{"id":3007,"date":"2014-11-17T15:47:15","date_gmt":"2014-11-17T13:47:15","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=3007"},"modified":"2014-11-21T14:46:05","modified_gmt":"2014-11-21T12:46:05","slug":"ce-au-invatat-magazinele-online-de-la-retailerii-clasici-absolut-nimic","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/ce-au-invatat-magazinele-online-de-la-retailerii-clasici-absolut-nimic","title":{"rendered":"Ce au invatat magazinele online de la retailerii clasici? Absolut Nimic!"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/ce-au-invatat-magazinele-online-de-la-retailerii-clasici-absolut-nimic\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Acesta este titlul prezentarii lui <strong>John Ekman<\/strong>, care va vorbi pentru prima oara in Romania la <a href=\"http:\/\/www.gpec.ro\/gpec-summit-noiembrie-2014\/agenda-gpec\" target=\"_blank\"><strong>GPeC, pe 27 Noiembrie 2014<\/strong><\/a>.<\/p>\n<div id=\"cont\">\n<p>John Ekman este fondatorul <a title=\"conversionista\" href=\"http:\/\/conversionista.se\/\">Conversionista!<\/a>\u00a0\u00a0\u2013 compania nr. 1 de optimizare a conversiilor in Suedia. Potrivit lui John, un &#8222;<em>Conversionista<\/em>&#8221; este cineva pasionat profund si nebuneste de imbunatatirea conversiei &#8211; asa cum este si el.<\/p>\n<p>Pe langa consultanta avizata acordata marilor companii suedeze pentru cresterea ratei de converise, John calatoreste adesea prin lume fiind invitat ca speaker la cele mai importante evenimente de profil. Anul acesta il veti intalni pentru prima oara in Romania la GPeC Summit, pe 27 Noiembrie 2014.<\/p>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"\/\/www.youtube.com\/embed\/lMcUt8iPvTw?list=PL18y5OczFn8hSEExabtE6ie9sfa4ht0lO\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p><strong>Il vei intalni pe John, pe 27 Noiembrie 2014, pentru prima oara la GPeC<\/strong>:<\/p>\n<p>14:55 &#8211; 15:40 <strong>Special Guest KEYNOTE<\/strong>: <strong>What did E-tailers learn from Retailers? Absolutely nothing!<\/strong> &#8211; John EKMAN (Founder of Conversionista!)<\/p>\n<p><em>Physical retailing has evolved rapidly over the last 20 years, but many e-commerce sites have failed to translate merchandising and space management techniques to their online stores. This presentation will demonstrate how these offline techniques can be applied to online retailing. <strong>Learn how to avoid the typical pitfalls in categorization, navigation and search results presentation that kill many ecommerce sites<\/strong>.<\/em><\/p>\n<p>Vezi <a href=\"http:\/\/www.gpec.ro\/gpec-summit-noiembrie-2014\/agenda-gpec\" target=\"_blank\"><strong>Agenda Completa a GPeC 2014<\/strong><\/a> si <a href=\"http:\/\/www.gpec.ro\/gpec-summit-noiembrie-2014\/inscrieri\" target=\"_blank\"><strong>inscrie-te pana pe 21 Noiembrie<\/strong><\/a>!