{"id":5364,"date":"2015-11-19T12:51:01","date_gmt":"2015-11-19T09:51:01","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=5364"},"modified":"2015-11-19T12:51:01","modified_gmt":"2015-11-19T09:51:01","slug":"news-of-the-week-2parale-domo-trusted-black-friday-payment-on-instalment","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/en\/news-of-the-week-2parale-domo-trusted-black-friday-payment-on-instalment","title":{"rendered":"News of the week: 2Parale is „Black Friday-ready”, reconciliation between shops and customers, DOMO quits brick-and-mortar"},"content":{"rendered":"
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\"E-commerce\"<\/a>Here are the most important 5 news pieces about e-commerce<\/strong> from the last 7 days.<\/p>\n

If you found other news worth being disseminated, send us an e-mail at echipa@gpec.ro<\/strong> or leave a comment below or check us out on Facebook<\/a>.<\/p>\n

Thank you!<\/p>\n

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2Parale invests EUR 25,000 into organizing Black Friday 2015<\/h3>\n

\"2parale\"Our traditional partner, 2Parale<\/a>, has invested almost EUR 25,000 in organizing, promotion and sustaining Black Friday in 2015. In this context, the company has estimated for this year a growth of 30 percent in the online sales generated through the affiliation\u2019 platform. The investment was realized in a massive Black Friday campaign through: infrastructure upgrade, developing a platform for the information and the education of the advertisers and the affiliated members, by creating an event that had gathered at the same table over 150 affiliated members and representatives of the online shops etc.<\/p>\n

More details at Business Review<\/a><\/p>\n

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<\/h3>\n

Are you mad on a customer? Here is the path to\u00a0reconciliation!<\/h3>\n

\"logoOur colleagues at\u00a0TRUSTED.ro<\/a>\u00a0bring us some details about the newly-adopted governmental decision 38\/2015 regarding the steps to be taken in the case of a conflict between an online shop and a customer. The new law intends to come with new opportunities to solve the problems between an online merchant and its individual customers, separate from the classic methods. The new law starts from an important principle: the first step in solving a problem has to be taken between\u00a0the two partners – the online shop and the customer.<\/p>\n

All is explained on the\u00a0TRUSTED blog<\/a><\/p>\n

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<\/h3>\n

Romanians want more TV sets<\/h3>\n

\"MillwardFor\u00a0Black Friday this year, the majority of the baskets will contain between 2 and 3 products, a higher number compared to 2014, according to a\u00a0Millward Brown Romania<\/a>\u00a0survey. On the list, TV sets are most present (40% of the respondents), small appliances (39%) – such as vacuum cleaners, mixers and food processors – and mobile phones\u00a0(22%). Washing machines and fridges are the next two categories on the list.<\/p>\n

We have more about the study on our blog<\/a><\/p>\n

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DOMO\u00a0quits the brick-and-mortar sector<\/h3>\n

\"Domo\"<\/a>The IT retailer\u00a0Domo<\/strong>, one of the biggest niche\u00a0companies in Romania, will close all physical shops and stay in the online sector only, according to market sources. Some\u00a0shops have alreadybeen absorbed by competitors and the electronics and appliances manufacturers say that they haven’t been paid by DOMO; as a result, they will not provide with more merchandise a company that has been having big problems for a long time.<\/p>\n

Mediafax knows more<\/a><\/p>\n

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Boosting the\u00a0sales with payment on instalment<\/h3>\n

\"RatePay\"The german company\u00a0RatePAY GmbH<\/strong>\u00a0is planning a new system of online payment on instalment. In the sudy to be found at the link below, one of the conclusions is that\u00a0merchants could increase sales and customer satisfaction and acquire new customers by integrating payment on instalment into their portfolio. In addition, the average value of the shopping basket and the conversion rate increased for over half of all merchants.<\/p>\n

The study is at The Paypers<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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Here are the most important 5 news pieces about e-commerce from the last 7 days. If you found other news worth being disseminated, send us an e-mail at echipa@gpec.ro or leave a comment below or check us out on Facebook. Thank you!<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-5364","post","type-post","status-publish","format-standard","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/5364","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=5364"}],"version-history":[{"count":4,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/5364\/revisions"}],"predecessor-version":[{"id":5368,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/5364\/revisions\/5368"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=5364"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=5364"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=5364"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}