{"id":17480,"date":"2020-05-16T17:13:01","date_gmt":"2020-05-16T14:13:01","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=17480"},"modified":"2020-05-16T17:31:46","modified_gmt":"2020-05-16T14:31:46","slug":"infografic-evolutia-vanzarilor-online-in-perioada-starii-de-urgenta-covid-19","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/infografic-evolutia-vanzarilor-online-in-perioada-starii-de-urgenta-covid-19","title":{"rendered":"Infografic: Evolu\u021bia v\u00e2nz\u0103rilor online \u00een perioada st\u0103rii de urgen\u021b\u0103 COVID-19"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/infografic-evolutia-vanzarilor-online-in-perioada-starii-de-urgenta-covid-19\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><strong>Industria e-commerce a \u00eenregistrat o cre\u0219tere accelerat\u0103 \u00eencep\u00e2nd cu 16 Martie 2020, dat\u0103 la care a intrat \u00een vigoare starea de urgen\u021b\u0103 \u00een Rom\u00e2nia. Multe business-uri exclusiv offline au migrat \u00een online, iar cele deja existente online au avut parte de o cre\u0219tere semnificativ\u0103 \u00een comenzi.\u00a0<\/strong><\/p>\n<p><a href=\"https:\/\/www.extended.ro\/\" target=\"_blank\" rel=\"noopener noreferrer\">Extended<\/a> au realizat o analiz\u0103 a evolu\u021biei v\u00e2nz\u0103rilor \u00eenregistrate \u00een perioada st\u0103rii de urgen\u021b\u0103 (16 Martie &#8211; 15 Mai) de 30 de magazine dezvoltate pe platform\u0103, comparativ cu aceea\u0219i perioad\u0103 din 2019. <!--more--><\/p>\n<h2>Rezultatele analizei asupra evolu\u021biei v\u00e2nz\u0103rilor \u00een perioada st\u0103rii de urgen\u021b\u0103<\/h2>\n<p>Au fost analizate <strong>30 de magazine online<\/strong> din <a href=\"https:\/\/www.extended.ro\/portofoliu\/\">portofoliul Extended<\/a>, din 8 ni\u0219e de produse comercializate. Cele 30 de magazine au minim 3 ani vechime pe pia\u021b\u0103.<\/p>\n<p>\u00cen perioada st\u0103rii de urgen\u021b\u0103 au fost procesate pe platform\u0103 <strong>105.320 de comenzi<\/strong> cu o valoare total\u0103 de <strong>29.124.000 lei<\/strong>.<\/p>\n<p>Num\u0103rul de comenzi a crescut \u00een medie cu <strong>150%<\/strong>.<\/p>\n<p>V\u00e2rful v\u00e2nz\u0103rilor online a fost atins \u00een perioada <strong>1-15 Aprilie<\/strong>.<\/p>\n<p>Cre\u0219terea se reg\u0103se\u0219te inclusiv at\u00e2t la<strong> plata cu cardul<\/strong> c\u00e2t \u0219i la num\u0103rul de <strong>clien\u021bi noi<\/strong>.<\/p>\n<p>Unul dintre cele 30 de magazine a \u00eenregistrat o cre\u0219tere record \u00een v\u00e2nz\u0103ri de <strong>384%<\/strong>.<\/p>\n<p>Magazinele care au \u00eenclus \u00een ofert\u0103 <strong>produse \u0219i echipamente de protec\u021bie<\/strong> au \u00eenregistrat de asemenea cre\u0219teri substan\u021biale \u00een num\u0103rul de comenzi.<\/p>\n<h3><strong>Evolu\u021bia v\u00e2nz\u0103rilor \u00een func\u021bie de ni\u0219\u0103:<\/strong><\/h3>\n<ul>\n<li>Pet Store (produse pentru animale de companie): <strong>+249%<\/strong><\/li>\n<li>Bricolaj (unelte \u0219i materiale de construc\u021bii):<strong> +206%<\/strong><\/li>\n<li>Cas\u0103 \u0219i gr\u0103din\u0103 (mobilier \u0219i decoratiuni): <strong>+187%<\/strong><\/li>\n<li>B\u0103c\u0103nie (alimente \u0219i b\u0103uturi): <strong>+158%<\/strong><\/li>\n<li>Fashion (\u00eembr\u0103c\u0103minte \u0219i \u00eenc\u0103l\u021b\u0103minte): <strong>+130%<\/strong><\/li>\n<li>Electro IT (electrocasnice \u0219i electronice): <strong>+129%<\/strong><\/li>\n<li>Hobby (sport \u0219i timp liber): <strong>+110%<\/strong><\/li>\n<li>Health &amp; beauty (produse organice \u0219i cosmetice): <strong>+32%<\/strong><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-17481\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/05\/infografic_evolutie_vanzari_covid_19.png\" alt=\"\" width=\"780\" height=\"3500\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/05\/infografic_evolutie_vanzari_covid_19.png 780w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/05\/infografic_evolutie_vanzari_covid_19-67x300.png 67w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/05\/infografic_evolutie_vanzari_covid_19-768x3446.png 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2020\/05\/infografic_evolutie_vanzari_covid_19-228x1024.png 228w\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" \/><\/p>\n<p>Rezultatele complete pot fi consultate \u00een <a href=\"https:\/\/www.extended.ro\/blog\/infografic-vanzari-online-covid-19\/\">articolul de pe site-ul Extended.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/infografic-evolutia-vanzarilor-online-in-perioada-starii-de-urgenta-covid-19\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Industria e-commerce a \u00eenregistrat o cre\u0219tere accelerat\u0103 \u00eencep\u00e2nd cu 16 Martie 2020, dat\u0103 la care a intrat \u00een vigoare starea de urgen\u021b\u0103 \u00een Rom\u00e2nia. Multe business-uri exclusiv offline au migrat \u00een online, iar cele deja existente online au avut parte de o cre\u0219tere semnificativ\u0103 \u00een comenzi.\u00a0 Extended au realizat o analiz\u0103 a evolu\u021biei v\u00e2nz\u0103rilor \u00eenregistrate \u00een perioada st\u0103rii de urgen\u021b\u0103 (16 Martie &#8211; 15 Mai) de 30 de magazine dezvoltate pe platform\u0103, comparativ cu aceea\u0219i perioad\u0103 din 2019.<\/p>\n","protected":false},"author":19,"featured_media":17482,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[207],"tags":[3737,739,3739,374,3735],"class_list":["post-17480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stirile-saptamanii","tag-covid-19","tag-ecommerce","tag-extended","tag-magazine-online","tag-stiri-ecommerce"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/17480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=17480"}],"version-history":[{"count":5,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/17480\/revisions"}],"predecessor-version":[{"id":17487,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/17480\/revisions\/17487"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/17482"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=17480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=17480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=17480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}