{"id":3060,"date":"2014-11-24T10:36:39","date_gmt":"2014-11-24T08:36:39","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=3060"},"modified":"2014-11-24T10:37:52","modified_gmt":"2014-11-24T08:37:52","slug":"principii-de-psihologia-vanzarii-in-e-commerce-dezvaluite-de-andre-morys-la-gpec-2014","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/principii-de-psihologia-vanzarii-in-e-commerce-dezvaluite-de-andre-morys-la-gpec-2014","title":{"rendered":"Principii de psihologia vanzarii in e-commerce dezvaluite de Andre Morys la GPeC 2014"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/principii-de-psihologia-vanzarii-in-e-commerce-dezvaluite-de-andre-morys-la-gpec-2014\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><div id=\"cont\">\n<p><a title=\"andre morys conversion summit\" href=\"http:\/\/de.linkedin.com\/in\/andremorys\" target=\"_blank\"><strong>Andr\u00e9 Morys <\/strong><\/a>vine pentru prima oara in Romania la GPeC 2014 si va vorbi in cadrul GPeC Summit Noiembrie 2014 despre principiile de psihologie aplicate in vanzari online. Andr\u00e9 va veni cu exemple practice si rezultatele lor masurabile si peste asteptari pentru a ilustra aceste exemple. Punctul de vedere de la care porneste prezentarea sa este acela ca magazinele online prefera sa astepte sa cumpere clientii in loc sa incerce sa vanda aplicand metodele clasice. Intr-o piata in care supravietuirea depinde de abilitatea fiecarui retailer de a creste peste media de crestere a pietei, aplicarea principiilor psihologiei in vanzari sunt deosebit de importante.<\/p>\n<p><strong>Andr\u00e9 Morys<\/strong> este autorul cartii bestseller germane &#8222;Conversion Optimierung&#8221;, este lector universitar de user experience si blogger\/publisher a <a title=\"optimizare conversie andre morys\" href=\"http:\/\/konversionsKRAFT.de\" target=\"_blank\">konversionsKRAFT.de<\/a>. Andre este de asemenea co-fondator si CEO Web Arts, o companie de top in consultanta pentru optimizare de website cu peste 40 de consultanti. Andre este unul dintre speakerii de top ai conferintelor de marketing online si optimizarea conversiei din Europa.<\/p>\n<p>Deloc in ultimul rand, <a title=\"andre morys conversion summit\" href=\"https:\/\/twitter.com\/morys\" target=\"_blank\">Andre Morys<\/a> este organizatorul <a href=\"http:\/\/www.conversionsummit.org\/\" target=\"_blank\">European Conversion Summit<\/a>, unde specialistii in optimizarea conversiilor isi dau mana in fiecare an: Bryan Eisenberg si Chris Goward sunt doar 2 dintre specialistii adusi de GPeC prima oara in Romania care tin capul de afis al Conversion Summit.<\/p>\n<\/div>\n<p><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2014\/11\/gpec-summit-ecommerce-andre-morys.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3062\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2014\/11\/gpec-summit-ecommerce-andre-morys.jpg\" alt=\"gpec-summit-ecommerce-andre-morys\" width=\"750\" height=\"300\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2014\/11\/gpec-summit-ecommerce-andre-morys.jpg 750w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2014\/11\/gpec-summit-ecommerce-andre-morys-300x120.