{"id":6086,"date":"2016-03-22T12:41:21","date_gmt":"2016-03-22T09:41:21","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=6086"},"modified":"2016-03-22T12:41:21","modified_gmt":"2016-03-22T09:41:21","slug":"omri-yacubovich-e-absurd-sa-investesti-tot-mai-multi-bani-in-trafic-si-sa-nu-te-concentrezi-pe-cresterea-ratei-de-conversie","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/omri-yacubovich-e-absurd-sa-investesti-tot-mai-multi-bani-in-trafic-si-sa-nu-te-concentrezi-pe-cresterea-ratei-de-conversie","title":{"rendered":"Omri Yacubovich: E absurd s\u0103 investe\u0219ti tot mai mul\u021bi bani \u00een trafic \u0219i s\u0103 nu te concentrezi pe cre\u0219terea ratei de conversie"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/omri-yacubovich-e-absurd-sa-investesti-tot-mai-multi-bani-in-trafic-si-sa-nu-te-concentrezi-pe-cresterea-ratei-de-conversie\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><strong><a href=\"https:\/\/www.youtube.com\/watch?v=0j7cYeQT43U\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-6090\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/03\/interviu-omri-Yacubovich-gpec-summit-raluca-radu-2015-foto-2-300x140.jpg\" alt=\"interviu-omri-Yacubovich-gpec-summit-raluca-radu-2015-foto-2\" width=\"300\" height=\"140\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/03\/interviu-omri-Yacubovich-gpec-summit-raluca-radu-2015-foto-2-300x140.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/03\/interviu-omri-Yacubovich-gpec-summit-raluca-radu-2015-foto-2.jpg 801w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>Omri Yacubovich<\/strong>, Founding Member &amp; Head of Marketing <strong>Commerce Sciences<\/strong>, a fost speaker la ultimul <strong><a href=\"https:\/\/www.gpec.ro\/blog\/gpec10-live-blogging\" target=\"_blank\">GPeC Summit<\/a><\/strong>\u00a0unde a sus\u021binut prezentarea <em>\u201eHow Spending $500 Can Make You $30,000 In Online Sales\u201d<\/em>. <strong><a href=\"http:\/\/www.ralucaradu.com\/\" target=\"_blank\">Raluca Radu<\/a><\/strong> a stat de vorb\u0103 cu Omri despre cum po\u021bi \u00eembun\u0103t\u0103\u021bi rata de conversie, gre\u0219eli pe care le fac magazinele online atunci c\u00e2nd fac teste de tipul AB \u0219i multe altele.<\/p>\n<p><strong>Vezi interviu video de mai jos pentru mai multe detalii!<\/strong><\/p>\n<p><!--more--><\/p>\n<p>&#8211; E absurd s\u0103 investe\u0219ti tot mai mul\u021bi bani \u00een trafic \u0219i s\u0103 nu te concentrezi pe cre\u0219terea ratei de conversie pentru magazinul t\u0103u online.<\/p>\n<p>&#8211; Po\u021bi avea un impact pozitiv asupra ratei de conversie atunci c\u00e2nd segmentezi audien\u021bele \u0219i le oferi mesajul potrivit. De exemplu, vizitatorilor care ajung pentru prima data la tine \u0219i sunt pe punctul de a p\u0103r\u0103si site-ul \u00a0le po\u021bi sugera s\u0103 se aboneze la newsletter-ul t\u0103u pentru un mic bonus.<\/p>\n<p>&#8211; Atunci c\u00e2nd faci teste de tipul AB trebuie s\u0103 testezi impactul \u0219i nu mici varia\u021bii.<\/p>\n<p>&#8211; O gre\u0219eal\u0103 pe care mul\u021bi o fac cu personalizarea este c\u0103 fac segment\u0103ri foarte restr\u00e2nse care nu aduc beneficii campaniilor rulate.<\/p>\n<p>&#8211; Tool-ul nostru Commerce Sciences ajut\u0103 magazinele online s\u0103 \u00een\u021beleag\u0103 de ce trebuie s\u0103-\u0219i optimizeze site-ul \u0219i, cel mai important, cum poate s\u0103 fac\u0103 acest lucru.<\/p>\n<p><iframe loading=\"lazy\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/0j7cYeQT43U?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"http:\/\/www.gpec.ro\/wp-content\/uploads\/2015\/10\/Omri-Yacubovich-commerce-sciences-150x150.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/p>\n<hr \/>\n<p>Membru Fondator si\u00a0Head of Marketing <strong><a href=\"http:\/\/commercesciences.com\/\" target=\"_blank\">Commerce Sciences<\/a><\/strong>, \u00a0companie de personalizare web sustinta de Eric Schmidt, Presedintele Google, Omri Yacubovich pune umarul la misiunea companiei sale de a sprijini peste 1000 de retaileri online sa isi creasca dramatic ratele de conversie.\u00a0<strong><a href=\"https:\/\/www.linkedin.com\/in\/omriyacubovich\" target=\"_blank\">Omri Yacubovich<\/a><\/strong>\u00a0este un specialist de top in domeniul optimizarii ratei de conversie si scrie pe acest domeniu pentru reviste de top la nivel international precum blogul Crazy Egg, blogul Shopify, Social Media Today si multe altele.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/omri-yacubovich-e-absurd-sa-investesti-tot-mai-multi-bani-in-trafic-si-sa-nu-te-concentrezi-pe-cresterea-ratei-de-conversie\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Omri Yacubovich, Founding Member &amp; Head of Marketing Commerce Sciences, a fost speaker la ultimul GPeC Summit\u00a0unde a sus\u021binut prezentarea \u201eHow Spending $500 Can Make You $30,000 In Online Sales\u201d. Raluca Radu a stat de vorb\u0103 cu Omri despre cum po\u021bi \u00eembun\u0103t\u0103\u021bi rata de conversie, gre\u0219eli pe care le fac magazinele online atunci c\u00e2nd fac teste de tipul AB \u0219i multe altele. Vezi interviu video de mai jos pentru mai multe detalii!<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[100,215],"class_list":["post-6086","post","type-post","status-publish","format-standard","hentry","category-interviurile-gpec","tag-gpec-summit","tag-interviu-gpec"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/6086","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=6086"}],"version-history":[{"count":4,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/6086\/revisions"}],"predecessor-version":[{"id":6091,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/6086\/revisions\/6091"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=6086"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=6086"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=6086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}