{"id":17248,"date":"2020-04-09T08:00:14","date_gmt":"2020-04-09T06:00:14","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=17248"},"modified":"2020-04-08T18:48:30","modified_gmt":"2020-04-08T16:48:30","slug":"cum-sa-colaborezi-profitabil-cu-afiliatii","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/cum-sa-colaborezi-profitabil-cu-afiliatii","title":{"rendered":"Cum s\u0103 colaborezi profitabil cu afilia\u021bii pe timp de criz\u0103 \u2013 3 idei simple \u0219i eficiente"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/cum-sa-colaborezi-profitabil-cu-afiliatii\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-17292\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/gpec_blog_dorin-b-1024x586.png\" alt=\"\" width=\"910\" height=\"521\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/gpec_blog_dorin-b-1024x586.png 1024w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/gpec_blog_dorin-b-300x172.png 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/gpec_blog_dorin-b-768x440.png 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/gpec_blog_dorin-b.png 2048w\" sizes=\"auto, (max-width: 910px) 100vw, 910px\" \/><\/p>\n<p><strong>S\u0103 recunoa\u0219tem, deciziile legate de promovare sunt printre cele mai complicate decizii pentru antreprenori \u0219i oamenii de marketing \u00een vreme de criz\u0103. \u201d<i>Ar fi bine s\u0103 cresc bugetul? Sau s\u0103 \u00eel scad? Ce fel ce mesaje sunt potrivite \u00een aceast\u0103 perioad\u0103? Ce canale merit\u0103 folosite? Care produse se vor vinde cel mai bine? Cum se va modifica rata de conversie? Co\u0219ul mediu? Dar rata de retur?\u201d<\/i><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Sunt \u00eentreb\u0103ri normale, pe care \u0219i le pun to\u021bi oamenii implica\u021bi \u00een comer\u021bul online, <\/span><span style=\"font-weight: 400;\">inclusiv afilia\u021bii t\u0103i<\/span><span style=\"font-weight: 400;\"> \u2013 pentru c\u0103 \u0219i ei, la fel ca tine, \u00ee\u0219i asum\u0103 riscuri mai mari \u00een aceast\u0103 perioad\u0103.\u00a0<\/span><\/p>\n<p><!--more--><\/p>\n<h2><b>O prim\u0103 idee<\/b><\/h2>\n<p><i><span style=\"font-weight: 400;\"><strong>Invit\u0103-\u021bi top 20 afilia\u021bi din programul t\u0103u de afiliere \u00eentr-un grup privat pe Facebook sau Whatsapp, sau organizeaz\u0103 un call s\u0103pt\u0103m\u00e2nal cu ei pe orice platform\u0103 \u00ee\u021bi este la \u00eendem\u00e2n\u0103.<\/strong> <\/span><\/i><span style=\"font-weight: 400;\">\u00centreab\u0103-i ce cred ei despre perioada asta, unde v\u0103d oportunit\u0103\u021bi \u0219i amenin\u021b\u0103ri. \u00centreab\u0103-i ce au nevoie ca s\u0103 te promoveze mai mult! Ascult\u0103 \u00eentreb\u0103rile sau propunerile lor, e foarte posibil s\u0103 \u00ee\u021bi ofere puncte de vedere foarte valoroase. \u00cent\u0103re\u0219te-\u021bi rela\u021bia cu ei, te va ajuta mult acum dar \u0219i pe termen lung. Uit\u0103-te \u00een clasamentul general al afilia\u021bilor s\u0103 vezi care sunt afilia\u021bii care cresc \u0219i cei care scad \u00een categoria ta, compar\u0103 apoi tendin\u021bele cu evolu\u021bia afilia\u021bilor t\u0103i \u0219i vorbe\u0219te cu ei despre asta.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-17249\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/affiliate_ranking_2performant.png\" alt=\"\" width=\"707\" height=\"614\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/affiliate_ranking_2performant.png 761w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/affiliate_ranking_2performant-300x261.png 300w\" sizes=\"auto, (max-width: 707px) 100vw, 707px\" \/><br \/>\n<span style=\"font-weight: 400;\">De\u0219i trecem printr-o perioad\u0103 complicat\u0103, <\/span><b>de multe ori r\u0103spunsurile pe care le c\u0103ut\u0103m sunt mai simple dec\u00e2t credem.\u00a0<\/b><\/p>\n<p><b>\u00cen perioade de criz\u0103 este esen\u021bial s\u0103 faci bine lucrurile de baz\u0103 din business-ul t\u0103u \u2013 aici gre\u0219esc cei mai mul\u021bi, tenta\u021bia de a crede c\u0103 este nevoie de lucruri sofisticate este mare.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e2nd vine vorba de afiliere, lucrurile stau absolut la fel. Este o perioad\u0103 foarte bun\u0103 s\u0103 atragi afilia\u021bi de partea ta f\u0103c\u00e2nd c\u00e2t mai bine lucrurile de baz\u0103!