{"id":19135,"date":"2022-08-08T15:03:55","date_gmt":"2022-08-08T12:03:55","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=19135"},"modified":"2022-08-08T15:10:17","modified_gmt":"2022-08-08T12:10:17","slug":"gpec-summit-26-septembrie-evenimentul-anului-in-e-commerce-digital-marketing","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/gpec-summit-26-septembrie-evenimentul-anului-in-e-commerce-digital-marketing","title":{"rendered":"GPeC SUMMIT 26 septembrie: Evenimentul Anului \u00een E-Commerce &#038; Digital Marketing"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/gpec-summit-26-septembrie-evenimentul-anului-in-e-commerce-digital-marketing\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-19136\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/08\/GPeC-Summit_Septembrie_desktop-1024x359.jpg\" alt=\"GPeC SUMMIT - Evenimentul Anului \u00een E-Commerce &amp; Digital Marketing\" width=\"910\" height=\"319\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/08\/GPeC-Summit_Septembrie_desktop-1024x359.jpg 1024w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/08\/GPeC-Summit_Septembrie_desktop-300x105.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/08\/GPeC-Summit_Septembrie_desktop-768x269.jpg 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/08\/GPeC-Summit_Septembrie_desktop-1536x539.jpg 1536w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/08\/GPeC-Summit_Septembrie_desktop-2048x718.jpg 2048w\" sizes=\"auto, (max-width: 910px) 100vw, 910px\" \/><\/p>\n<p>Cea de a 17-a edi\u021bie anual\u0103 a GPeC SUMMIT se va desf\u0103\u0219ura cu prezen\u021b\u0103 fizic\u0103, pe 26 septembrie, la Teatrul Na\u021bional Bucure\u0219ti.<\/p>\n<p>7 speakeri interna\u021bionali de top vor urca pe scena GPeC SUMMIT, abord\u00e2nd subiecte de maxim interes pentru cei care activeaz\u0103 \u00een E-Commerce \u0219i Digital Marketing: User Experience, Optimizarea Ratei de Conversie, Strategia de Digital Marketing, Psihologia Consumatorilor, Campaniile de PPC, Google Tag Manager, Google Analytics \u0219i User Research.<\/p>\n<p>Potrivit organizatorilor, evenimentul este axat mai mult dec\u00e2t oric\u00e2nd pe con\u021binut practic, fiind o adev\u0103rat\u0103 Conferin\u021b\u0103-Training pentru cei care lucreaz\u0103 \u00een Digital.<\/p>\n<p>De 17 ani, GPeC SUMMIT este considerat cel mai important eveniment din regiune dedicat Comer\u021bului Online \u0219i Marketing-ului Digital.<\/p>\n<h2>7 speakeri interna\u021bionali practicieni urc\u0103 pe scena GPeC SUMMIT din Bucure\u0219ti<\/h2>\n<p><strong>Vitaly Friedman<\/strong> este consultant expert \u00een User Experience, Co-Fondator \u0219i Creative Lead la <em>Smashing Magazine<\/em> \u2013 una dintre cele mai apreciate reviste online \u00een r\u00e2ndul designer-ilor \u0219i dezvoltatorilor web. Este autor, co-autor \u0219i editor al tuturor c\u0103r\u021bilor <em>Smashing<\/em> \u0219i organizatorul conferin\u021belor <em>Smashing<\/em>.<\/p>\n<p><strong>Nathalie Nahai<\/strong> este expert \u00een Psihologie, Tehnologie Persuasiv\u0103 \u0219i Comportament Uman, Consultant pentru companii de top din Fortune 500, Speaker \u0219i Autor a dou\u0103 c\u0103r\u021bi bestseller interna\u021bionale: <em>Webs of Influence: The Psychology Of Online Persuasion<\/em> (tradus\u0103 \u00een 7 limbi \u0219i considerat\u0103 un adev\u0103rat manual de business) \u0219i <em>Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience<\/em>.