u0219i exemple concrete de la cei mai buni speciali\u0219ti practicieni din domeniu:<\/p>\n

    Growth Hacking Strategies in E-Commerce<\/strong> (Valentin Radu<\/a>, CEO Omniconvert)<\/p>\n

    Google Analytics<\/strong> (Liviu Taloi<\/a>, Co-Founder ECOMpedia)<\/p>\n

    Online Marketing<\/strong> (Raluca Radu<\/a>, Founder MTH Digital & Country Manager ANSWEAR.ro)<\/p>\n

    User Experience & Conversion Rate Optimization<\/strong> (Andrei Radu<\/a>, CEO & Founder GPeC)<\/p>\n

    Business Strategy, Mangement & Investment<\/strong> (Sergiu Negu\u021b<\/a>, Co-Founder Fintech OS & Associate Dean Maastricht School of Management Romania)<\/p>\n

    Google Ads<\/strong> (Drago\u0219 Smeu<\/a>, General Manager Mavericks)<\/p>\n

    Ultimate SEO Tips & Tricks<\/strong> (Mihai V\u00een\u0103toru<\/a>, Managing Partner DWF)<\/p>\n

    Content Marketing in E-Commerce<\/strong> (Horia Neagu<\/a>, Founder Napoleon Digital)<\/p>\n

    Social Media Presence for E-Commerce<\/strong> (Marian Hurduca\u0219<\/a>, Founder Necktie Agency)<\/p>\n

    Delivery Options for Growth<\/strong> (Roxana Magope\u021b<\/a>, Marketing Manager FAN Courier)<\/p>\n

    Legal To Do’s in E-Commerce<\/strong> (Bogdan Manolea<\/a>, Co-Founder TRUSTED.ro)<\/p>\n

    Wrapping Up<\/strong> (sesiune practic\u0103) – What You Learned and can Apply Immediately<\/strong><\/p>\n

    \"Trainerii<\/p>\n

    \u00censcrierile s-au \u00eencheiat, toate locurile s-au ocupat. V\u0103 mul\u021bumim c\u0103 ne sunte\u021bi al\u0103turi an de an!<\/span><\/p>\n

    Ne vedem s\u0103pt\u0103m\u00e2na viitoare la a 8-a edi\u021bie a \u0218colii de Var\u0103 de E-Commerce GPeC, singura serie de Cursuri intensive de Comer\u021b Electronic \u0219i Marketing Online din Rom\u00e2nia<\/strong>. Consult\u0103 agenda pe zile \u0219i pe ore<\/a><\/strong>!<\/p>\n

    \n

    GPeC 2018 este un eveniment powered by <\/b>FAN Courier<\/b><\/a><\/p>\n

    Gold Partner: <\/b>VTEX<\/b><\/a><\/p>\n

    Brought to you by<\/b>: <\/span>Orange<\/b><\/a><\/p>\n

    Partener al Competi\u021biei Magazinelor Online GPeC<\/b>: <\/span>Carrefour<\/b><\/a><\/p>\n

    Recommended Payment Processor Partner<\/b>: <\/span>Netopia Payments<\/b><\/a><\/p>\n

    Hosting Oficial GPeC<\/b>: <\/span>Hosterion<\/b><\/a><\/p>\n

    Eveniment sus\u021binut de<\/b>: <\/span>ALTEX<\/b><\/a>, <\/span>Bringo<\/b><\/a>, <\/span>Credius<\/b><\/a>, <\/span>DHL<\/b><\/a>, <\/span>DPD Rom\u00e2nia<\/b><\/a>, <\/span>DWF<\/b><\/a>, <\/span>eMAG Marketplace<\/b><\/a>, <\/span>Frisbo<\/b><\/a>, <\/span>GLS<\/b><\/a>, <\/span>GTS<\/b><\/a>, <\/span>Mastercard<\/b><\/a>, <\/span>New Black<\/b><\/a>, <\/span>RTB House<\/b><\/a>, <\/span>Sephora<\/b><\/a><\/p>\n

    Cu sprijinul: <\/b>adLemonade<\/span><\/a>, <\/b>2Performant<\/span><\/a>,<\/span> Blugento<\/span><\/a>, <\/span>Business Club<\/span><\/a>,<\/span> Canopy<\/span><\/a>,<\/span>CasaDeTraduceri<\/span><\/a>, <\/span>ContentSpeed<\/span><\/a>,<\/span> ECOMpedia<\/span><\/a>,<\/span> enRose<\/span><\/a>,<\/span> GoMag<\/span><\/a>,<\/span> Infinity Trophy<\/span><\/a>,<\/span>Netlogiq<\/span><\/a>,<\/span> Omniconvert<\/span><\/a>, <\/span>Presta.ro<\/span><\/a>, <\/span>TRUSTED.ro<\/span><\/a>,<\/span> WebDigital<\/span><\/a>,<\/span> White Image<\/span><\/a>,<\/span> Zelist<\/span><\/a><\/p>\n