\u00a0<\/span><\/p>\n<h2><strong>Al doilea hint<\/strong><\/h2>\n<p><b><i>D\u0103-le afilia\u021bilor c\u00e2t mai multe informa\u021bii<\/i><\/b><span style=\"font-weight: 400;\"> \u0219i \u00ee\u021bi vei extinde echipa de marketing cu <\/span><span style=\"font-weight: 400;\">zeci sau sute de oameni care vor avea exact acela\u0219i obiectiv ca tine<\/span><span style=\"font-weight: 400;\">: mai multe v\u00e2nz\u0103ri pentru magazinul t\u0103u \u0219i care, la fel ca tine, <\/span><span style=\"font-weight: 400;\">vor primi bani doar dac\u0103 tu ai v\u00e2nz\u0103ri<\/span><span style=\"font-weight: 400;\">.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Multe magazine sunt foarte active \u00een afiliere zilele astea, trebuie s\u0103 \u021bii \u0219i tu pasul dac\u0103 vrei s\u0103 fii printre c\u00e2\u0219tig\u0103tori. Uit\u0103-te permanent la evolu\u021bia clasamentului din categoria ta \u0219i la promo\u021biile pe care le pun ceilal\u021bi \u00een platform\u0103 &#8211; cu ei concurezi pentru aten\u021bia afilia\u021bilor!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Asigur\u0103-te c\u0103 <strong>toate informa\u021biile pe care le pui la dispozi\u021bie sunt corecte, complete \u0219i actualizate<\/strong> \u2013 feed-ul de produse, promo\u021biile, mesajele trimise pot face o diferen\u021b\u0103 foarte mare \u00een aceste zile, inclusiv viteza cu care procesezi comisioanele. <\/span><span style=\"font-weight: 400;\">Dac\u0103 afilia\u021bii afl\u0103 mai repede produsele care convertesc real, vor face treab\u0103 mai bun\u0103 pentru tine.<\/span><span style=\"font-weight: 400;\"> To\u021bi sunt oameni de marketing, se hr\u0103nesc cu informa\u021bii \u0219i feedback.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Iar legat de viteza de comunicare necesar\u0103, iat\u0103 un printscreen din Analytics-ul platformei 2Performant, sec\u021biunea afilia\u021bi, \u00een care po\u021bi vedea zilele \u0219i orele c\u00e2nd se logheaz\u0103 afilia\u021bii la noi \u00een platform\u0103.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-17250\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/users_by_time_of_day_2performant.png\" alt=\"\" width=\"440\" height=\"579\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/users_by_time_of_day_2performant.png 510w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/users_by_time_of_day_2performant-228x300.png 228w\" sizes=\"auto, (max-width: 440px) 100vw, 440px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Dup\u0103 cum vezi afilia\u021bii stau practic loga\u021bi de la 8 diminea\u021ba p\u00e2n\u0103 spre 1 noaptea, de luni p\u00e2n\u0103 duminic\u0103. A\u0219a cum, probabil, tu stai conectat permanent la business-ul t\u0103u, a\u0219a \u0219i afilia\u021bii sunt conecta\u021bi permanent la business-ul lor. Lucr\u00e2nd cu ei beneficiezi de aten\u021bia \u0219i implicarea lor permanent\u0103, <\/span><span style=\"font-weight: 400;\">cu condi\u021bia s\u0103 reu\u0219e\u0219ti s\u0103 \u00eei implici <\/span><span style=\"font-weight: 400;\">\u00een promovarea ta.\u00a0\u00a0\u00a0<\/span><\/p>\n<h2><strong>Sfatul nr. 3<\/strong><\/h2>\n<p><em><b>Pl\u0103te\u0219te repede comisioanele.\u00a0<\/b><\/em><\/p>\n<p><span style=\"font-weight: 400;\">Mai mult ca oric\u00e2nd acest criteriu conteaz\u0103 foarte mult, mai ales c\u0103 spre deosebire de alte canale de trafic aici pl\u0103te\u0219ti doar pentru comenzile \u00eencasate \u0219i finalizate cu succes, la un cost procentual pe care \u00eel stabile\u0219ti tu.\u00a0\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Afilia\u021bii vor prefera \u00eentotdeauna s\u0103 lucreze cu magazinele care pl\u0103tesc repede, iar dac\u0103 te pui \u00een locul lor, sunt sigur c\u0103 \u00eei vei \u00een\u021belege perfect. Dac\u0103 vrei aten\u021bia \u0219i implicarea unor zeci de oameni marketing pe care s\u0103 \u00eei pl\u0103te\u0219ti la v\u00e2nzare, ei bine, trebuie s\u0103 pl\u0103te\u0219ti chiar la v\u00e2nzare :).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00cen \u00eencheiere, chiar dac\u0103 probabil \u0219tii multe din lucrurile pe care le spun \u00een filmul de mai jos, te invit s\u0103 m\u0103 ascul\u021bi 3 minute explic\u00e2nd foarte pe scurt <strong>cum func\u021bioneaz\u0103 o re\u021bea de afiliere<\/strong>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Am avut feedback foarte bun p\u00e2n\u0103 acum la acest film, cred sincer c\u0103 este un con\u021binut care completeaz\u0103 foarte bine tot textul de mai sus. Sper s\u0103 te ajute!