<\/p>\n<p><strong>Els Aerts<\/strong> este expert \u00een User Testing \u0219i Usability Evangelist, facilit\u00e2nd peste 3.500 de teste de Usability pentru clien\u021bi precum Orange, Daikin, Yoast sau Bridgestone. Ea ajut\u0103 companiile s\u0103 \u00ee\u0219i \u00een\u021beleag\u0103 mai bine clien\u021bii \u0219i s\u0103 genereze experien\u021be online mai bune pentru ace\u0219tia \u0219i este unul dintre cei mai aprecia\u021bi speakeri ai conferin\u021be de profil precum <em>CXL Live<\/em>, <em>CTA Conference<\/em>, <em>Conversion Hotel<\/em> sau <em>Digital Elite Camp<\/em>.<\/p>\n<p><strong>Sam Tomlinson<\/strong> este expert \u00een economie, finan\u021be, marketing \u0219i digital, fiind Managing Partner \u00een cadrul fondului de investi\u021bii <em>W Ventures<\/em>, advisor pentru multiple startup-uri \u0219i profesor \u00een cadrul facult\u0103\u021bilor <em>Johns Hopkins Carey Business School<\/em>, <em>Georgetown University<\/em> \u0219i <em>Cabrini University<\/em>. Sam este, de asemenea, EVP <em>(Employee Value Proposition)<\/em> \u00een cadrul <em>Warschawski<\/em> \u2013 agen\u021bie de digital multipremiat\u0103 \u00een Statele Unite ale Americii, unde conduce echipele de Digital \u0219i Analytics.<\/p>\n<p><strong>Luke Carthy<\/strong> este consultant \u00een E-Commerce cu o vast\u0103 experien\u021b\u0103 \u00een Optimizarea Ratei de Conversie, SEO \u0219i Business Growth. Este considerat unul dintre cei mai buni speakeri ai conferin\u021belor de profil din punct de vedere al utilit\u0103\u021bii con\u021binutului transmis, iar printre clien\u021bii c\u0103rora le-a oferit consultan\u021b\u0103 se num\u0103r\u0103 eBay, Renault sau CAT.<\/p>\n<p><strong>Jon Quinton<\/strong> este Performance Marketing \u0219i Paid Media Specialist cu o experien\u021b\u0103 de peste 12 ani \u00een Digital Marketing \u0219i fondator al agen\u021biei londoneze <em>Overdrive Digital<\/em>.<\/p>\n<p><strong>Robert Craven<\/strong> este Autor, Speaker \u0219i Business Growth Consultant \u00een cadrul programului Google Partners, fiind expert \u00een cre\u0219terea agen\u021biilor digital din \u00eentreaga lume. Este autorul c\u0103r\u021bilor <em>Grow Your Digital Agency<\/em> \u0219i <em>Strategy Workbook<\/em>, precum \u0219i <em>Bright Marketing<\/em> \u0219i <em>Customer is King<\/em>, ultima fiind prefa\u021bat\u0103 de Sir Richard Branson.<\/p>\n<p><em><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-19096\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/06\/Andrei-Radu-Gpec-840x600-1-300x214.jpg\" alt=\"\" width=\"300\" height=\"214\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/06\/Andrei-Radu-Gpec-840x600-1-300x214.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/06\/Andrei-Radu-Gpec-840x600-1-768x549.jpg 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/06\/Andrei-Radu-Gpec-840x600-1.jpg 840w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\u201c<\/em><em>Am ales speakerii acestei edi\u021bii dorindu-ne, mai mult dec\u00e2t oric\u00e2nd, s\u0103 oferim participan\u021bilor con\u021binut util care s\u0103 \u00eei ajute \u00een activitatea lor profesional\u0103. GPeC SUMMIT va fi o adev\u0103rat\u0103 Conferin\u021b\u0103-Training pentru cei care lucreaz\u0103 \u00een E-Commerce \u0219i Digital Marketing sau sunt preocupa\u021bi de transformare digital\u0103, iar speakerii care vor urca pe scen\u0103 sunt speciali\u0219ti practicieni cu o experien\u021b\u0103 uria\u0219\u0103 \u00een domeniu\u201d<\/em>, spune Andrei Radu, CEO &amp; Founder GPeC.<\/p>\n<p>Al\u0103turi de cei 7 speciali\u0219ti interna\u021bionali, numele sonore ale peisajului e-commerce autohton vor fi, de asemenea, prezente pe scena GPeC SUMMIT \u00een 26 septembrie.