{"id":4060,"date":"2015-06-25T10:15:11","date_gmt":"2015-06-25T07:15:11","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=4060"},"modified":"2018-05-07T10:37:13","modified_gmt":"2018-05-07T07:37:13","slug":"stirile-saptamanii-farmec-amazon-autohut","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/stirile-saptamanii-farmec-amazon-autohut","title":{"rendered":"Farmec are succes, co\u0219uri abandonate, colet cu drona, cu mobilul la magazin"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/stirile-saptamanii-farmec-amazon-autohut\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Iat\u0103\u00a0cele mai importante<strong> 5 \u0219tiri din comer\u021bul electronic <\/strong>din ultimele 7 zile. Dac\u0103 a\u021bi g\u0103sit zilele acestea alte informa\u021bii care merit\u0103 distribuite, trimite\u021bi-ne un email la adresa <strong>echipa@gpec.ro<\/strong> sau l\u0103sa\u021bi un comentariu la finalul articolului. V\u0103 mul\u021bumim!<!--more--><\/p>\n<hr \/>\n<h3><\/h3>\n<h3>Farmecul online al cosmeticelor rom\u00e2ne\u0219ti<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-4067\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/06\/Farmec.jpg\" alt=\"Farmec\" width=\"150\" height=\"83\" \/>\u201eOnline-ul are poten\u021bial s\u0103 genereze 10-15% din business-ul companiei \u00een urm\u0103torii 5 ani\u201d, a declarat Mircea Turdean, directorul general al companiei de cosmetice Farmec.\u00a0<a href=\"https:\/\/www.farmec.ro\/\" target=\"_blank\" rel=\"noopener\">Magazinul online<\/a> a \u00eenregistrat cre\u0219teri de peste 100% de la an la an, iar pentru 2015 compania \u00ee\u0219i propune o dublare \u00een online. Farmec\u00a0a v\u00e2ndut p\u00e2n\u0103 acum doar prin magazinul online propriu, \u00eens\u0103 ia in calcul \u0219i v\u00e2nzarea prin ter\u021bi.<\/p>\n<p><a href=\"http:\/\/www.wall-street.ro\/articol\/Companii\/185248\/mircea-turdean-farmec-in-5-ani-am-dori-sa-dublam-ponderea-exporturilor.html\" target=\"_blank\" rel=\"noopener\">Citi\u021bi articolul de pe Wall-street.ro<\/a><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h3>Stop abandonului co\u0219ului de cump\u0103r\u0103turi!<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-4065\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/06\/Cos-abandon.jpg\" alt=\"Cos abandon\" width=\"150\" height=\"103\" \/>Unele dintre motivele pentru care oamenii abandoneaz\u0103 s\u0103 mai cumpere de pe un site sunt:\u00a0termenele de livrare nespecificate sau ambigue; lipsa unui num\u0103r de telefon pe site; lipsa mai multor metode de plat\u0103 pe site; experien\u021ba nepl\u0103cut\u0103 cu personalul magazinului online. Este rezultatul unui studiu realizat de <a href=\"https:\/\/www.facebook.com\/Sharexperience\" target=\"_blank\" rel=\"noopener\">SharExperience<\/a>, cu\u00a01.200 de participan\u021bi, derulat \u00een\u00a0aprilie-mai 2015.<\/p>\n<p><a href=\"http:\/\/www.startupcafe.ro\/stiri-ecommerce-20249104-zece-cauze-renunta-romanii-cumparaturile-online.htm\" target=\"_blank\" rel=\"noopener\">Citi\u021bi despre celelalte motive de abandon la Startup Cafe<\/a><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h3>Pe locuri, fi\u021bi gata, zbura\u021bi coletul!<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-4063\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/06\/Amazon-drona.jpg\" alt=\"Amazon drona\" width=\"150\" height=\"67\" \/>Peste\u00a0aproximativ\u00a0un an, <a class=\"profileLink\" href=\"https:\/\/www.facebook.com\/Amazon\" data-gt=\"{&quot;entity_id&quot;:&quot;9465008123&quot;,&quot;entity_path&quot;:&quot;WebPermalinkStreamController&quot;}\" data-hovercard=\"\/ajax\/hovercard\/page.php?id=9465008123\">Amazon.com<\/a> poate s\u0103 livreze \u00een SUA folosind dronele. Proiectul este \u00eempiedicat \u00een acest moment de regulile de zbor impuse de Federal Aviation Administration (FAA). Practic, Amazon are infrastructura preg\u0103tit\u0103 \u0219i a\u0219teapt\u0103 doar und\u0103 verde de la FAA. Livrarea va fi cea mai rapid\u0103 din lume: coletul va ajunge \u00een aproximativ 30 de minute de la confirmarea comenzii.