{"id":16000,"date":"2019-07-01T14:50:38","date_gmt":"2019-07-01T12:50:38","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=16000"},"modified":"2019-07-02T15:14:55","modified_gmt":"2019-07-02T13:14:55","slug":"gpec-weekly-digital-news-facebook-top-fans-instagram-stop-motion-ziua-nationala-a-antreprenorului-roman","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/gpec-weekly-digital-news-facebook-top-fans-instagram-stop-motion-ziua-nationala-a-antreprenorului-roman","title":{"rendered":"GPeC Weekly Digital News: Facebook Top Fans, Instagram Stop Motion, Ziua na\u021bional\u0103 a antreprenorului rom\u00e2n"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/gpec-weekly-digital-news-facebook-top-fans-instagram-stop-motion-ziua-nationala-a-antreprenorului-roman\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><div style=\"width: 910px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-16000-1\" width=\"910\" height=\"512\" autoplay preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2019\/07\/weekly-digital-news-gpec-2019.mp4?_=1\" \/><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2019\/07\/weekly-digital-news-gpec-2019.mp4\">https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2019\/07\/weekly-digital-news-gpec-2019.mp4<\/a><\/video><\/div>\n<p><em><strong>Aten\u021bia utilizatorului din online, pentru care se bat toate companiile, a ajuns la o medie de 8 secunde<\/strong><\/em>. Vrei s\u0103 captezi aten\u021bia? Trebuie s\u0103-\u021bi \u00een\u021belegi utilizatorii. Insight-uri despre targetare \u0219i personalizare, cu studiu de caz pe modelul de business Netflix, de la speakerii UPGRADE 100 din acest an. <a href=\"https:\/\/www.zf.ro\/business-hi-tech\/painea-pentru-care-se-bat-zilnic-facebook-instagram-si-toti-oamenii-din-marketing-atentia-ta-cifra-critica-8-secunde-18198185\" target=\"_blank\" rel=\"noopener noreferrer\">Ziarul Financiar<\/a>.<\/p>\n<p><em><strong>Facebook a ad\u0103ugat op\u021biunea de targetare &#8216;Top Fans&#8217; pentru post\u0103rile organice pe pagin\u0103<\/strong><\/em>. Prin noua op\u021biune po\u021bi publica informa\u021bii exclusiv pentru cei mai activi fani ai paginii business-ului t\u0103u. Mi\u0219carea vine s\u0103 sus\u021bin\u0103 politica de community engagement pe care o promoveaz\u0103 \u00een ultimul timp Facebook. <a href=\"https:\/\/www.socialmediatoday.com\/news\/facebook-adds-top-fans-targeting-option-for-organic-page-posts\/557729\/\" target=\"_blank\" rel=\"noopener noreferrer\">Social Media Today<\/a>.<\/p>\n<p><em><strong>Instagram lucreaz\u0103 la un nou tool de stop motion pentru Stories<\/strong><\/em>. Noua op\u021biune va permite s\u0103 captezi p\u00e2n\u0103 la 10 cadre foto pe care s\u0103 le folose\u0219ti creativ \u00een campaniile de marketing. Practic, vei putea crea video-uri f\u0103r\u0103 s\u0103 filmezi o secund\u0103. <a href=\"https:\/\/www.socialmediatoday.com\/news\/instagrams-working-on-a-new-stop-motion-tool-for-stories\/557420\/\" target=\"_blank\" rel=\"noopener noreferrer\">Social Media Today<\/a>.<\/p>\n<p><em><strong>Cannes Lions 2019 a premiat pentru al doilea an creativii din e-commerce<\/strong><\/em>. 299 de participan\u021bi s-au \u00eenscris anul acesta s\u0103 arate cum inova\u021biile tehnologice \u0219i optimizarea customer journey-ului duc la cre\u0219terea engagement-ului \u0219i a v\u00e2nz\u0103rilor online. Printre finali\u0219tii la categoria Creative E-Commerce s-a aflat \u0219i agen\u021bia McCann din Rom\u00e2nia, cu reclama Bihor Couture. <a href=\"https:\/\/www.forbes.com\/sites\/jonbird1\/2019\/06\/24\/cutting-through-and-converting-in-an-era-of-atomized-retail\/#2b2ad5f41cad\" target=\"_blank\" rel=\"noopener noreferrer\">Forbes<\/a>.