{"id":19501,"date":"2023-04-06T14:01:23","date_gmt":"2023-04-06T11:01:23","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=19501"},"modified":"2023-04-06T14:03:49","modified_gmt":"2023-04-06T11:03:49","slug":"balkan-ecommerce-summit-sofia-rezumat-idei-informatii","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/balkan-ecommerce-summit-sofia-rezumat-idei-informatii","title":{"rendered":"Balkan ECommerce Summit Sofia &#8211; rezumat, idei, informa\u021bii"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/balkan-ecommerce-summit-sofia-rezumat-idei-informatii\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>S\u0103pt\u0103m\u00e2na aceasta, mar\u021bi \u0219i miercuri (4 -5 Aprilie) a avut loc la Sofia, \u00een Bulgaria, prima edi\u021bie a <a href=\"https:\/\/balkan.ecommercebg.com\/\">Balkan ECommerce Summit<\/a> &#8211; un eveniment dedicat networkingului \u0219i colabor\u0103rii \u00eentre reprezentan\u021bii ecommerce-ului din regiune. Conform organizatorilor au fost prezen\u021bi peste 500 de participan\u021bi din 10 \u021b\u0103ri din regiune (Bulgaria, Rom\u00e2nia, Serbia, Grecia, Macedonia de Nord, Slovenia, Croa\u021bia, Albania, Bosnia &amp; Herzegovina, Turcia)\u00a0 &#8211; at\u00e2t ca participan\u021bi c\u00e2t \u0219i ca speakeri pe scen\u0103, prezent\u00e2nd oportunit\u0103\u021bile de business din fiecare \u021bar\u0103 (situa\u021bia pie\u021bei, date, cifre, juc\u0103tori) dar \u0219i tehnologii \u0219i servicii disponibile cross-border. <!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-19502 alignleft\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/IMG_3041-300x225.jpg\" alt=\"\" width=\"420\" height=\"315\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/IMG_3041-300x225.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/IMG_3041-600x450.jpg 600w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/IMG_3041.jpg 640w\" sizes=\"auto, (max-width: 420px) 100vw, 420px\" \/>Cifrele \u0219i situa\u021bia pie\u021bei de ecommerce din Rom\u00e2nia au fost prezentate de Andrei Radu\u00a0&#8211; CEO &amp; Founder <a href=\"https:\/\/www.gpec.ro\/\">GPeC<\/a>, pe baza <a href=\"https:\/\/www.gpec.ro\/blog\/raport-gpec-e-commerce-romania-2022-cumparaturi-online-de-63-miliarde-de-euro\">raportului recent publicat<\/a>.<\/p>\n<p>Alte <strong>idei \u0219i concluzii ale prezent\u0103rilor<\/strong> din prima zi a conferin\u021bei le g\u0103si\u021bi mai jos:<\/p>\n<p class=\"p1\">Din prezentarea Anastasiei Kvasyuk &#8211; Global Commerce Development la <a href=\"https:\/\/www.ebay.com\/\">eBay<\/a> &#8211; despre oportunit\u0103\u021bile oferite de marketplace-ul eBay am aflat c\u0103 la fiecare 11 secunde, se vinde pe platform\u0103 c\u00e2te un produs din regiunea balcanilor. Principalele produse sunt pieste auto, fashion, collectibles \u0219i principalele \u021b\u0103ri unde sunt v\u00e2ndute aceste produse de pe eBay sunt US, Germania, UK, Italia \u0219i Canada.<\/p>\n<p>&nbsp;<\/p>\n<p class=\"p1\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19503 alignleft\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Marketing-strategies-for-success-httpool-300x188.jpg\" alt=\"\" width=\"421\" height=\"264\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Marketing-strategies-for-success-httpool-300x188.