<\/p>\n<p><strong>_____________________________________________<\/strong><\/p>\n<p><strong>GPeC 2014 este un eveniment sustinut de<\/strong>: <a title=\"cargus curierat magazine online\" href=\"http:\/\/www.cargus.ro\/\" target=\"_blank\"><strong>Cargus<\/strong><\/a>; <strong><a href=\"http:\/\/www.carrefour-online.ro\/\" target=\"_blank\">Carrefour Online<\/a>; <a href=\"https:\/\/www.dpd.com\/ro?\" target=\"_blank\">DPD<\/a>; <a href=\"http:\/\/www.fancourier.ro\/\" target=\"_blank\">FAN Courier<\/a>; <a href=\"http:\/\/www.garantibank.ro\/ro\/\" target=\"_blank\">Garanti Bank<\/a>; <a href=\"http:\/\/www.mastercard.com\/ro\/gateway.html\" target=\"_blank\">MasterCard<\/a>; <a href=\"http:\/\/www.microsoft.com\/ro-ro\/default.aspx\" target=\"_blank\">Microsoft<\/a>; <a href=\"http:\/\/www.orange.ro\/\" target=\"_blank\">Orange<\/a>; <a href=\"http:\/\/www.sameday.ro\/\" target=\"_blank\">SameDay<\/a>; <a href=\"http:\/\/www.uis.ro\/\" target=\"_blank\">UIS<\/a>; <a href=\"http:\/\/www.zitec.com\/software-outsourcing-romania\" target=\"_blank\">ZITEC<\/a><\/strong><\/p>\n<p><strong>Recommended Payment Processor Partner: <a href=\"https:\/\/www.mobilpay.ro\/public\/\" target=\"_blank\">mobilPay<\/a><\/strong><\/p>\n<p><strong>Recommended Travel Partner<\/strong>: <strong>Paravion.ro<\/strong><\/p>\n<p><strong>Radioul oficial<\/strong>: <a title=\"kiss fm\" href=\"http:\/\/www.kissfm.ro\/\" target=\"_blank\">Kiss FM<\/a><\/p>\n<p><strong>Cu sprijinul<\/strong>: <a href=\"http:\/\/www.2parale.ro\/\" target=\"_blank\">2Parale<\/a>, <a href=\"http:\/\/advancedideas.ro\/\">Advanced Ideas<\/a>, <a href=\"http:\/\/agilemedia.com\/ro\/\" target=\"_blank\">Agile Media<\/a>, <a title=\"alin dobrin photography\" href=\"http:\/\/www.alindobrin.ro\/\" target=\"_blank\">Alin Dobrin Photo<\/a>, <a href=\"http:\/\/www.agilemedia.ro\/\">CasaDeTraduceri<\/a>, <a href=\"http:\/\/ecompedia.ro\/\">ECOMpedia<\/a>,<a title=\"euroweb\" href=\"http:\/\/www.euroweb.ro\/\" target=\"_blank\">EuroWeb<\/a>, <a title=\"extended ecommerce solution\" href=\"http:\/\/www.extended.ro\/\" target=\"_blank\">Extended<\/a>, <a title=\"flexilive video partner\" href=\"http:\/\/flexilive.com\/\" target=\"_blank\">flexiLIVE<\/a>, <a href=\"http:\/\/www.hostway.ro\/\">Hostway<\/a>, <a href=\"http:\/\/www.marketizator.com\/\" target=\"_blank\">Marketizator<\/a>, <a href=\"http:\/\/www.newblack.ro\/\" target=\"_blank\">New Black<\/a>, <a href=\"http:\/\/www.trusted.ro\/\">TRUSTED.ro<\/a>, <a href=\"http:\/\/www.vibetrace.ro\/\" target=\"_blank\">Vibetrace<\/a>, <a href=\"http:\/\/www.webdigital.ro\/\">WebDigital<\/a>,<a href=\"http:\/\/www.whiteimage.net\/\">White Image<\/a>, <a href=\"http:\/\/www.zelist.ro\/monitor\/\">ZeList<\/a><\/p>\n<p><strong>Parteneri media<\/strong>: <a href=\"http:\/\/www.220.ro\/\" target=\"_blank\">220.ro<\/a>, <a href=\"http:\/\/www.adhugger.net\/\" target=\"_blank\">(Ad)Hugger<\/a>, <a href=\"http:\/\/akcees.com\/\" target=\"_blank\">Akcees<\/a>, <a href=\"http:\/\/www.anis.ro\/\">ANIS<\/a>, <a href=\"http:\/\/avocatnet.ro\/\" target=\"_blank\">AvocatNet<\/a>, <a href=\"http:\/\/bursa.ro\/\" target=\"_blank\">Bursa<\/a>, <a href=\"http:\/\/business-review.eu\/\" target=\"_blank\">Business