{"id":19764,"date":"2023-09-04T12:46:45","date_gmt":"2023-09-04T09:46:45","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=19764"},"modified":"2023-09-04T13:00:36","modified_gmt":"2023-09-04T10:00:36","slug":"gpec-summit-30-31-octombrie-dan-ariely-si-mark-schaefer-vin-la-evenimentul-anului-in-e-commerce-digital-marketing","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/gpec-summit-30-31-octombrie-dan-ariely-si-mark-schaefer-vin-la-evenimentul-anului-in-e-commerce-digital-marketing","title":{"rendered":"GPeC SUMMIT 30-31 Octombrie: Dan Ariely \u0219i Mark Schaefer vin la Evenimentul Anului \u00een E-Commerce & Digital Marketing"},"content":{"rendered":"
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Cu o tradi\u021bie de 18 ani, GPeC SUMMIT este considerat cel mai important eveniment de E-Commerce \u0219i Digital Marketing din Rom\u00e2nia \u0219i Europa de Sud-Est. Acesta se va desf\u0103\u0219ura \u00een Bucure\u0219ti pe 30-31 octombrie \u0219i reune\u0219te 5 speakeri interna\u021bionali de calibru: <\/span>Dan Ariely, Mark Schaefer, Martin Greif, Ayat Shukairy <\/b>\u0219i<\/span> Sam Tomlinson<\/b>. Acestora li se vor al\u0103tura unii din cei mai buni speciali\u0219ti rom\u00e2ni din domeniu. \u00censcrierile la eveniment se fac pe <\/span>www.GPeC.ro<\/span><\/a>, iar pre\u021bul unui bilet de acces porne\u0219te de la 89 EUR + TVA\/persoan\u0103 prin oferta Early Bird, valabil\u0103 p\u00e2n\u0103 pe 15 septembrie. <\/span><\/p>\n

5 speakeri interna\u021bionali legendari vorbesc de pe scena GPeC SUMMIT pe 31 Octombrie<\/b><\/h2>\n

\"\"Dan Ariely<\/b> este profesor de psihologie \u0219i economie comportamental\u0103 la Universitatea Duke \u0219i autor a 8 c\u0103r\u021bi din care 3 bestseller, respectiv: <\/span>Predictably Irrational<\/span><\/i>, <\/span>The Upside of Irrationality<\/span><\/i>, <\/span>The Honest Truth About Dishonesty<\/span><\/i>. \u00cen cea mai recent\u0103 carte a sa \u2013 <\/span>Misbelief<\/span><\/i> (2023) \u2013 Dan Ariely studiaz\u0103 \u0219i explic\u0103 ce \u00eei face pe oamenii ra\u021bionali s\u0103 cread\u0103 \u00een lucruri ira\u021bionale. Este membru fondator al <\/span>Center for Advanced Hindsight<\/span><\/i>, co-creator al filmului documentar <\/span>(Dis)Honesty: The Truth About Lies<\/span><\/i> \u0219i aflat \u00een topul Forbes drept <\/span>10 Gurus You Should Know<\/span><\/i>.\u00a0<\/span><\/p>\n

Mark Schaefer <\/b>este unul dintre cei mai aprecia\u021bi autori, speakeri \u0219i consultan\u021bi de Marketing la nivel global, scriind nu mai pu\u021bin de 9 c\u0103r\u021bi bestseller. \u00cen ultima sa carte \u2013 <\/span>Belonging to the Brand: Why Community is the Last Great Marketing Strategy<\/span><\/i> \u2013 abordeaz\u0103 modalit\u0103\u021bile prin care brand-urile se pot conecta cu clien\u021bii lor \u00een mediul digital. Anul acesta, Mark a fost numit al 3-lea cel mai influent expert \u00een Digital Marketing din lume de c\u0103tre <\/span>Brand24<\/span><\/i> \u0219i este \u00een Top 10 cei mai \u201c<\/span>re-tweeted<\/span><\/i>\u201d speciali\u0219ti \u00een Marketing de pe Twitter (X). Blogul s\u0103u se afl\u0103 \u00een top 1% din cele mai citite bloguri din lume, iar podcast-ul s\u0103u \u2013 <\/span>The Marketing Companion<\/span><\/i> \u2013 se reg\u0103se\u0219te \u00een top 10 podcast-uri de Marketing pe iTunes.<\/span><\/p>\n

Martin Greif<\/b> este expert \u00een Digital Marketing, autor \u0219i speaker cu peste 25 de ani de experien\u021b\u0103 \u00een v\u00e2nz\u0103ri \u0219i marketing, fiind pre\u0219edintele <\/span>SiteTuners<\/span><\/i>. Militeaz\u0103 pentru ac\u021biunile de responsabilitate social\u0103, este membru \u00een consiliul de administra\u021bie al <\/span>Vincent House<\/span><\/i> \u2013 organiza\u021bie caritabil\u0103 dedicat\u0103 sprijinirii persoanelor cu probleme de s\u0103n\u0103tate mintal\u0103. Consider\u0103 c\u0103 fiecare om poate avea un impact pozitiv asupra societ\u0103\u021bii \u0219i este dedicat tuturor ac\u021biunilor care conduc c\u0103tre o lume mai bun\u0103.<\/span><\/p>\n