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Marketing-strategies-for-success-httpool.jpg 501w\" sizes=\"auto, (max-width: 421px) 100vw, 421px\" \/>Petar Jetvic &#8211; Meta Global Performance Lead la <a href=\"https:\/\/www.httpool.com\/\">Httpool<\/a> a demontat c\u00e2teva mituri ale ecommerce-ului cross border \u00een prezentarea sa precum \u0219i c\u00e2teva puncte fierbin\u021bi de bifat \u00een strategia de marketing pentru a avea succes cu extinerea business-ului peste grani\u021be.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-19505 alignleft\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Discovery-sites-300x296.jpg\" alt=\"\" width=\"300\" height=\"296\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Discovery-sites-300x296.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Discovery-sites.jpg 422w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><strong>Mituri \u00een ecommerce-ul cross-border:<\/strong><\/p>\n<ol>\n<li>Re\u021belele Sociale sunt primul motor de c\u0103utare peste grani\u021be. FALS: website-ul magazinului este primul punct de interac\u021biune cu clientul.<\/li>\n<li>Localizarea (traducerea) este suficient\u0103 pentru a avea succes. NU doar at\u00e2t ci \u0219i adaptarea imaginilor \u0219i reflectarea stilului de via\u021b\u0103 \u0219i a tradi\u021biilor locale. &#8222;Oamenii vor s\u0103 vad\u0103 oameni ca ei&#8221;<\/li>\n<li>Ce a mers \u00eentr-o \u021bar\u0103 va merge \u0219i \u00een alta! FALS &#8211; cercetarea am\u0103nun\u021bit\u0103 \u0219i datele sunt cruciale. &#8222;Don\u2019t trust your gut feeling&#8221;<\/li>\n<li>Este prea complicat s\u0103 g\u0103se\u0219ti clien\u021bii potrivi\u021bi \u00een alte pie\u021be. Nu, dac\u0103 folose\u0219ti tool-urile potrivite (ca de exemplu, Meta cross-boder targeting solutions care folosesc machine learning)<\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19506 alignleft\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/ChatGPT-for-ecommerce-300x168.jpg\" alt=\"\" width=\"420\" height=\"235\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/ChatGPT-for-ecommerce-300x168.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/ChatGPT-for-ecommerce.jpg 600w\" sizes=\"auto, (max-width: 420px) 100vw, 420px\" \/><\/p>\n<p class=\"p1\">Un punct interesant atins a fost slide-ul cu modurile \u00een care eCommerce-ul poate beneficia din utilizarea ChatGPT (sau a altor tehnologii similare) &#8211; printre care, cel mai util input ni s-a p\u0103rut posibilitatea de a traduce descrierea produselor \u00een orice limb\u0103.<\/p>\n<p class=\"p1\">Din prezentarea Verei Ivanova de la <a href=\"https:\/\/omnilinx.com\/en\/pricing\/\">Omnilinx<\/a> (platform\u0103 de gestionare a comunic\u0103rii \u0219i suportului oferit cump\u0103r\u0103torilor online) am aflat c\u00e2teva informa\u021bii interesante legate de nevoile \u0219i a\u0219tept\u0103rile clien\u021bilor magazinelor online (cercetare efectuat\u0103 \u00een re\u021beaua lor dar care poate fi luat\u0103 ca benchmark \u0219i pentru Rom\u00e2nia):<\/p>\n<ul>\n<li>58% spun c\u0103 a\u0219tept\u0103rile legate de customer service sunt mai ridicate dec\u00e2t erau anul trecut<\/li>\n<li>84% se a\u0219teapt\u0103 ca cerin\u021bele, intebarile sau problemele lor s\u0103 fie rezolvate rapid \u0219i corect (\u00een <a href=\"https:\/\/commission.europa.eu\/system\/files\/2023-03\/consumer_conditions_scoreboard_2023_1.pdf\">Consumer conditions scoreboard 2023<\/a> &#8211; Raportul emis recent de Uniunea European\u0103 se arat\u0103 c\u0103 tinerii sunt mai predispu\u0219i la a raporta problemele \u00eent\u00e2mpinate \u00een procesul de achizi\u021bie online; dintre cei care \u00eent\u00e2mpin\u0103 probleme, 49% nu le raporteaz\u0103din percep\u021bia c\u0103 ar dura prea mult rezolvarea lor iar 42% consider\u0103 c\u0103 suma este prea mic\u0103 pentru a justific\u0103 raportarea problemei. Mai mult, 81% \u00ee\u0219i adreseaz\u0103 reclama\u021biile direct magazinului de unde au achizi\u021bionat, iar 10% autorit\u0103\u021bilor de protec\u021bie a consumatorilor &#8211; detalii la pag 27 \u0219i 28 din raport.)