{"id":17692,"date":"2020-07-23T08:30:37","date_gmt":"2020-07-23T05:30:37","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=17692"},"modified":"2020-07-22T21:07:30","modified_gmt":"2020-07-22T18:07:30","slug":"5-greseli-pe-care-le-facem-in-campaniile-de-google-shopping","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/5-greseli-pe-care-le-facem-in-campaniile-de-google-shopping","title":{"rendered":"5 gre\u0219eli pe care le facem \u00een campaniile de Google Shopping"},"content":{"rendered":"
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\u00cen acest articol o s\u0103 trecem foarte scurt prin gre\u0219elile evidente pe care le putem face \u00een campaniile de Google Shopping \u0219i o s\u0103 discut\u0103m set\u0103rile mici care pot face diferen\u021ba \u00eentre o campanie bun\u0103 \u0219i una foarte bun\u0103 de Google Shopping.<\/strong><\/p>\n

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Gre\u0219elile majore ale unei campanii<\/span><\/h1>\n
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  1. Construc\u021bia unui feed de Google Merchant Center<\/strong> – Am acoperit <\/span>\u00een acest articol<\/span><\/a> to\u021bi pa\u0219ii \u0219i toate cazurile.<\/span><\/li>\n
  2. Problemele care pot ap\u0103rea \u00een contul de Google Merchant Center <\/strong>(GMC) – Am acoperit <\/span>\u00een primul articol<\/span><\/a> cum s\u0103 ne set\u0103m contul de Google Merchant Center.<\/span><\/li>\n
  3. Capcanele strategiilor de licitare<\/strong> – Acoperite <\/span>\u00een acest articol.<\/span><\/a><\/li>\n<\/ol>\n

    Dar s\u0103 nu ne panic\u0103m! \u00cen peste 50% din conturile pe care le-am v\u0103zut p\u00e2n\u0103 acum, am g\u0103sit cel pu\u021bin 2 dintre problemele de mai sus.\u00a0<\/span><\/p>\n

    S\u0103 presupunem c\u0103 ne-am rezolvat problemele de mai sus, campaniile noastre merg bine, le analiz\u0103m periodic \u0219i avem un <\/span>dashboard de ecommerce<\/span><\/a> \u0219i vrem s\u0103 gener\u0103m venituri \u0219i mai mari. \u00cen lista de mai jos avem 5 gre\u0219eli \u0219i solu\u021bii pentru campanii mai profitabile<\/strong>.\u00a0<\/span><\/p>\n

    1. Feed-ul de produs nu este optimizat<\/span><\/h2>\n

    Dac\u0103 doar export\u0103m un feed de produse din admin, rezultatele nu au cum s\u0103 fie cele mai bune. Avem urm\u0103toarele situa\u021bii:<\/span><\/p>\n