Ayat Shukairy<\/b> este expert interna\u021bional recunoscut \u00een strategie de marketing \u0219i speaker apreciat la conferin\u021bele de marketing din \u00eentreaga lume. Cu peste 16 ani de experien\u021b\u0103 antreprenorial\u0103, Ayat este co-autorul c\u0103r\u021bii <\/span>Conversion Optimization<\/span><\/i>, cea mai bine v\u00e2ndut\u0103 carte de pe Amazon din categoria sa, \u00een care combin\u0103 cercet\u0103ri de marketing inovatoare cu povestiri puternice \u0219i studii de caz pentru a demonstra cum se folosesc aceste principii pentru a crea site-uri web cu o rat\u0103 de conversie ridicat\u0103.<\/span><\/p>\n

Sam Tomlinson<\/b> are o experien\u021b\u0103 bogat\u0103 \u00een economie, finan\u021be, marketing \u0219i business, fiind Managing Partner \u00een cadrul fondului de investi\u021bii <\/span>W Ventures<\/span><\/i>, advisor pentru multiple startup-uri \u0219i profesor \u00een cadrul factult\u0103\u021bilor <\/span>Johns Hopkins Carey Business School<\/span><\/i>, <\/span>Georgetown University<\/span><\/i> \u0219i <\/span>Cabrini University<\/span><\/i>. Sam este, de asemenea, EVP (<\/span>Employee Value Proposition<\/span><\/i>) \u00een cadrul <\/span>Warschawski<\/span><\/i> – agen\u021bie multipremiat\u0103 \u00een Statele Unite ale Americii, unde conduce echipele de Digital \u0219i Analytics.<\/span><\/p>\n

GPeC SUMMIT 30 Octombrie: Workshop de Optimizare a Ratei de Conversie cu Martin Greif, SiteTuners<\/b><\/h2>\n

Prima zi de GPeC SUMMIT este dedicat\u0103 workshop-ului de Optimizare a Ratei de Conversie, sus\u021binut de Martin Greif (SiteTuners). Acesta se va def\u0103\u0219ura la BT Stup \u00een Bucure\u0219ti, se adreseaz\u0103 startup-urilor, iar pe l\u00e2ng\u0103 conceptele teoretice, aduce \u0219i un modul de analiz\u0103 practic\u0103 a website-urilor participan\u021bilor con\u021bin\u00e2nd recomand\u0103ri aplicate \u00een scopul \u00eembun\u0103t\u0103\u021birii ratei de conversie \u0219i a cre\u0219terii v\u00e2nz\u0103rilor.\u00a0<\/span><\/p>\n

Locurile sunt limitate la max. 20 de participan\u021bi, iar taxa de participare este de doar 109 EUR + TVA\/persoan\u0103 p\u00e2n\u0103 pe 15 septembrie 2023.\u00a0<\/span><\/p>\n

GPeC SUMMIT 31 Octombrie: Conferin\u021b\u0103, Expo, Gala Premiilor eCommerce, Networking \u0219i Party<\/b><\/h2>\n

Cea de a doua zi a evenimentului este dedicat\u0103 Conferin\u021bei GPeC \u0219i se desf\u0103\u0219oar\u0103 la Teatrul Na\u021bional Bucure\u0219ti, fiind un maraton de con\u021binut E-Commerce \u0219i Digital Marketing cu 5 speakeri interna\u021bionali de excep\u021bie \u0219i 15 speciali\u0219ti rom\u00e2ni.\u00a0<\/span><\/p>\n

\u00cen paralel cu conferin\u021ba, se desf\u0103\u0219oar\u0103 GPeC Expo \u2013 locul ideal de Networking, Leads & Business Opportunities \u00eentre 30 de furnizori de servicii E-Commerce & Digital Marketing \u0219i participan\u021bii, reprezentan\u021bi ai afacerilor online.<\/span><\/p>\n

Ziua de 31 octombrie se \u00eencheie cu cea de a 18-a edi\u021bie anual\u0103 a Galei Premiilor eCommerce \u2013 festivitatea de decernare a premiilor \u00een comer\u021bul online rom\u00e2nesc, prezentat\u0103 de Pavel Barto\u0219 \u0219i deschis\u0103 de trupa TAXI. Gala este urmat\u0103 de Networking Party al\u0103turi de elita industriei Digital.\u00a0<\/span><\/p>\n

Potrivit organizatorilor, peste 700 de participan\u021bi C-Level sunt a\u0219tepta\u021bi la GPeC SUMMIT 30-31 Octombrie.<\/span><\/p>\n