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/a><\/p>\n<p><em><strong>\u00a0<\/strong><\/em><\/p>\n<p><strong>_____________________________________________<\/strong><\/p>\n<p><strong>GPeC 2014 este un eveniment sustinut de<\/strong>: <a title=\"cargus curierat magazine online\" href=\"http:\/\/www.cargus.ro\/\" target=\"_blank\"><strong>Cargus<\/strong><\/a>; <strong><a href=\"http:\/\/www.carrefour-online.ro\/\" target=\"_blank\">Carrefour Online<\/a>; <a href=\"https:\/\/www.dpd.com\/ro?\" target=\"_blank\">DPD<\/a>; <a href=\"http:\/\/www.fancourier.ro\/\" target=\"_blank\">FAN Courier<\/a>; <a href=\"http:\/\/www.garantibank.ro\/ro\/\" target=\"_blank\">Garanti Bank<\/a>; <a href=\"http:\/\/www.mastercard.com\/ro\/gateway.html\" target=\"_blank\">MasterCard<\/a>; <a href=\"http:\/\/www.microsoft.com\/ro-ro\/default.aspx\" target=\"_blank\">Microsoft<\/a>; <a href=\"http:\/\/www.orange.ro\/\" target=\"_blank\">Orange<\/a>; <a href=\"http:\/\/www.sameday.ro\/\" target=\"_blank\">SameDay<\/a>; <a href=\"http:\/\/www.uis.ro\/\" target=\"_blank\">UIS<\/a>; <a href=\"http:\/\/www.zitec.com\/software-outsourcing-romania\" target=\"_blank\">ZITEC<\/a><\/strong><\/p>\n<p><strong>Recommended Payment Processor Partner: <a href=\"https:\/\/www.mobilpay.ro\/public\/\" target=\"_blank\">mobilPay<\/a><\/strong><\/p>\n<p><strong>Recommended Travel Partner<\/strong>: <strong>Paravion.ro<\/strong><\/p>\n<p><strong>Radioul oficial<\/strong>: <a title=\"kiss fm\" href=\"http:\/\/www.kissfm.ro\/\" target=\"_blank\">Kiss FM<\/a><\/p>\n<p><strong>Cu sprijinul<\/strong>: <a href=\"http:\/\/www.2parale.ro\/\" target=\"_blank\">2Parale<\/a>, <a href=\"http:\/\/advancedideas.ro\/\">Advanced Ideas<\/a>, <a href=\"http:\/\/agilemedia.com\/ro\/\" target=\"_blank\">Agile Media<\/a>, <a title=\"alin dobrin photography\" href=\"http:\/\/www.alindobrin.ro\/\" target=\"_blank\">Alin Dobrin Photo<\/a>, <a title=\"casa de flori florarie online\" href=\"http:\/\/casa.deflori.ro\/\" target=\"_blank\">Casa De Flori<\/a>, <a href=\"http:\/\/www.agilemedia.ro\/\">CasaDeTraduceri<\/a>, <a href=\"http:\/\/ecompedia.ro\/\">ECOMpedia<\/a>,<a title=\"euroweb\" href=\"http:\/\/www.euroweb.ro\/\" target=\"_blank\">EuroWeb<\/a>, <a title=\"extended ecommerce solution\" href=\"http:\/\/www.extended.ro\/\" target=\"_blank\">Extended<\/a>, <a title=\"flexilive video partner\" href=\"http:\/\/flexilive.com\/\" target=\"_blank\">flexiLIVE<\/a>, <a href=\"http:\/\/www.hostway.ro\/\">Hostway<\/a>, <a href=\"http:\/\/www.marketizator.com\/\" target=\"_blank\">Marketizator<\/a>, <a href=\"http:\/\/www.newblack.ro\/\" target=\"_blank\">New Black<\/a>, <a title=\"saveur delicatese business\" href=\"http:\/\/saveur.ro\/\" target=\"_blank\">Saveur<\/a>, <a href=\"http:\/\/www.trusted.ro\/\">TRUSTED.ro<\/a>, <a href=\"http:\/\/www.vibetrace.ro\/\" target=\"_blank\">Vibetrace<\/a>, <a href=\"http:\/\/www.webdigital.ro\/\">WebDigital<\/a>,<a href=\"http:\/\/www.whiteimage.net\/\">White Image<\/a>, <a href=\"http:\/\/www.zelist.ro\/monitor\/\">ZeList<\/a><\/p>\n<p><strong>Parteneri media<\/strong>: <a href=\"http:\/\/www.220.ro\/\" target=\"_blank\">220.ro<\/a>, <a href=\"http:\/\/www.adhugger.net\/\" target=\"_blank\">(Ad)Hugger<\/a>, <a href=\"http:\/\/akcees.com\/\" target=\"_blank\">Akcees<\/a>, <a href=\"http:\/\/www.anis.ro\/\">ANIS<\/a>, <a title=\"agora tehnologia informatiei\" href=\"http:\/\/www.agora.ro\/\" target=\"_blank\">Agora<\/a>, <a title=\"aries romania\" href=\"http:\/\/www.aries.ro\/\" target=\"_blank\">ARIES<\/a>, <a