\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Cum func\u021bioneaz\u0103 o re\u021bea de afiliere\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/wLgg0uDHJqU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<hr \/>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17254 alignleft\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/MG_4457-e1586167179848-946x1024.jpg\" alt=\"\" width=\"194\" height=\"210\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/MG_4457-e1586167179848-946x1024.jpg 946w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/MG_4457-e1586167179848-277x300.jpg 277w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/04\/MG_4457-e1586167179848-768x831.jpg 768w\" sizes=\"auto, (max-width: 194px) 100vw, 194px\" \/>Dorin Boerescu<\/strong><\/p>\n<p><em><strong>CEO <a href=\"https:\/\/ro.2performant.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">2Performant<\/a><\/strong><\/em><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/boerescu\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dorin<\/a> are o experien\u021b\u0103 antreprenorial\u0103 de 22 de ani \u0219i este omul care a avut cel mai mare impact pe pia\u021ba de affiliate marketing din Rom\u00e2nia. Este un sus\u021bin\u0103tor fervent al freelancingului \u0219i marketingului colaborativ, promov\u00e2nd p\u00e2n\u0103 acum democratizarea marketingului \u00een sharing economy la zeci de evenimente de marketing \u0219i e-commerce la care a participat ca speaker \u00een Rom\u00e2nia, Polonia, Marea Britanie, Bulgaria \u0219i Croa\u021bia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2Performant.com este platforma prin care brandurile online colaboreaz\u0103 simplu \u0219i transparent cu talentele digitale (afilia\u021bi, instagrammeri, vloggeri, bloggeri etc.). 2Performant a intermediat pl\u0103\u021bi de peste 10 milioane de euro de la clien\u021bii s\u0103i c\u0103tre profesioni\u0219ti independen\u021bi \u00een marketing (afilia\u021bi), pentru cele peste 4,5 milioane de tranzac\u021bii generate de ace\u0219tia \u00een 11 ani pentru magazine online, \u00een special din Rom\u00e2nia. \u00cen prezent compania are peste 600 de clien\u021bi activi.<\/span><\/p>\n<hr \/>\n<p>Nu rata seria de articole cu con\u021binut #CraftedToInspire semnate de speciali\u0219ti \u00een eCommerce \u0219i Digital Marketing, aboneaz\u0103-te la <a href=\"https:\/\/www.gpec.ro\/aboneaza-te-la-newsletter-ul-gpec\/\">Newsletter-ul GPeC<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/cum-sa-colaborezi-profitabil-cu-afiliatii\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>S\u0103 recunoa\u0219tem, deciziile legate de promovare sunt printre cele mai complicate decizii pentru antreprenori \u0219i oamenii de marketing \u00een vreme de criz\u0103. \u201dAr fi bine s\u0103 cresc bugetul? Sau s\u0103 \u00eel scad? Ce fel ce mesaje sunt potrivite \u00een aceast\u0103 perioad\u0103? Ce canale merit\u0103 folosite? Care produse se vor vinde cel mai bine? Cum se va modifica rata de conversie? Co\u0219ul mediu? Dar rata de retur?\u201d Sunt \u00eentreb\u0103ri normale, pe care \u0219i le pun to\u021bi oamenii implica\u021bi \u00een comer\u021bul online, inclusiv afilia\u021bii t\u0103i \u2013 pentru c\u0103 \u0219i ei, la fel ca tine, \u00ee\u0219i asum\u0103 riscuri mai mari \u00een aceast\u0103 perioad\u0103.\u00a0<\/p>\n","protected":false},"author":32,"featured_media":17292,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3644],"tags":[613,2851,615,64,2771,3646],"class_list":["post-17248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-afiliat","tag-2performant","tag-affiliate-marketing-ro","tag-dorin-boerescu-ro","tag-e-commerce-marketing","tag-influencer-marketing","tag-marketing-afiliat"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/17248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=17248"}],"version-history":[{"count":4,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/17248\/revisions"}],"predecessor-version":[{"id":17293,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/17248\/revisions\/17293"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/17292"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=17248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=17248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=17248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}