<\/p>\n<h2>GPeC SUMMIT: Conferin\u021b\u0103, Expo, Gala Premiilor eCommerce, Networking \u0219i Party cu elita industriei Digital<\/h2>\n<p>Ziua de 26 septembrie este, potrivit organizatorilor, un adev\u0103rat maraton de E-Commerce \u0219i Digital Marketing \u00eenc\u0103 de la prima or\u0103 a dimine\u021bii \u0219i p\u00e2n\u0103 t\u00e2rziu \u00een noapte:<\/p>\n<ul>\n<li><strong>Conferin\u021ba GPeC<\/strong> &#8211; O zi \u00eentreag\u0103 de conferin\u021b\u0103 despre tot ce e esen\u021bial \u00een E-Commerce \u0219i Marketing Online, al\u0103turi de exper\u021bi practicieni interna\u021bionali \u0219i rom\u00e2ni;<\/li>\n<li>\u00cen paralel cu Conferin\u021ba GPeC, are loc <strong>GPeC Expo<\/strong> &#8211; locul \u00een care furnizorii de servicii e-commerce se \u00eent\u00e2lnesc fa\u021b\u0103 \u00een fa\u021b\u0103 cu magazinele online, schimb\u0103 contacte \u0219i \u00ee\u0219i promoveaz\u0103 solu\u021biile;<\/li>\n<li><strong>Gala Premiilor eCommerce 2022<\/strong> &#8211; Festivitatea de decernare a premiilor \u00een Comer\u021bul Electronic Rom\u00e2nesc \u00een care sunt premiate cele mai importante companii din domeniu, g\u0103zduit\u0103 de actorul <strong>Pavel Barto\u0219<\/strong>;<\/li>\n<li><strong>GPeC Networking Party<\/strong> &#8211; Seara de 26 Septembrie se \u00eencheie cu socializare, z\u00e2mbete \u0219i bucuria revederii cu elita pie\u021bei Digital din Rom\u00e2nia, \u00eentr-un cadru exclusivist.<\/li>\n<\/ul>\n<p>\u00centreaga zi de eveniment este pres\u0103rat\u0103 cu pauze dedicate networking-ului care s\u0103 \u00eenlesneasc\u0103 schimbul de contacte cu cei mai importan\u021bi oameni din domeniu &#8211; reprezentan\u021bii companiilor de top din Retail, E-Commerce \u0219i Digital Marketing.<\/p>\n<h2>Bilete de la 89 de euro prin Oferta Early Bird, valabil\u0103 p\u00e2n\u0103 pe 31 august<\/h2>\n<p>Pre\u021burile biletelor de acces la GPeC SUMMIT 26 septembrie pornesc de la 89 EUR + TVA \/ persoan\u0103 pentru biletele LITE \u0219i ajung la 139 EUR + TVA \/ persoan\u0103 pentru biletele ALL INCLUSIVE. Ambele categorii de bilete beneficiaz\u0103 de o reducere de 30 de euro din pre\u021bul standard prin Oferta Early Bird valabil\u0103 p\u00e2n\u0103 pe 31 august 2022.<\/p>\n<p>Detaliile complete despre GPeC SUMMIT 26 septembrie, precum \u0219i \u00eenscrierile la eveniment sunt disponibile pe website-ul GPeC aici: <a href=\"https:\/\/www.gpec.ro\/gpec-summit-septembrie\/\">https:\/\/www.gpec.ro\/gpec-summit-septembrie\/<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;&#8211;<\/p>\n<p><strong>GPeC 2022 este un eveniment powered by <\/strong><a href=\"https:\/\/www.fancourier.ro\/\"><strong>FAN Courier<\/strong><\/a><\/p>\n<p><strong>Gold Partner<\/strong>: <a href=\"https:\/\/vtex.com\/ro\/\"><strong>VTEX<\/strong><\/a><\/p>\n<p><strong>Supported by <\/strong><a href=\"https:\/\/www.google.com\/\"><strong>Google<\/strong><\/a><\/p>\n<p><strong>Recommended Payment Processor: <\/strong><a href=\"https:\/\/netopia-payments.com\/\"><strong>NETOPIA Payments<\/strong><\/a><\/p>\n<p><strong>Eveniment sus\u021binut de<\/strong>: <a href=\"https:\/\/www.bancatransilvania.ro\/\"><strong>Banca Transilvania<\/strong><\/a>, <a href=\"https:\/\/baselinker.com\/ro-RO\/home\/\"><strong>BaseLinker<\/strong><\/a>, <a href=\"https:\/\/www.cora.ro\/\"><strong>Cora<\/strong><\/a>, <a href=\"https:\/\/www.debonaire.ro\/\"><strong>Debonaire<\/strong><\/a>, <a href=\"https:\/\/dwf.ro\/\"><strong>DWF<\/strong><\/a>, <a href=\"https:\/\/easy-sales.com\/ro\"><strong>easySales<\/strong><\/a>, <a href=\"https:\/\/marketplace-leads.emag.ro\/?state=%7B%22nounce%22:%224775345726494405691%22,%22redirect_to%22:%22https:%5C\/%5C\/marketplace-leads.emag.ro%5C\/%22%7D\"><strong>eMAG Marketplace<\/strong><\/a>, <a href=\"https:\/\/www.fiveelementsdigital.com\/\"><strong>Five Elements Digital<\/strong><\/a>, <a href=\"https:\/\/www.frisbo.ro\/\"><strong>Frisbo<\/strong><\/a>, <a href=\"https:\/\/www.gomag.ro\/\"><strong>Gomag<\/strong><\/a>, <a