Review<\/a>, <a href=\"http:\/\/blogalinitiative.ro\/\">Blogal Initiative<\/a>, <a href=\"http:\/\/www.business24.ro\/\">Business24<\/a>, <a href=\"http:\/\/www.businessdays.ro\/\">Business Woman<\/a>, <a title=\"cariere online\" href=\"http:\/\/www.cariereonline.ro\/\" target=\"_blank\">Cariere<\/a>, <a title=\"comunicate de afaceri gpec\" href=\"http:\/\/www.comunicatedeafaceri.ro\/\" target=\"_blank\">Comunicate De Afaceri<\/a>,\u00a0<a href=\"http:\/\/www.comunicatedepresa.ro\/\" target=\"_blank\">Comunicate De Presa<\/a>, <a title=\"ejobs cariera ecommerce\" href=\"http:\/\/www.ejobs.ro\/\" target=\"_blank\">eJobs<\/a>, <a href=\"http:\/\/www.femei-in-afaceri.ro\/\">Femei in Afaceri<\/a>, <a href=\"http:\/\/www.fulviameirosu.ro\/\" target=\"_blank\">Fulvia Meirosu<\/a>, <a title=\"hotnews stiri business\" href=\"http:\/\/www.hotnews.ro\/\" target=\"_blank\">Hotnews.ro<\/a>, <a href=\"http:\/\/iqads.ro\/\" target=\"_blank\">IQAds<\/a>, <a href=\"http:\/\/laptopnews.ro\/\">Laptop News<\/a>, <a title=\"libertatea\" href=\"http:\/\/www.libertatea.ro\/\" target=\"_blank\">Libertatea<\/a>, <a href=\"http:\/\/lumeaseoppc.ro\/\" target=\"_blank\">Lumea SEO PPC<\/a>, <a href=\"http:\/\/www.modernbuyer.ro\/\" target=\"_blank\">Modern Buyer<\/a>, <a title=\"ringier\" href=\"http:\/\/www.ringier.com\/ro\" target=\"_blank\">Ringier<\/a>,<a title=\"romania pozitiva\" href=\"http:\/\/www.romaniapozitiva.ro\/\" target=\"_blank\">RomaniaPozitiva.ro<\/a>, <a title=\"shopmania ecommerce\" href=\"http:\/\/www.shopmania.ro\/\" target=\"_blank\">Shopmania<\/a>, <a href=\"http:\/\/www.softbinator.ro\/\" target=\"_blank\">Softbinator<\/a>, <a href=\"http:\/\/www.softlead.ro\/\" target=\"_blank\">SoftLead<\/a>, <a title=\"startups ecommerce\" href=\"http:\/\/www.startups.ro\/\" target=\"_blank\">Startups.ro<\/a>, <a href=\"http:\/\/www.techcafe.ro\/\" target=\"_blank\">Tech Cafe<\/a>, <a title=\"unica\" href=\"http:\/\/www.unica.ro\/\" target=\"_blank\">Unica<\/a>, <a href=\"http:\/\/www.ziare.com\/\">Ziare.com<\/a><\/p>\n<p><strong>Bloguri partenere: <\/strong><a title=\"\" href=\"http:\/\/www.allinbound.ro\/\" target=\"_blank\">Alin Vlad<\/a>, <a title=\"\" href=\"http:\/\/www.anamatei.ro\/\" target=\"_blank\">Ana Matei<\/a>, <a title=\"\" href=\"http:\/\/www.ancaduma.ro\/\" target=\"_blank\">Anca Duma<\/a>, <a title=\"\" href=\"http:\/\/www.andreeastan.ro\/\" target=\"_blank\">Andreea Stan<\/a>, <a title=\"\" href=\"http:\/\/www.aurasmihai.ro\/\" target=\"_blank\">Auras Mihai Geambasu<\/a>, <a title=\"\" href=\"http:\/\/www.blogatu.ro\/\" target=\"_blank\">Blogatu.ro<\/a>, <a title=\"\" href=\"http:\/\/www.carmenalbisteanu.ro\/\" target=\"_blank\">Carmen Albisteanu<\/a>, <a title=\"\" href=\"http:\/\/www.chinezu.eu\/\" target=\"_blank\">Chinezu<\/a>, <a title=\"\" href=\"http:\/\/www.claudiatocila.ro\/\" target=\"_blank\">Claudia Tocila<\/a>, <a title=\"\" href=\"http:\/\/www.korinams.ro\/\" target=\"_blank\">Corina Maria Scheianu<\/a>, <a title=\"\" href=\"http:\/\/www.piticu.ro\/\" target=\"_blank\">Cristi