\u00censcrieri cu cel mai mic pre\u021b p\u00e2n\u0103 pe 15 septembrie<\/b><\/h2>\n

Oferta Early Bird care aduce cele mai mici pre\u021buri la biletele de acces este valabil\u0103 p\u00e2n\u0103 pe 15 septembrie 2023, ora 23:59. Pre\u021burile pornesc de la 89 EUR + TVA\/persoan\u0103. Detaliile despre GPeC SUMMIT \u0219i \u00eenscrierile se reg\u0103sesc pe site: https:\/\/www.gpec.ro\/gpec-summit-octombrie\/<\/a><\/span><\/p>\n

\n

GPeC 2023 este un eveniment powered by <\/b>FAN Courier<\/b><\/a><\/p>\n

Gold Partner: <\/span>eMAG Marketplace<\/span><\/a><\/p>\n

Supported by: <\/span>Google<\/span><\/a><\/p>\n

Recommended Payment Processor: <\/span>NETOPIA Payments<\/span><\/a><\/p>\n

Eveniment sus\u021binut de: <\/span>2Performant<\/span><\/a>, <\/span>Akinon<\/span><\/a>, <\/span>Answear<\/span><\/a>, <\/span>Aqurate<\/span><\/a>, <\/span>Auchan<\/span><\/a>, <\/span>Banca Transilvania<\/span><\/a>, <\/span>Canopy<\/span><\/a>, <\/span>Cargus<\/span><\/a>, <\/span>CloudCart<\/span><\/a>, <\/span>Cora<\/span><\/a>, <\/span>Data Intelligence<\/span><\/a>, <\/span>Debonaire<\/span><\/a>, <\/span>DWF<\/span><\/a>, <\/span>easySales<\/span><\/a>, <\/span>Five Elements Digital<\/span><\/a>, <\/span>Gomag<\/span><\/a>, <\/span>Httpool<\/span><\/a>, <\/span>GTS<\/span><\/a>, <\/span>Innoship<\/span><\/a>, <\/span>Limitless Agency<\/span><\/a>, <\/span>MerchantPro<\/span><\/a>, <\/span>MGID<\/span><\/a>, <\/span>MTH Digital<\/span><\/a>, <\/span>Pl\u0103\u021bi.Online<\/span><\/a>, <\/span>Po\u0219ta Panduri<\/span><\/a>, <\/span>Publicis Groupe<\/span><\/a>, <\/span>Releva<\/span><\/a>, <\/span>RTB House<\/span><\/a>, <\/span>Sameday<\/span><\/a>, <\/span>Sinaps<\/span><\/a>, <\/span>SmartFintech<\/span><\/a>, <\/span>SoftOne<\/span><\/a>, <\/span>Streams.Live<\/span><\/a>, <\/span>tbi Bank<\/span><\/a>, <\/span>Twispay<\/span><\/a>, <\/span>UPS<\/span><\/a>, <\/span>VTEX<\/span><\/a><\/p>\n

Parteneri Media Principali: <\/span>\u0218tirile PRO TV<\/span><\/a>,\u00a0 <\/span>VOYO<\/span><\/a><\/p>\n

Official Radio: <\/span>KISS FM<\/span><\/a><\/p>\n

Official Hosting: <\/span>HOSTERION<\/span><\/a><\/p>\n

Wine Partner: <\/span>WineDeals<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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Cu o tradi\u021bie de 18 ani, GPeC SUMMIT este considerat cel mai important eveniment de E-Commerce \u0219i Digital Marketing din Rom\u00e2nia \u0219i Europa de Sud-Est. Acesta se va desf\u0103\u0219ura \u00een Bucure\u0219ti pe 30-31 octombrie \u0219i reune\u0219te 5 speakeri interna\u021bionali de calibru: Dan Ariely, Mark Schaefer, Martin Greif, Ayat Shukairy \u0219i Sam Tomlinson. Acestora li se vor al\u0103tura unii din cei mai buni speciali\u0219ti rom\u00e2ni din domeniu. \u00censcrierile la eveniment se fac pe www.GPeC.ro, iar pre\u021bul unui bilet de acces porne\u0219te de la 89 EUR + TVA\/persoan\u0103 prin oferta Early Bird, valabil\u0103 p\u00e2n\u0103 pe 15 septembrie.<\/p>\n","protected":false},"author":40,"featured_media":19765,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[724],"tags":[4007,4101,4103],"class_list":["post-19764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gpec-summit","tag-gpec-summit-2023","tag-gpec-summit-octombrie","tag-gpec-workshop-optimizare-a-ratei-de-conversie"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=19764"}],"version-history":[{"count":7,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19764\/revisions"}],"predecessor-version":[{"id":19773,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/19764\/revisions\/19773"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/19765"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=19764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=19764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=19764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}