href=\"https:\/\/www.gts.ro\/ro\"><strong>GTS<\/strong><\/a>, <a href=\"https:\/\/innoship.com\/\"><strong>Innoship<\/strong><\/a>, <a href=\"https:\/\/limitless.ro\/\"><strong>Limitless Agency<\/strong><\/a>, <a href=\"https:\/\/www.mth.digital\/ro\/\"><strong>MTH Digital<\/strong><\/a>, <a href=\"https:\/\/osf.digital\/\"><strong>OSF Digital<\/strong><\/a>, <a href=\"https:\/\/www.packeta.ro\/\"><strong>Packeta<\/strong><\/a>, <a href=\"https:\/\/plati.online\/\"><strong>Pl\u0103\u021bi.Online<\/strong><\/a>, <a href=\"https:\/\/postapanduri.ro\/\"><strong>Po\u0219ta Panduri<\/strong><\/a>, <a href=\"https:\/\/www.postis.eu\/\"><strong>Postis<\/strong><\/a>, <a href=\"https:\/\/www.rtbhouse.com\/\"><strong>RTB House<\/strong><\/a>, <a href=\"https:\/\/www.salesforce.com\/\"><strong>Salesforce<\/strong><\/a>, <a href=\"https:\/\/sameday.ro\/\"><strong>Sameday<\/strong><\/a>, <a href=\"https:\/\/tbibank.ro\/\"><strong>TBI Bank<\/strong><\/a><\/p>\n<p><strong>Coffee by <\/strong><a href=\"https:\/\/www.nespresso.com\/ro\/ro\/\"><strong>Nespresso<\/strong><\/a><\/p>\n<p><strong>Refreshments by <\/strong><a href=\"https:\/\/www.pepsico.ro\/\"><strong>Pepsi<\/strong><\/a><\/p>\n<p><strong>Treats by <\/strong><a href=\"https:\/\/www.eisberg.ro\/ro\/\"><strong>Eisberg<\/strong><\/a><\/p>\n<p><strong>Parteneri Media Principali: <\/strong><a href=\"https:\/\/protvplus.ro\/\"><strong>PRO TV PLUS<\/strong><\/a>, <a href=\"https:\/\/voyo.protv.ro\/\"><strong>Voyo<\/strong><\/a><\/p>\n<p><strong>Official Radio: <\/strong><a href=\"https:\/\/www.kissfm.ro\/\"><strong>KISS FM<\/strong><\/a><\/p>\n<p><strong>Official Hosting: <\/strong><a href=\"https:\/\/hosterion.ro\/\"><strong>HOSTERION<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/gpec-summit-26-septembrie-evenimentul-anului-in-e-commerce-digital-marketing\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Cea de a 17-a edi\u021bie anual\u0103 a GPeC SUMMIT se va desf\u0103\u0219ura cu prezen\u021b\u0103 fizic\u0103, pe 26 septembrie, la Teatrul Na\u021bional Bucure\u0219ti.<\/p>\n<p>7 speakeri interna\u021bionali de top vor urca pe scena GPeC SUMMIT, abord\u00e2nd subiecte de maxim interes pentru cei care activeaz\u0103 \u00een E-Commerce \u0219i Digital Marketing: User Experience, Optimizarea Ratei de Conversie, Strategia de Digital Marketing, Psihologia Consumatorilor, Campaniile de PPC, Google Tag Manager, Google Analytics \u0219i User Research.<\/p>\n<p>Potrivit organizatorilor, evenimentul este axat mai mult dec\u00e2t oric\u00e2nd pe con\u021binut practic, fiind o adev\u0103rat\u0103 Conferin\u021b\u0103-Training pentru cei care lucreaz\u0103 \u00een Digital.<\/p>\n<p>De 17 ani, GPeC SUMMIT este considerat cel mai important eveniment din regiune dedicat Comer\u021bului Online \u0219i Marketing-ului Digital.<\/p>\n","protected":false},"author":1,"featured_media":18998,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[736,724,43],"tags":[],"class_list":["post-19135","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gpec-e-commerce-expo","category-gpec-summit","category-noutati-si-stiri-gpec"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19135","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=19135"}],"version-history":[{"count":3,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19135\/revisions"}],"predecessor-version":[{"id":19139,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19135\/revisions\/19139"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/18998"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=19135"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=19135"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=19135"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}