    Epic Comfort by: <\/b>Mobexpert<\/b><\/a><\/p>\n

    Radioul Oficial<\/b>: <\/span>Kiss FM<\/b><\/a><\/p>\n

    Limousine Service<\/b>: <\/span>City Limo<\/b><\/a><\/p>\n

    Official car: <\/b>Alfa Romeo<\/b><\/a><\/p>\n

    Parteneri media principali<\/b>: <\/span>Business Review<\/b><\/a>, <\/span>Wall-Street<\/b><\/a> & <\/span>ecomTEAM<\/b><\/a><\/p>\n

    M\u00e2ndri s\u0103 fim sus\u021binu\u021bi de:<\/b><\/p>\n

    Parteneri media<\/b>: <\/span>AdHugger<\/span><\/a>, <\/span>AGORA<\/span><\/a>, <\/span>ANIS<\/span><\/a>, <\/span>ARIES<\/span><\/a>, <\/span>ARMO<\/span><\/a>, <\/span>Business24<\/span><\/a>, <\/span>Business Days<\/span><\/a>,<\/span> Cariere<\/span><\/a>,<\/span> Comunicate de Afaceri<\/span><\/a>, <\/span>Comunicate de Presa<\/span><\/a>, <\/span>ECOMJOBS<\/span><\/a>, <\/span>Ecommerce News<\/span><\/a>,<\/span> E-Commerce Poland<\/span><\/a>,<\/span> edusa<\/span><\/a>, <\/span>Femei in Afaceri<\/span><\/a>, <\/span>FNTM<\/span><\/a>,<\/span> HRB Trends<\/span><\/a>, <\/span>IAB Romania<\/span><\/a>, <\/span>IQads<\/span><\/a>, <\/span>Institutul de Marketing<\/span><\/a>, <\/span>Jurnalul de Afaceri<\/span><\/a>, <\/span>Lumea SEO PPC<\/span><\/a>, <\/span>Magazinul Progresiv<\/span><\/a>, <\/span>Manager.ro<\/span><\/a>, <\/span>MarketingFocus<\/span><\/a>, <\/span>NewEditionNews<\/span><\/a>,<\/span>Romania Pozitiva<\/span><\/a>, <\/span>Shopmania BIZ<\/span><\/a>, <\/span>Softlead<\/span><\/a>, <\/span>SMARK<\/span><\/a>, <\/span>StartupCafe<\/span><\/a>,<\/span> SundayPR<\/span><\/a>,<\/span>TechCafe<\/span><\/a>, <\/span>Ziare.com<\/span><\/a>,<\/span> Ziua de Constanta<\/span><\/a><\/p>\n

    Bloggeri oficiali:<\/b> Adrian Gabriel Orbai<\/span><\/a>, <\/span>Alin Vlad<\/span><\/a>, <\/span>Andra Zaharia<\/span><\/a>, <\/span>Aura\u0219 Mihai Geamba\u0219u<\/span><\/a>, <\/span>Claudia Tocil\u0103<\/span><\/a>, <\/span>Corina-Maria Scheianu<\/span><\/a>, <\/span>Cristian China Birta<\/span><\/a>, <\/span>Cristian Iosub<\/span><\/a>, <\/span>Dan Pandrea<\/span><\/a>, <\/span>Elena C\u00eer\u00eec<\/span><\/a>,<\/span> George Hari Popescu<\/span><\/a>, <\/span>Ionu\u021b Bunescu<\/span><\/a>, <\/span>Lumini\u021ba Balaban<\/span><\/a>, <\/span>Marius Ovidiu C\u0103lug\u0103ru<\/span><\/a>, <\/span>M\u0103d\u0103lin Blidaru<\/span><\/a>, <\/span>Olivian Breda<\/span><\/a>, <\/span>Robert Katai<\/span><\/a>, <\/span>Sabina Cornovac<\/span><\/a>, <\/span>Stil Masculin<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

    <\/div><\/div><\/div>

    Pe 25 august ai ocazia s\u0103 descoperi o abordare diferit\u0103 \u00een spa\u021biul SEO din Rom\u00e2nia. Una care \u201epune \u00een m\u00e2na clientului\u201d instrumentele de evaluare corecte pentru optimizarea unui site. Mihai V\u00een\u0103toru vine anul acesta la \u0218coala de Var\u0103 GPeC s\u0103 te \u00eenve\u021be cum s\u0103 evaluezi \u0219i s\u0103 prioritizezi activit\u0103\u021bile SEO ale magazinului t\u0103u online, pentru maximizare ROI.<\/p>\n","protected":false},"author":1,"featured_media":13994,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[121],"tags":[739,838,552,67,2812],"class_list":["post-13993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-scoala-de-vara-gpec","tag-ecommerce","tag-mihai-vinatoru","tag-scoala-de-vara-gpec-en","tag-seo","tag-workshop"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/13993","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=13993"}],"version-history":[{"count":5,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/13993\/revisions"}],"predecessor-version":[{"id":13999,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/13993\/revisions\/13999"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/13994"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=13993"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=13993"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=13993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}