<\/li>\n<li>78% se a\u0219teapt\u0103 s\u0103 poat\u0103 interac\u021biona cu companiile pe canalul preferat<\/li>\n<li>75% spun c\u0103 serviciile de customer service s-au \u00eenr\u0103ut\u0103\u021bit \u00een timpul pandemiei<\/li>\n<li>Viber Business Messages<span class=\"Apple-converted-space\">\u00a0 <\/span>&#8211; o aplica\u021bie foarte bine primit\u0103 \u00een \u021b\u0103rile unde Viber este foarte utilizat (Bosnia, Serbia, Bulgaria, etc) &#8211; \u00cen cazul Rom\u00e2niei ar putea fi Whatsapp.<\/li>\n<li>C\u00e2nd abordezi multichannel strategy este foarte posibil c\u0103 echipa s\u0103 se concentreze pe canale \u0219i nu pe clien\u021bi vs strategia Omnichannel &#8211; unde focus-ul este pe clien\u021bi \u0219i nu pe intrumente.<\/li>\n<\/ul>\n<p class=\"p1\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-19508 alignleft\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/IMG_3012-300x225.jpg\" alt=\"\" width=\"420\" height=\"315\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/IMG_3012-300x225.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/IMG_3012-600x450.jpg 600w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/IMG_3012.jpg 640w\" sizes=\"auto, (max-width: 420px) 100vw, 420px\" \/>Georgi Georgiev de la <a href=\"https:\/\/releva.ai\/\">Releva.ai<\/a> &#8211; o solu\u021bie de automatizare a planific\u0103rii, optimiz\u0103rii lan\u021bului de distribu\u021bie \u0219i a interac\u021biunii cu clien\u021bii &#8211; a vorbit despre modul cum machine learning-ul \u0219i automatizarea poate ajuta la optimizarea v\u00e2nz\u0103rii \u0219i fidelizarea clien\u021bilor printr-o mai bun\u0103 experien\u021b\u0103 \u00een site. Pe Georgi \u00eel pute\u021bi vedea \u0219i \u00eent\u00e2lni \u0219i s\u00e2mb\u0103t\u0103, 8 aprilie, la <a href=\"https:\/\/digital4ruse.com\/\">Digital4Ruse<\/a>, unde, dac\u0103 dori\u021bi s\u0103 participa\u021bi \u0219i reprezenta\u021bi un magazin online beneficia\u021bi de invita\u021bie gratuit\u0103 (mai avem 4 disponibile) din partea GPeC sau de 25% discount folosind codul Speaker25.<\/p>\n<ul>\n<li>Ajut\u0103 la afi\u0219area celui de-al doilea cel mai bun\/potrivit produs \u00een faza de cross-sell\/upsell<\/li>\n<li>Afi\u0219eaz\u0103 produsele din acela\u0219i brand, alte produse pe care al\u021bi clien\u021bi le-au cump\u0103rat \u00een aceea\u0219i sau \u00eentr-o combina\u021bie similar\u0103<\/li>\n<li>Ajut\u0103 la procesul de Abonare a clientului \u00een faza de after sales<\/li>\n<li>Follow-up \u00een faza de after sales, produse recomandate sau afi\u0219area unui \u00eentreg co\u0219 de cump\u0103r\u0103turi recomandat<\/li>\n<li>Colectarea de first party dat\u0103 prin dialoguri cu clien\u021bii.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-19509 alignleft\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Innoship-300x182.jpg\" alt=\"\" width=\"420\" height=\"255\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Innoship-300x182.