{"id":20197,"date":"2024-07-11T18:22:32","date_gmt":"2024-07-11T15:22:32","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=20197"},"modified":"2024-07-11T18:22:32","modified_gmt":"2024-07-11T15:22:32","slug":"paypo-se-asociaza-cu-euplatesc-ro-pentru-a-oferi-clientilor-optiunea-de-plati-amanate","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/paypo-se-asociaza-cu-euplatesc-ro-pentru-a-oferi-clientilor-optiunea-de-plati-amanate","title":{"rendered":"PayPo se asociaz\u0103 cu EuPl\u0103tesc.ro pentru a oferi clien\u021bilor op\u021biunea de pl\u0103\u021bi am\u00e2nate"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/paypo-se-asociaza-cu-euplatesc-ro-pentru-a-oferi-clientilor-optiunea-de-plati-amanate\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><span style=\"font-weight: 400;\">Pl\u0103\u021bile am\u00e2nate, precum \u0219i op\u021biunea de a \u00eemp\u0103r\u021bi plata \u00een mai multe rate, au devenit deosebit de populare \u00een r\u00e2ndul clien\u021bilor de magazine online. Trendul ascendent al pl\u0103\u021bilor am\u00e2nate este alimentat de dorin\u021ba consumatorilor, \u00een special al celor din Gen Z \u0219i Millenials, de a avea acces la bunuri \u0219i servicii de calitate. \u00cen acest context, <\/span><b>PayPo<\/b><span style=\"font-weight: 400;\">, lider pe segmentul Buy Now Pay Later (BNPL) \u00een Europa de Est \u0219i Central\u0103, anun\u021b\u0103 asocierea cu <\/span><b>EuPl\u0103tesc.ro<\/b><span style=\"font-weight: 400;\">, procesatorul de pl\u0103\u021bi cu o experien\u021b\u0103 de 18 ani pe pia\u021ba din Rom\u00e2nia, cu scopul de a oferi clien\u021bilor s\u0103i modalit\u0103\u021bi de plat\u0103 variate \u0219i flexibile &#8211; se arat\u0103 \u00eentr-un comunicat de pres\u0103 emis de companie.<\/span><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">Introducerea op\u021biunilor de plat\u0103 am\u00e2nat\u0103 a ap\u0103rut ca o schimbare favorabil\u0103 pentru afacerile de e-commerce care urm\u0103resc s\u0103 maximizeze v\u00e2nz\u0103rile \u0219i s\u0103 sporeasc\u0103 satisfac\u021bia clien\u021bilor. Cercet\u0103ri efectuate pe acest segment au ar\u0103tat faptul c\u0103 retailerii care ofer\u0103 astfel de solu\u021bii au \u00eenregistrat o cre\u0219tere medie de 20-40% a ratelor de conversie, eviden\u021biind impactul semnificativ al pl\u0103\u021bilor am\u00e2nate asupra performan\u021bei v\u00e2nz\u0103rilor. \u00cen plus, aceast\u0103 solu\u021bie simplific\u0103 semnificativ procesul de checkout, conduc\u00e2nd la o rat\u0103 mai mic\u0103 de abandon a co\u0219ului de cump\u0103r\u0103turi, cu p\u00e2n\u0103 la 25%.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201d<\/span><i><span style=\"font-weight: 400;\">Suntem \u00eenc\u00e2nta\u021bi de parteneriatul cu EuPl\u0103tesc.ro, deoarece credem foarte mult c\u0103 aceast\u0103 colaborare va fi \u00eent\u00e2mpinat\u0103 cu bucurie de \u0219i mai multe magazine online care \u00ee\u0219i doresc solu\u021bii alternative de plat\u0103, cu prec\u0103dere plata am\u00e2nat\u0103. Aceast\u0103 abordare inovatoare se aliniaz\u0103 peisajului \u00een evolu\u021bie al cump\u0103r\u0103turilor online, f\u0103c\u00e2ndu-l un element esen\u021bial pentru companiile care doresc s\u0103 r\u0103m\u00e2n\u0103 \u00een frunte pe o pia\u021b\u0103 digital\u0103 competitiv\u0103. Prin oferirea unor modalit\u0103\u021bi de plat\u0103 flexibile, comercian\u021bii vor atrage un segment mai larg de clien\u021bi, \u00een mod special pe cei care sunt reticen\u021bi \u00een a face achizi\u021bii mari, imediat. Este o oportunitate excelent\u0103 de a construi o leg\u0103tur\u0103 cu clien\u021bii, de a le c\u00e2\u0219tiga \u00eencrederea \u0219i de a-i fideliza.\u201d <\/span><\/i><span style=\"font-weight: 400;\">a declarat <\/span><b>Raul Durma<\/b><span style=\"font-weight: 400;\">, General Manager of PayPo \u00een Romania.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-20199 aligncenter\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2024\/07\/profile-picture-Raul-Durma-2-200x300.jpg\" alt=\"\" width=\"235\" height=\"353\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2024\/07\/profile-picture-Raul-Durma-2-200x300.jpg 200w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2024\/07\/profile-picture-Raul-Durma-2.jpg 533w\" sizes=\"auto, (max-width: 235px) 100vw, 235px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Aceast\u0103 colaborare a fost determinat\u0103 de dorin\u021ba oamenilor de a avea acces la produse de calitate, f\u0103r\u0103 a pune presiune suplimentar\u0103 pe bugetul de cheltuieli.