<\/p>\n<p><em><strong>Amazon Prime Day are loc \u00een acest an pe 15-16 iulie<\/strong><\/em>. A doua cea mai mare campanie de reduceri anuale Amazon se va desf\u0103\u0219ura pe parcursul a dou\u0103 zile, timp \u00een care sunt a\u0219tepta\u021bi s\u0103 se \u00eenghesuie la discount-uri 50 de milioane de americani. Amazon va preg\u0103ti peste un milion de oferte pentru membrii Prime din 18 \u021b\u0103ri, iar brandurile participante vor \u00eenregistra cre\u0219teri de p\u00e2n\u0103 la 4 ori la v\u00e2nz\u0103ri. <a href=\"https:\/\/www.forbes.com\/sites\/pamdanziger\/2019\/06\/28\/50-million-americans-are-queuing-up-for-amazon-prime-day-2019-what-to-expect\/#410a5dd87ca5\" target=\"_blank\" rel=\"noopener noreferrer\">Forbes<\/a>.<\/p>\n<p><em><strong>30 septembrie va fi declarat\u0103 \u201eZiua na\u021bional\u0103 a antreprenorului rom\u00e2n\u201d<\/strong><\/em>. Propunerea legislativ\u0103 vine din partea Ministrului pentru Mediul de Afaceri, \u0218tefan Radu Oprea, iar ziua a fost aleas\u0103 simbolic, deoarece reprezint\u0103 data la care Alexandru Ioan Cuza a semnat decretul pentru \u00eenfiin\u021barea Camerei de Comer\u021b \u0219i Industrie \u00een 1864. <a href=\"https:\/\/www.businessmagazin.ro\/actualitate\/proiect-30-septembrie-va-fi-declarata-ziua-nationala-a-antreprenorului-roman-18203448\" target=\"_blank\" rel=\"noopener noreferrer\">Business Magazin<\/a>.<\/p>\n<p><span style=\"color: #ff0000;\"><strong>Pontul s\u0103pt\u0103m\u00e2nii \u00een e-commerce<\/strong><\/span><\/p>\n<p><em><strong>S-a lansat <a href=\"https:\/\/smallbusiness.withgoogle.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Small Business with Google<\/a><\/strong><\/em>, prin care Google \u00ee\u021bi sugereaz\u0103 cele mai potrivite aplica\u021bii pentru a-\u021bi cre\u0219te business-ul online. De testat.<\/p>\n<hr \/>\n<p><span style=\"color: #808080;\">\u00cen fiecare s\u0103pt\u0103m\u00e2n\u0103 public\u0103m nout\u0103\u021bile din industrie, pe blog \u0219i pe mail. Select\u0103m doar \u0219tirile care aduc informa\u021bie, pove\u0219ti \u0219i sfaturi de cre\u0219tere \u00een business, special pentru comunitatea GPeC. <a style=\"color: #808080;\" href=\"https:\/\/gpec.us12.list-manage.com\/subscribe\/post?u=19b4fcb666cfa641f72195df2&amp;id=1b97918447\" target=\"_blank\" rel=\"noopener noreferrer\">Hai \u0219i tu \u00een cea mai frumoas\u0103 comunitate de e-commerce din Rom\u00e2nia<\/a>!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/gpec-weekly-digital-news-facebook-top-fans-instagram-stop-motion-ziua-nationala-a-antreprenorului-roman\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Aten\u021bia utilizatorului din online, pentru care se bat toate companiile, a ajuns la o medie de 8 secunde. Facebook a ad\u0103ugat op\u021biunea de targetare &#8216;Top Fans&#8217; pentru post\u0103rile organice pe pagin\u0103. Instagram lucreaz\u0103 la un nou tool de stop motion pentru Stories. Cannes Lions 2019 a premiat pentru al doilea an creativii din e-commerce. Amazon Prime Day are loc \u00een acest an pe 15-16 iulie. 30 septembrie va fi declarat\u0103 \u201eZiua na\u021bional\u0103 a antreprenorului rom\u00e2n\u201d.<\/p>\n","protected":false},"author":1,"featured_media":16004,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[207],"tags":[3227,3225,2653,3229,3231,3233],"class_list":["post-16000","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stirile-saptamanii","tag-amazon-prime-day","tag-cannes-lions","tag-instagram","tag-instagram-stop-motion","tag-small-business-with-google","tag-ziua-nationala-a-antreprenorului-roman"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/16000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=16000"}],"version-history":[{"count":2,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/16000\/revisions"}],"predecessor-version":[{"id":16005,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/16000\/revisions\/16005"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/16004"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=16000"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=16000"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=16000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}