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Innoship.jpg 640w\" sizes=\"auto, (max-width: 420px) 100vw, 420px\" \/>C\u00e2teva idei desprinse din prezentarea lui Daniel Nicolae &#8211; Co-fondator &amp; Managing Partner &#8211; <a href=\"https:\/\/innoship.com\/\">Innoship<\/a> (de asemenea,\u00a0prezent la Ruse, s\u00e2mb\u0103t\u0103, 8 aprilie):<\/p>\n<ul>\n<li>55% din livr\u0103rile din Polonia se fac la lockere<\/li>\n<li>sustainable delivery este important\u0103<\/li>\n<li>costul livr\u0103rii \u0219i modul cum se reflect\u0103 \u00een costuri este important pentru c\u0103 afecteaz\u0103 decizia de achizi\u021bie<\/li>\n<li>clien\u021bii sunt dispu\u0219i s\u0103 a\u0219tepte mai mult c\u0103 s\u0103 primeasc\u0103 comand\u0103 dac\u0103 asta face pre\u021bul\/produsul s\u0103 fie mai accesibil<\/li>\n<li>8 din 10 vor s\u0103 fie informa\u021bi de c\u0103tre magazinul online despre statusul livr\u0103rii<\/li>\n<\/ul>\n<p>Urm\u0103toarea prezentare a fost a lui Mihai M\u0103nescu de la <a href=\"https:\/\/streams.live\/shopping\/\">streams.Live<\/a> despre Live Shopping &#8211; prezentare unde a inclus un termen extrem de interesant: Loyalty 3.0 &#8211; utilizarea de token-uri pentru a avea acces la diverse produse \u0219i experien\u021be exclusive, toate \u00een procesul de Live Shopping. Un program de loializare sau membership card bazat pe token-uri. Pe Mihai \u00eel pute\u021bi urm\u0103ri povestind \u00een detaliu \u0219i \u00een Live-ul organizat de noi la \u00eenceputul anului, <a href=\"https:\/\/www.facebook.com\/andrei.radu.gpec\/videos\/859748791978584\/?idorvanity=1712401335770035\">aici<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-19510 alignleft\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Loyalty3.0-300x173.jpg\" alt=\"\" width=\"438\" height=\"252\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Loyalty3.0-300x173.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2023\/04\/Loyalty3.0.jpg 640w\" sizes=\"auto, (max-width: 438px) 100vw, 438px\" \/><\/p>\n<ul>\n<li>Aproape jum\u0103tate din utilizatorii de internet la nivel mondial (4.5 mld) au f\u0103cut cel pu\u021bin o achizi\u021bie online iar 42% dintre ei \u0219i-au crescut num\u0103rul de tranzac\u021bii online \u00een timpul pandemiei<\/li>\n<li>52% dintre utilizatorii de internet la nivel mondial se a\u0219teapt\u0103 la o experien\u021b\u0103 c\u00e2t mai interactiv\u0103 atunci c\u00e2nd fac shopping online<\/li>\n<li>Live stream shopping &#8211; implic\u0103 un mod ce comunicare interactiv, din 2 direc\u021bii: \u00eentrebi, r\u0103spunzi, comentezi prin sec\u021biunea de comentarii<\/li>\n<li>Se bazeaz\u0103 pe autenticitate<\/li>\n<li>Achizi\u021bia efectiv\u0103 se \u00eent\u00e2mpl\u0103 \u00een video<\/li>\n<li>Gazdele -&gt; influenceri sau vedete care atrag clien\u021bii \u00een sesiunea respectiv\u0103<\/li>\n<li>Ideea LIVE SHOPPING-ului e s\u0103 vinzi!<\/li>\n<\/ul>\n<p class=\"p1\">Din prezent\u0103rile \u021b\u0103rilor prezente \u00een prima zi, rezum\u0103m mai jos c\u00e2teva date interesante \u0219i utile \u00een cazul inten\u021biei de extindere cross-border de la fiecare:<\/p>\n<p class=\"p1\"><strong>Bosnia &amp; Herzegovina\u00a0<\/strong><\/p>\n<ul class=\"ul1\">\n<li class=\"li1\">Import\u0103: Crude oil, Auto, Motor oil, Coal<\/li>\n<li class=\"li1\">80% penetrare internet<\/li>\n<li class=\"li1\">63% \u00een utilizatori sunt pe re\u021belele sociale consacrate<\/li>\n<li class=\"li1\">Pia\u021ba<span style=\"color: #1c2b33;\"> de eCommerce &#8211; 206,3 <\/span>mil<span style=\"color: #1c2b33;\"> $ <\/span>\u00een<span style=\"color: #1c2b33;\"> 2020 <\/span>\u0219i<span style=\"color: #1c2b33;\"> este preconizat<\/span>\u00a0s\u0103 aib\u0103<span style=\"color: #1c2b33;\"> un