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Implementarea op\u021biunilor de plat\u0103 am\u00e2nat\u0103 sau plata \u00een rate necesit\u0103 un echilibru delicat \u00eentre oferirea de flexibilitate clien\u021bilor \u0219i men\u021binerea securit\u0103\u021bii \u0219i \u00eencrederii care stau la baza opera\u021biunilor de comer\u021b electronic de succes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201d<\/span><i><span style=\"font-weight: 400;\">Ne bucur\u0103m s\u0103 putem oferi clien\u021bilor no\u0219tri solu\u021bia Buy Now, Pay Later (BNPL) \u00een parteneriat cu PayPo, o metod\u0103 de plat\u0103 din ce \u00een ce mai accesat\u0103 \u00een Occident, care \u0219i-a demonstrat capacitatea de a cre\u0219te v\u00e2nz\u0103rile \u0219i de a fideliza clien\u021bii. Poten\u021bialul considerabil oferit de aceast\u0103 op\u021biune de plat\u0103 va contribui la dezvoltarea afacerii noastre \u0219i ne va ajuta s\u0103 ne pozi\u021bion\u0103m \u00een fa\u021ba concuren\u021bilor. Ne continu\u0103m misiunea noastr\u0103 de a inova \u0219i de a le oferi clien\u021bilor cele mai moderne \u0219i sigure solu\u021bii de plat\u0103 online, de aceea integr\u0103m noi func\u021bionalit\u0103\u021bi care s\u0103 r\u0103spund\u0103 tuturor nevoilor pie\u021bei, dar \u0219i preferin\u021belor \u00een schimbare ale consumatorilor<\/span><\/i><span style=\"font-weight: 400;\">\u201d, a declarat <\/span><b>\u0218tefan Suceveanu<\/b><span style=\"font-weight: 400;\">, co-fondator EuPl\u0103tesc.ro.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Solu\u021biile de finan\u021bare BNPL sunt u\u0219or de accesat, permi\u021b\u00e2nd consumatorilor s\u0103 am\u00e2ne plata ini\u021bial\u0103 \u0219i s\u0103 distribuie costul total al achizi\u021biei \u00een rate egale. Aceast\u0103 op\u021biune le permite clien\u021bilor s\u0103 achizi\u021bioneze produse de valoare mai mare, \u00een timp ce comercian\u021bii beneficiaz\u0103 de un nou instrument care poate r\u0103spunde mai eficient nevoilor consumatorilor. Magazinele care folosesc eupl\u0103tesc.ro ofer\u0103 clien\u021bilor pl\u0103\u021bi am\u00e2nate prin intermediul PayPo \u00eencep\u00e2nd cu data de 3 iulie 2024.\u00a0<\/span><\/p>\n<p><b>PayPo<\/b><span style=\"font-weight: 400;\"> este o companie \u00eenfiin\u0163at\u0103 \u00een Polonia \u00een 2016, iar \u00een 2022 a \u00eenceput extinderea regional\u0103, prima pia\u0163\u0103 fiind Rom\u00e2nia. Potrivit datelor PayPo, magazinele care pun la dispozi\u021bie aceast\u0103 form\u0103 de plat\u0103 \u00ee\u0219i cresc valoarea co\u0219ului cu 20% \u00een medie. Pl\u0103\u021bile PayPo sunt disponibile deja pentru Andzela, Deezee, Kalapod, dEpurtat etc.<\/span><\/p>\n<p><b>EuPl\u0103tesc.ro<\/b><span style=\"font-weight: 400;\"> este una dintre cele mai utilizate platforme de procesare a pl\u0103\u021bilor online din Rom\u00e2nia, cu o experien\u021b\u0103 de aproximativ 18 ani. Compania ofer\u0103 o gam\u0103 larg\u0103 de op\u021biuni pentru procesarea pl\u0103\u021bilor online, inclusiv Apple Pay, Google Pay, plat\u0103 cu un singur clic, card on file, pl\u0103\u021bi recurente, pl\u0103\u021bi instant \u0219i bLinkPay, generator de linkuri de plat\u0103 \u0219i cod QR. Aceste servicii fac parte dintr-o solu\u021bie de tranzac\u021bionare rapid\u0103, solid\u0103 \u0219i sigur\u0103, implementat\u0103 cu certificate TLS (Transport Layer Security).<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/paypo-se-asociaza-cu-euplatesc-ro-pentru-a-oferi-clientilor-optiunea-de-plati-amanate\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Pl\u0103\u021bile am\u00e2nate, precum \u0219i op\u021biunea de a \u00eemp\u0103r\u021bi plata \u00een mai multe rate, au devenit deosebit de populare \u00een r\u00e2ndul clien\u021bilor de magazine online. Trendul ascendent al pl\u0103\u021bilor am\u00e2nate este alimentat de dorin\u021ba consumatorilor, \u00een special al celor din Gen Z \u0219i Millenials, de a avea acces la bunuri \u0219i servicii de calitate. \u00cen acest context, PayPo, lider pe segmentul Buy Now Pay Later (BNPL) \u00een Europa de Est \u0219i Central\u0103, anun\u021b\u0103 asocierea cu EuPl\u0103tesc.ro, procesatorul de pl\u0103\u021bi cu o experien\u021b\u0103 de 18 ani pe pia\u021ba din Rom\u00e2nia, cu scopul de a oferi clien\u021bilor s\u0103i modalit\u0103\u021bi de plat\u0103 variate \u0219i flexibile &#8211; se arat\u0103 \u00eentr-un comunicat de pres\u0103 emis de companie.<\/p>\n","protected":false},"author":40,"featured_media":20200,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45,207],"tags":[],"class_list":["post-20197","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-piata-de-ecommerce-din-romania","category-stirile-saptamanii"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/20197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=20197"}],"version-history":[{"count":1,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/20197\/revisions"}],"predecessor-version":[{"id":20201,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/20197\/revisions\/20201"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media\/20200"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=20197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=20197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=20197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}