{"id":19247,"date":"2022-11-07T14:10:34","date_gmt":"2022-11-07T12:10:34","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=19247"},"modified":"2022-11-08T14:55:46","modified_gmt":"2022-11-08T12:55:46","slug":"online-ul-domina-in-intentiile-de-cumparare-de-black-friday","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/online-ul-domina-in-intentiile-de-cumparare-de-black-friday","title":{"rendered":"Online-ul domin\u0103 \u00een inten\u021biile de cump\u0103rare de Black Friday"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/online-ul-domina-in-intentiile-de-cumparare-de-black-friday\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Un studiu realizat recent \u00een\u00a0<a href=\"https:\/\/www.teads.com\/\">platforma Teads<\/a>\u00a0relev\u0103 faptul c\u0103 26% dintre consumatorii din Rom\u00e2nia au \u00een plan s\u0103 profite de reduceri anul acesta &#8211; f\u0103c\u00e2nd astfel Rom\u00e2nia s\u0103 conduc\u0103 la inten\u021bia de a beneficia de perioadele de reduceri, fa\u021b\u0103 de alte pie\u021be Europene. Majoritatea dintre cei care declar\u0103 c\u0103 vor face achizi\u021bii de Black Friday, o vor face online (76%)<!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-19248\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/11\/Screenshot-2022-11-08-at-14.16.55-300x113.png\" alt=\"\" width=\"560\" height=\"211\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/11\/Screenshot-2022-11-08-at-14.16.55-300x113.png 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/11\/Screenshot-2022-11-08-at-14.16.55-768x290.png 768w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2022\/11\/Screenshot-2022-11-08-at-14.16.55.png 801w\" sizes=\"auto, (max-width: 560px) 100vw, 560px\" \/><\/p>\n<p>De asemenea, 18% dintre rom\u00e2nii care declar\u0103 c\u0103 vor s\u0103 profite de campaniile de reduceri au \u00een plan s\u0103 cumpere mai mult dec\u00e2t anul trecut (media european\u0103 fiind de 13%).<\/p>\n<p>Cu toate acestea, 12% din responden\u021bii rom\u00e2ni nu erau \u00eenc\u0103 siguri (la momentul derul\u0103rii studiului) dac\u0103 vor profita de reducerile de Black Friday &#8211; ceea ce \u00eenseamn\u0103 o oportunitate pentru magazinele online de a-\u0219i adapta \u0219i ajusta ofertele astfel \u00eenc\u00e2t s\u0103 ii conving\u0103 \u0219i pe cei indeci\u0219i.<\/p>\n<p>Alte concluzii ale studiului, compara\u021bii cu alte \u021b\u0103ri Europene, precum \u0219i informa\u021bii metodologice\u00a0<a href=\"https:\/\/www.iqads.ro\/articol\/61884\/studiu-teads-26-dintre-romani-vor-profita-de-reducerile-de-black-friday-si-cyber\">g\u0103si\u021bi aici<\/a>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/online-ul-domina-in-intentiile-de-cumparare-de-black-friday\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Un studiu realizat recent \u00een\u00a0platforma Teads\u00a0relev\u0103 faptul c\u0103 26% dintre consumatorii din Rom\u00e2nia au \u00een plan s\u0103 profite de reduceri anul acesta &#8211; f\u0103c\u00e2nd astfel Rom\u00e2nia s\u0103 conduc\u0103 la inten\u021bia de a beneficia de perioadele de reduceri, fa\u021b\u0103 de alte pie\u021be Europene. Majoritatea dintre cei care declar\u0103 c\u0103 vor face achizi\u021bii de Black Friday, o vor face online (76%)<\/p>\n","protected":false},"author":40,"featured_media":19249,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[644],"tags":[158,3907,3905],"class_list":["post-19247","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce-in-romania-europa","tag-black-friday","tag-intentia-de-cumparare","tag-teads"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19247","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=19247"}],"version-history":[{"count":2,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19247\/revisions"}],"predecessor-version":[{"id":19251,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19247\/revisions\/19251"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/19249"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=19247"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=19247"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=19247"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}