<\/p>\n<p><a href=\"http:\/\/www.dailymail.co.uk\/sciencetech\/article-3128822\/Amazon-says-30-minute-drone-delivery-service-ready-year-FAA-changes-rules-flights.html\" target=\"_blank\" rel=\"noopener\">Totul este explicat la Daily Mail<\/a><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h3>\u00cenv\u0103\u021b\u0103turile lui Autohut pentru \u00eencep\u0103torii din e-commerce<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-4064\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/06\/Autohut.jpg\" alt=\"Autohut\" width=\"150\" height=\"104\" \/>Alexandru Stoinea, managerul de la <a class=\"profileLink\" href=\"https:\/\/www.facebook.com\/Autohut\" data-gt=\"{&quot;entity_id&quot;:&quot;207242452727085&quot;,&quot;entity_path&quot;:&quot;WebPermalinkStreamController&quot;}\" data-hovercard=\"\/ajax\/hovercard\/page.php?id=207242452727085\">Autohut.ro<\/a>, ofer\u0103 c\u00e2teva sfaturi de e-commerce antreprenorilor \u00eencep\u0103tori. Printre sfaturi: cunoa\u0219te pia\u021ba \u00eenainte de a te lansa; stabile\u0219te o rela\u021bie cu furnizorii potrivi\u021bi pentru tine; cunoa\u0219te-\u021bi bine clientul \u0219i adateaz\u0103-te c\u00e2nd el \u00ee\u0219i schimb\u0103 profilul; asigur\u0103-te c\u0103 design-ul site-ului t\u0103u este modern, responsive, adaptat platformelor mobile.<\/p>\n<p><a href=\"http:\/\/www.wall-street.ro\/articol\/Start-Up\/185100\/sfaturi-pentru-un-business-e-commerce-la-inceput-de-drum-de-la-un-antreprenor.html\" target=\"_blank\" rel=\"noopener\">Citi\u021bi toate sfaturile la Wall-street.ro<\/a><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h3>Telefonul \u0219tie tot despre produsele dorite<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-4066\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/06\/Cupon.jpg\" alt=\"Cupon\" width=\"150\" height=\"100\" \/>Propor\u021bia celor care cump\u0103r\u0103 de pe smartphone nu este cople\u0219itoare, dar sunt tot mai mul\u021bi care verific\u0103 pe telefon produsele chiar atunci c\u00e2nd se afl\u0103 \u00een magazinul fizic. Dou\u0103 studii separate arat\u0103 c\u0103 aproximativ 65% dintre\u00a0clien\u021bi caut\u0103 pe mobil cupoane de reducere, compar\u0103 pre\u021buri \u0219i citesc cronici ale altor consumatori. 76% dintre b\u0103rba\u021bi \u0219i 64% dintre femei au spus c\u0103 sunt tenta\u021bi s\u0103 cumpere mai mult c\u00e2nd au primit un cupon.<\/p>\n<p><a href=\"https:\/\/www.internetretailer.com\/2015\/06\/18\/shoppers-use-their-phones-stores-get-deals-and-products\" target=\"_blank\" rel=\"noopener\">Citi\u021bi articolul integral la Internet Retailer<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/stirile-saptamanii-farmec-amazon-autohut\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Iat\u0103\u00a0cele mai importante 5 \u0219tiri din comer\u021bul electronic din ultimele 7 zile. Dac\u0103 a\u021bi g\u0103sit zilele acestea alte informa\u021bii care merit\u0103 distribuite, trimite\u021bi-ne un email la adresa echipa@gpec.ro sau l\u0103sa\u021bi un comentariu la finalul articolului. V\u0103 mul\u021bumim!<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[207],"tags":[208],"class_list":["post-4060","post","type-post","status-publish","format-standard","hentry","category-stirile-saptamanii","tag-stirile-saptamanii"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/4060","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=4060"}],"version-history":[{"count":7,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/4060\/revisions"}],"predecessor-version":[{"id":12950,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/4060\/revisions\/12950"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=4060"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=4060"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=4060"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}