{"id":18364,"date":"2021-08-09T10:51:26","date_gmt":"2021-08-09T07:51:26","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=18364"},"modified":"2021-08-09T10:51:26","modified_gmt":"2021-08-09T07:51:26","slug":"stirile-si-resursele-saptamanii-din-e-commerce-digital-marketing-19","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/stirile-si-resursele-saptamanii-din-e-commerce-digital-marketing-19","title":{"rendered":"\u0218tirile \u0219i resursele s\u0103pt\u0103m\u00e2nii din e-commerce &#038; digital marketing #19"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/stirile-si-resursele-saptamanii-din-e-commerce-digital-marketing-19\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><strong>\u00cencepem s\u0103pt\u0103m\u00e2na cu \u0219tiri optimiste din industria e-commerce, despre investi\u021bii \u00een transportul ecologic, dezvoltarea serviciilor pentru comercian\u021bii online, noi juc\u0103tori intra\u021bi pe pia\u021ba local\u0103, dar \u0219i alte resurse pentru UX, SEO \u0219i promovarea pe Social Media.<\/strong><\/p>\n<p><!--more--><\/p>\n<p>DHL Express dezvolt\u0103 <a href=\"https:\/\/bit.ly\/37oqMv7\" target=\"_blank\" rel=\"noopener noreferrer\">prima re\u021bea de avioane complet electrice<\/a> pentru transport cargo, \u00een parteneriat cu Eviation, companie specializat\u0103 pe fabricarea avioanelor electrice. Acestea vor fi func\u021bionale \u00eencep\u00e2nd cu 2024.<\/p>\n<hr \/>\n<p>Compania Amazon a fost amendat\u0103 de UE cu 146 milioane de Euro <a href=\"https:\/\/bit.ly\/3Chc2MV\" target=\"_blank\" rel=\"noopener noreferrer\">pentru \u00eenc\u0103lcarea GDPR<\/a>.<\/p>\n<hr \/>\n<p>Payten achizi\u021bioneaz\u0103 <a href=\"https:\/\/ecompedia.ro\/payten-cumparat-pachetul-majoritar-de-actiuni-din-contentspeed\/\" target=\"_blank\" rel=\"noopener noreferrer\">pachetul majoritar de ac\u021biuni din ContentSpeed<\/a>. Cei doi ac\u021bionari vor accelera dezvoltarea solu\u021biilor existente, dar \u0219i noi servicii dedicate comercian\u021bilor online din Rom\u00e2nia \u0219i Spa\u021biul Economic European.<\/p>\n<hr \/>\n<p>FintechOS, startup-ul rom\u00e2nesc furnizor de solu\u0163ii digitale pentru industria financiar\u0103 (lansat \u00een 2017 de Teodor Blid\u0103ru\u015f \u015fi Sergiu Negu\u0163), a atras <a href=\"https:\/\/bit.ly\/3jvUPXu\" target=\"_blank\" rel=\"noopener noreferrer\">o investi\u0163ie de 10 milioane dolari de la IFC<\/a>, divizia de investi\u0163ii a B\u0103ncii Mondiale.<\/p>\n<hr \/>\n<p>ThredUp, una dintre cele mai mari platforme online second-hand de fashion, <a href=\"https:\/\/bit.ly\/3ytayg1\" target=\"_blank\" rel=\"noopener noreferrer\">a cump\u0103rat platforma Remix<\/a>, prezent\u0103 \u0219i pe pia\u021ba online din Rom\u00e2nia. Achizi\u021bia va fi finalizat\u0103 \u00een ultimul trimestru al anului.<\/p>\n<hr \/>\n<p>Instagram <a href=\"https:\/\/bit.ly\/3AemEdu\" target=\"_blank\" rel=\"noopener noreferrer\">extinde durata unui Reel<\/a> de la 30 la 60 de secunde. Decizia vine la scurt timp dup\u0103 ce TikTok a extins durata clipurilor pe platform\u0103 \u0219i \u00een contextul \u00een care YouTube pune la dispozi\u021bie tot 60 de secunde \u00een YouTube Shorts.<\/p>\n<hr \/>\n<p><a href=\"https:\/\/bit.ly\/3yvTF4m\" target=\"_blank\" rel=\"noopener noreferrer\">Analiz\u0103 Planable<\/a>: Brandurile se \u00eendep\u0103rteaz\u0103 de platformele tradi\u021bionale de social media, dar Instagram cre\u0219te cu 58%. Facebook, LinkedIn \u0219i Twitter au \u00eenregistrat sc\u0103deri \u00een num\u0103rul de post\u0103ri pe utilizator.<\/p>\n<hr \/>\n<p>Brandurile de lux \u00eencep <a href=\"https:\/\/bit.ly\/3AngEiR\" target=\"_blank\" rel=\"noopener noreferrer\">s\u0103 c\u00e2\u0219tige teren pe pia\u021ba e-commerce<\/a>. P\u00e2n\u0103 recent, acestea se bazau mai mult pe v\u00e2nz\u0103rile din magazinele fizice, pentru c\u0103 ofereau clien\u021bilor experien\u021ba cump\u0103r\u0103turilor \u00eentr-un loc cu semnifica\u021bie istoric\u0103 sau \u00eentr-o zon\u0103 exclusivist\u0103.<\/p>\n<hr \/>\n<p><a href=\"https:\/\/bit.ly\/2VmPPwn\" target=\"_blank\" rel=\"noopener noreferrer\">Importan\u021ba unui landing page<\/a> &#8211; cum s\u0103 construie\u0219ti un landing page care vinde \u0219i aduce lead-uri de calitate pentru business-ul t\u0103u.<\/p>\n<hr \/>\n<p><a href=\"https:\/\/bit.ly\/3xrdgl6\" target=\"_blank\" rel=\"noopener noreferrer\">5 strategii de Social Media<\/a> care te ajut\u0103 \u0219i la SEO.<\/p>\n<hr \/>\n<p><a href=\"https:\/\/bit.ly\/3lIGARX\" target=\"_blank\" rel=\"noopener noreferrer\">Bune practici pentru LinkedIn Ads<\/a> &#8211; cu 14 exemple practice.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/stirile-si-resursele-saptamanii-din-e-commerce-digital-marketing-19\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>\u00cencepem s\u0103pt\u0103m\u00e2na cu \u0219tiri optimiste din industria e-commerce, despre investi\u021bii \u00een transportul ecologic, dezvoltarea serviciilor pentru comercian\u021bii online, noi juc\u0103tori intra\u021bi pe pia\u021ba local\u0103, dar \u0219i alte resurse pentru UX, SEO \u0219i promovarea pe Social Media.<\/p>\n","protected":false},"author":19,"featured_media":18367,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[207],"tags":[208],"class_list":["post-18364","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stirile-saptamanii","tag-stirile-saptamanii"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/18364","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=18364"}],"version-history":[{"count":3,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/18364\/revisions"}],"predecessor-version":[{"id":18368,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/18364\/revisions\/18368"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/18367"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=18364"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=18364"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=18364"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}