ritm de <\/span>cre\u0219tere<span style=\"color: #1c2b33;\"> anual de 8,1%\u00a0<\/span><\/li>\n<li class=\"li1\">78% cump\u0103r\u0103 folosind internet banking<\/li>\n<li>37% rata de cre\u0219terea a num\u0103rului de magazine online noi<\/li>\n<li>56% cre\u0219terea pie\u021bei \u00een ceea ce prive\u0219te valoarea \u0219i 63% cre\u0219tere \u00een volumul tranzac\u021biilor<\/li>\n<li class=\"li1\">83,3 cump\u0103r\u0103 de la magazine online din B&amp;H \u0219i 16,7% fac achizi\u021bii folosind social media<\/li>\n<li class=\"li1\">22,7 cump\u0103r\u0103 din regiune \u0219i 21,3 din \u021b\u0103ri membre UE<\/li>\n<li>78.1 % folosesc telefonul mobil pentru a face achizi\u021bii<\/li>\n<li class=\"li1\">79,9 prefer\u0103 livrarea acas\u0103 prin curier<\/li>\n<li class=\"li1\">69,7% prefer\u0103 plata cash la livrare<\/li>\n<li>56,6% folosesc cel pu\u021bin un card bancar atunci c\u00e2nd fac achizi\u021bii online<\/li>\n<li>50,4% folosesc servicii de plat\u0103 ( cum ar fi Paypal)<\/li>\n<li>24% dintre magazinele online din B&amp;H opereaz\u0103 exclusiv online \u0219i aceast\u0103 tendin\u021ba este \u00een cre\u0219tere<\/li>\n<li class=\"li1\">43,8% dintre magazine sunt mul\u021bumite cu metodele de plat\u0103 existente<\/li>\n<li class=\"li1\">Challenges: 79.6% au probleme cu for\u021ba de munc\u0103 \u0219i cu identificarea de angaja\u021bi califica\u021bi \u00een zona de ecommerce &#8211; educa\u021bia digital\u0103 este o oportunitate \u00een Bosnia &amp; Herzegovina.<\/li>\n<li class=\"li1\">42,6% sunt satisf\u0103cu\u021bi cu eficien\u021ba magazinelor lor online<\/li>\n<\/ul>\n<p class=\"p1\"><strong>Serbia<\/strong><\/p>\n<ul>\n<li class=\"p1\">59% din utilizatorii de internet cump\u0103r\u0103 online<\/li>\n<li class=\"p1\">61,4% cash on delivery &#8211; totu\u0219i, la plata cu cardul se \u00eenregistreaz\u0103 o cre\u0219tere de 35% \u00een 2022 fa\u021b\u0103 de 2021.<\/li>\n<li class=\"p1\">26,3% Card payment<\/li>\n<li class=\"p1\">Num\u0103rul tranzac\u021biilor pl\u0103tite cu cardul a fost de 42 mil Eur \u00een 2022<\/li>\n<li class=\"p1\">Top categorii achizi\u021bionate online: Haine, \u00eenc\u0103l\u021b\u0103minte (\u00een special pentru femei), Accesorii; produse sportive; Electronice \u0219i electrocasnice<\/li>\n<li class=\"p1\">14% din online shopperi cump\u0103r\u0103 online bilete la evenimente culturale, 13% achizi\u021bioneaz\u0103 c\u0103r\u021bi \u0219i reviste tip\u0103rite; 10% bilete la evenimente sportive<\/li>\n<li class=\"p1\">Rush delivery &#8211;\u00a0 livr\u0103ri pe biciclete electrice &#8211; un trend foarte bine primit \u00een Serbia<\/li>\n<li class=\"p1\">KlikLak &#8211; una dintre cele mai mari marketplace-uri din Serbia<\/li>\n<\/ul>\n<p class=\"p1\"><strong>Bulgaria<\/strong><\/p>\n<ul>\n<li class=\"p1\">1.642 mld eur ecommerce market &#8211; 2,4% din PIB<\/li>\n<li class=\"p1\">60% cash on delivery<\/li>\n<li class=\"p1\">home delivery &#8211; 64%<\/li>\n<li class=\"p1\">Locker &#8211; 33%<\/li>\n<li class=\"p1\">eMAG &#8211; cel mai popular marketplace din Bulgaria<\/li>\n<li class=\"p1\">Amazon &#8211; pe locul 2 (10%)<\/li>\n<li class=\"p1\"><span class=\"s1\"><a href=\"http:\/\/mall.cz\/\">Mall.cz<\/a><\/span> &#8211; parte a Allegro group &#8211; locul 3<\/li>\n<li class=\"p1\">Avantajele pie\u021bei bulg\u0103re\u0219ti: localizare, pre\u021bul serviciilor, un poten\u021bial de cre\u0219tere atractiv<\/li>\n<li class=\"p1\">Balkan ecommerce market (Serbia, BG, HU, Rom\u00e2nia, Bosnia, Croa\u021bia) &#8211; almost at the size