href=\"http:\/\/avocatnet.ro\/\" target=\"_blank\">AvocatNet<\/a>, <a href=\"http:\/\/bursa.ro\/\" target=\"_blank\">Bursa<\/a>, <a title=\"business days\" href=\"http:\/\/www.businessdays.ro\/\" target=\"_blank\">Business Days<\/a>. <a href=\"http:\/\/business-review.eu\/\" target=\"_blank\">Business Review<\/a>, <a href=\"http:\/\/blogalinitiative.ro\/\">Blogal Initiative<\/a>, <a href=\"http:\/\/www.business24.ro\/\">Business24<\/a>, <a href=\"http:\/\/www.businessdays.ro\/\">Business Woman<\/a>, <a title=\"cariere online\" href=\"http:\/\/www.cariereonline.ro\/\" target=\"_blank\">Cariere<\/a>, <a title=\"catalog cursuri \" href=\"http:\/\/www.catalog-cursuri.ro\/\" target=\"_blank\">Catalog Cursuri<\/a>, <a title=\"comunicate de afaceri gpec\" href=\"http:\/\/www.comunicatedeafaceri.ro\/\" target=\"_blank\">Comunicate De Afaceri<\/a>, <a href=\"http:\/\/www.comunicatedepresa.ro\/\" target=\"_blank\">Comunicate De Presa<\/a>, <a title=\"ejobs cariera ecommerce\" href=\"http:\/\/www.ejobs.ro\/\" target=\"_blank\">eJobs<\/a>, <a href=\"http:\/\/www.femei-in-afaceri.ro\/\">Femei in Afaceri<\/a>, <a href=\"http:\/\/www.fulviameirosu.ro\/\" target=\"_blank\">Fulvia Meirosu<\/a>, <a title=\"hotnews stiri business\" href=\"http:\/\/www.hotnews.ro\/\" target=\"_blank\">Hotnews.ro<\/a>, <a href=\"http:\/\/iqads.ro\/\" target=\"_blank\">IQAds<\/a>, <a title=\"institutul de marketing digital\" href=\"http:\/\/marketingfocus.ro\/\" target=\"_blank\">Institutul de Marketing<\/a>, <a href=\"http:\/\/laptopnews.ro\/\">Laptop News<\/a>, <a title=\"libertatea\" href=\"http:\/\/www.libertatea.ro\/\" target=\"_blank\">Libertatea<\/a>, <a href=\"http:\/\/lumeaseoppc.ro\/\" target=\"_blank\">Lumea SEO PPC<\/a>, <a href=\"http:\/\/www.modernbuyer.ro\/\" target=\"_blank\">Modern Buyer<\/a>, <a title=\"profit 360\" href=\"http:\/\/www.profit360.ro\/\" target=\"_blank\">Profit360<\/a>, <a title=\"ringier\" href=\"http:\/\/www.ringier.com\/ro\" target=\"_blank\">Ringier<\/a>,<a title=\"romania pozitiva\" href=\"http:\/\/www.romaniapozitiva.ro\/\" target=\"_blank\">RomaniaPozitiva.ro<\/a>, <a title=\"shopmania ecommerce\" href=\"http:\/\/www.shopmania.ro\/\" target=\"_blank\">Shopmania<\/a>, <a href=\"http:\/\/www.softbinator.ro\/\" target=\"_blank\">Softbinator<\/a>, <a href=\"http:\/\/www.softlead.ro\/\" target=\"_blank\">SoftLead<\/a>, <a title=\"startups ecommerce\" href=\"http:\/\/www.startups.ro\/\" target=\"_blank\">Startups.ro<\/a>, <a href=\"http:\/\/www.techcafe.ro\/\" target=\"_blank\">Tech Cafe<\/a>, <a title=\"unica\" href=\"http:\/\/www.unica.ro\/\" target=\"_blank\">Unica<\/a>, <a href=\"http:\/\/www.ziare.com\/\">Ziare.com<\/a><\/p>\n<p><strong>Bloguri partenere: <\/strong><a title=\"\" href=\"http:\/\/www.allinbound.ro\/\" target=\"_blank\">Alin Vlad<\/a>, <a title=\"\" href=\"http:\/\/www.anamatei.ro\/\" target=\"_blank\">Ana Matei<\/a>, <a title=\"\" href=\"http:\/\/www.ancaduma.ro\/\" target=\"_blank\">Anca Duma<\/a>, <a title=\"\" href=\"http:\/\/www.andreeastan.ro\/\" target=\"_blank\">Andreea Stan<\/a>, <a title=\"\" href=\"http:\/\/www.aurasmihai.ro\/\" target=\"_blank\">Auras Mihai Geambasu<\/a>, <a title=\"\" href=\"http:\/\/www.blogatu.ro\/\" target=\"_blank\">Blogatu.ro<\/a>, <a title=\"\" href=\"http:\/\/www.carmenalbisteanu.ro\/\" target=\"_blank\">Carmen Albisteanu<\/a>, <a