Dorombach<\/a>, <a title=\"\" href=\"http:\/\/www.dorinu.ro\/\" target=\"_blank\">Dorin Apavaloae<\/a>, <a title=\"\" href=\"http:\/\/www.elenaciric.ro\/\" target=\"_blank\">Elena Ciric<\/a>, <a title=\"\" href=\"http:\/\/www.cyberculture.ro\/\" target=\"_blank\">George Hari Popescu<\/a>, <a href=\"http:\/\/www.iyli.ro\/\" target=\"_blank\">iYli<\/a>, <a title=\"\" href=\"http:\/\/www.laviniabiberi.com\/\" target=\"_blank\">Lavinia Biberi<\/a>, <a title=\"\" href=\"http:\/\/www.blidaru.net\/\" target=\"_blank\">Madalin Blidaru<\/a>, <a title=\"\" href=\"http:\/\/www.siblondelegandesc.ro\/\" target=\"_blank\">Miruna Siminel<\/a>, <a title=\"olivian breda ppc ecommerce\" href=\"http:\/\/olivian.ro\/\" target=\"_blank\">Olivian Breda<\/a>, <a title=\"\" href=\"http:\/\/www.ralucapopa.com\/\" target=\"_blank\">Raluca Popa<\/a>, <a title=\"\" href=\"http:\/\/www.razvanacsente.ro\/\" target=\"_blank\">Razvan Acsente<\/a>, <a href=\"http:\/\/sabina-cornovac.ro\/\" target=\"_blank\">Sabina Cornovac<\/a>, <a title=\"\" href=\"http:\/\/sorin.rusi.ro\/\" target=\"_blank\">Sorin Rusi<\/a>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/ce-au-invatat-magazinele-online-de-la-retailerii-clasici-absolut-nimic\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Acesta este titlul prezentarii lui John Ekman, care va vorbi pentru prima oara in Romania la GPeC, pe 27 Noiembrie 2014. John Ekman este fondatorul Conversionista!\u00a0\u00a0\u2013 compania nr. 1 de optimizare a conversiilor in Suedia. Potrivit lui John, un &#8222;Conversionista&#8221; este cineva pasionat profund si nebuneste de imbunatatirea conversiei &#8211; asa cum este si el. Pe langa consultanta avizata acordata marilor companii suedeze pentru cresterea ratei de converise, John calatoreste adesea prin lume fiind invitat ca speaker la cele mai importante evenimente de profil. Anul acesta il veti intalni pentru prima oara in Romania la GPeC Summit, pe 27 Noiembrie 2014. Il vei intalni pe John, pe 27 Noiembrie 2014, pentru prima oara la GPeC: 14:55 &#8211; 15:40 Special Guest KEYNOTE: What did E-tailers learn from Retailers? Absolutely nothing! &#8211; John EKMAN (Founder of Conversionista!) Physical retailing has evolved rapidly over the last 20 years, but many e-commerce sites have<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,43],"tags":[],"class_list":["post-3007","post","type-post","status-publish","format-standard","hentry","category-comert-electronic","category-noutati-si-stiri-gpec"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/3007","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=3007"}],"version-history":[{"count":2,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/3007\/revisions"}],"predecessor-version":[{"id":3046,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/3007\/revisions\/3046"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=3007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=3007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=3007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}