of Polish ecommerce market<\/li>\n<li class=\"p1\">Platforme de ecommerce prezente \u00een Bulgaria &#8211; Gomba Shop, Merchant pro, Cloudcart<\/li>\n<li class=\"p1\">Servicii de Livrare &#8211; Eknont, Speedy, Sameday<\/li>\n<li class=\"p1\">Order fullfillment &#8211; euShipments, Metric\u0103<\/li>\n<li class=\"p1\">Op\u021biuni existente pentru livrarea \u00een Bulgaria &#8211; Fullfilment Warehouse, E-Shop\u2019s warehouse, Injection point<\/li>\n<li class=\"p1\">Pre\u021bul mediu al pie\u021bei pentru 1 kg de marf\u0103 la livrare (f\u0103r\u0103 TVA) &#8211; Home delivery &#8211; 1,75 Eur,\u00a0 PUDO &#8211; 1.50 Eur. Locker &#8211; 1.50 Eur\u00a0 &#8211; pe pia\u021b\u0103 intern\u0103<\/li>\n<li class=\"p1\">Transit time- 95% next day delivery<\/li>\n<li class=\"p1\">5% \u00een zone \u00eendep\u0103rtate &#8211; livrare la program<\/li>\n<\/ul>\n<p class=\"p1\">INJECTION POINT &#8211; este cea mai la mod\u0103 metod\u0103 de livrare momentan \u00een Bulgaria<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul class=\"ul1\">\n<li class=\"li1\">pachete care sunt deja ambalate \u0219i etichetate<\/li>\n<li class=\"li1\">poate fi folosit pentru managementul retururilor<\/li>\n<li class=\"li1\">sistem optim ca punct de pornire \u0219i testarea pie\u021bei<\/li>\n<li class=\"li1\">ideal pentru comercian\u021bi din afara UE care<span style=\"color: #f54e4b;\">\u00a0<\/span>vor s\u0103 \u00eentre \u00een regiunea Balcanilor<\/li>\n<li class=\"li1\">f\u0103r\u0103 costuri fixe<\/li>\n<li class=\"li1\">euShipments furnizeaz\u0103 6 injection points \u0219i 4 depozite de fulfillment proprii<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><em>*Articol in curs de actualizare<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/balkan-ecommerce-summit-sofia-rezumat-idei-informatii\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>S\u0103pt\u0103m\u00e2na aceasta, mar\u021bi \u0219i miercuri (4 -5 Aprilie) a avut loc la Sofia, \u00een Bulgaria, prima edi\u021bie a Balkan ECommerce Summit &#8211; un eveniment dedicat networkingului \u0219i colabor\u0103rii \u00eentre reprezentan\u021bii ecommerce-ului din regiune. Conform organizatorilor au fost prezen\u021bi peste 500 de participan\u021bi din 10 \u021b\u0103ri din regiune (Bulgaria, Rom\u00e2nia, Serbia, Grecia, Macedonia de Nord, Slovenia, Croa\u021bia, Albania, Bosnia &amp; Herzegovina, Turcia)\u00a0 &#8211; at\u00e2t ca participan\u021bi c\u00e2t \u0219i ca speakeri pe scen\u0103, prezent\u00e2nd oportunit\u0103\u021bile de business din fiecare \u021bar\u0103 (situa\u021bia pie\u021bei, date, cifre, juc\u0103tori) dar \u0219i tehnologii \u0219i servicii disponibile cross-border.<\/p>\n","protected":false},"author":40,"featured_media":19521,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[644],"tags":[],"class_list":["post-19501","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce-in-romania-europa"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19501","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=19501"}],"version-history":[{"count":11,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19501\/revisions"}],"predecessor-version":[{"id":19525,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19501\/revisions\/19525"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/19521"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=19501"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=19501"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=19501"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}