title=\"\" href=\"http:\/\/www.chinezu.eu\/\" target=\"_blank\">Chinezu<\/a>, <a title=\"\" href=\"http:\/\/www.claudiatocila.ro\/\" target=\"_blank\">Claudia Tocila<\/a>, <a title=\"\" href=\"http:\/\/www.korinams.ro\/\" target=\"_blank\">Corina Maria Scheianu<\/a>, <a title=\"\" href=\"http:\/\/www.piticu.ro\/\" target=\"_blank\">Cristi Dorombach<\/a>, <a title=\"\" href=\"http:\/\/www.dorinu.ro\/\" target=\"_blank\">Dorin Apavaloae<\/a>, <a title=\"\" href=\"http:\/\/www.elenaciric.ro\/\" target=\"_blank\">Elena Ciric<\/a>, <a title=\"\" href=\"http:\/\/www.cyberculture.ro\/\" target=\"_blank\">George Hari Popescu<\/a>, <a href=\"http:\/\/www.iyli.ro\/\" target=\"_blank\">iYli<\/a>, <a title=\"\" href=\"http:\/\/www.laviniabiberi.com\/\" target=\"_blank\">Lavinia Biberi<\/a>, <a title=\"\" href=\"http:\/\/www.blidaru.net\/\" target=\"_blank\">Madalin Blidaru<\/a>, <a title=\"\" href=\"http:\/\/www.siblondelegandesc.ro\/\" target=\"_blank\">Miruna Siminel<\/a>, <a title=\"olivian breda ppc ecommerce\" href=\"http:\/\/olivian.ro\/\" target=\"_blank\">Olivian Breda<\/a>, <a title=\"\" href=\"http:\/\/www.ralucapopa.com\/\" target=\"_blank\">Raluca Popa<\/a>, <a title=\"\" href=\"http:\/\/www.razvanacsente.ro\/\" target=\"_blank\">Razvan Acsente<\/a>, <a href=\"http:\/\/sabina-cornovac.ro\/\" target=\"_blank\">Sabina Cornovac<\/a>, <a title=\"\" href=\"http:\/\/sorin.rusi.ro\/\" target=\"_blank\">Sorin Rusi<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/principii-de-psihologia-vanzarii-in-e-commerce-dezvaluite-de-andre-morys-la-gpec-2014\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Andr\u00e9 Morys vine pentru prima oara in Romania la GPeC 2014 si va vorbi in cadrul GPeC Summit Noiembrie 2014 despre principiile de psihologie aplicate in vanzari online. Andr\u00e9 va veni cu exemple practice si rezultatele lor masurabile si peste asteptari pentru a ilustra aceste exemple. Punctul de vedere de la care porneste prezentarea sa este acela ca magazinele online prefera sa astepte sa cumpere clientii in loc sa incerce sa vanda aplicand metodele clasice. Intr-o piata in care supravietuirea depinde de abilitatea fiecarui retailer de a creste peste media de crestere a pietei, aplicarea principiilor psihologiei in vanzari sunt deosebit de importante. Andr\u00e9 Morys este autorul cartii bestseller germane &#8222;Conversion Optimierung&#8221;, este lector universitar de user experience si blogger\/publisher a konversionsKRAFT.de. Andre este de asemenea co-fondator si CEO Web Arts, o companie de top in consultanta pentru optimizare de website cu peste 40 de consultanti. Andre este unul dintre<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[],"class_list":["post-3060","post","type-post","status-publish","format-standard","hentry","category-noutati-si-stiri-gpec"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/3060","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=3060"}],"version-history":[{"count":2,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/3060\/revisions"}],"predecessor-version":[{"id":3063,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/3060\/revisions\/3063"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=3060"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=3060"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=3060"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}