{"id":6915,"date":"2016-06-07T12:50:09","date_gmt":"2016-06-07T09:50:09","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=6915"},"modified":"2016-06-10T07:23:28","modified_gmt":"2016-06-10T04:23:28","slug":"interview-with-alex-langshur-cardinal-path-engagement-is-a-great-indicator-of-your-relationship-with-the-client","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/en\/interview-with-alex-langshur-cardinal-path-engagement-is-a-great-indicator-of-your-relationship-with-the-client","title":{"rendered":"Interview with Alex Langshur, Cardinal Path: engagement is a great indicator of your relationship with the client"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/en\/interview-with-alex-langshur-cardinal-path-engagement-is-a-great-indicator-of-your-relationship-with-the-client\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><strong><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/06\/alex-langshur-andra-zaharia.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-6910\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/06\/alex-langshur-andra-zaharia-300x167.jpg\" alt=\"alex-langshur-andra-zaharia\" width=\"300\" height=\"167\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/06\/alex-langshur-andra-zaharia-300x167.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/06\/alex-langshur-andra-zaharia.jpg 853w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/strong>As you know,<strong> GPeC\u00a0<\/strong>is focused on bringing premium e-commerce and digital marketing content to its audience for every edition.\u00a0<em><strong>GPeC Summit May 25-26-27 <\/strong><\/em>\u00a0reunited\u00a0over<em>\u00a0<strong>850 participants from the CEE e-commerce and online marketing industries<\/strong><\/em>\u00a0for 3 whole days of amazing e-commerce know-how and internationally acclaimed speakers, most of them speaking for the first time in the region.<\/p>\n<p><strong><a title=\"alex langshur cardinal path\" href=\"http:\/\/www.cardinalpath.com\/author\/alangshur\/\" target=\"_blank\">Alex Langshur<\/a><\/strong>, Co-Founder and\u00a0Senior Partner <a title=\"cardinal path digital agency\" href=\"http:\/\/www.cardinalpath.com\" target=\"_blank\"><strong>Cardinal Path<\/strong><\/a> (one of the most important online marketing and digital analytics agencies in the world), was one of the main speakers of the event. After his keynote speech, Alex was interviewed by GPeC Summit&#8217;s official reporter,\u00a0<a title=\"andra zaharia digital marketing\" href=\"http:\/\/andrazaharia.ro\/\" target=\"_blank\"><strong>Andra Zaharia<\/strong><\/a> (Marcom Manager <a title=\"heimdal security cyber\" href=\"https:\/\/heimdalsecurity.com\/en\/\" target=\"_blank\">Heimdal Security<\/a>) about the importance of client engagement and customer lifetime value, about choosing the best web analytics tool and the customer journey and the way its analysis helps retailers know their customers better and increase their sales.<\/p>\n<p>You can watch the full interview with\u00a0<a title=\"alex langshur cardinal path\" href=\"https:\/\/www.linkedin.com\/in\/alexlangshur\" target=\"_blank\">Alex Langshur<\/a>\u00a0below (a big thank you to the <a title=\"flexi live video\" href=\"http:\/\/about.flexi.live\/\" target=\"_blank\">flexlive <\/a>team for this video):<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/ea0ZDDuJntk?list=PL18y5OczFn8gD2mOqJFw-u6kfgmLUDlHH\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>_________________________<\/p>\n<p><strong>GPeC 2016, the 11th annual edition, is an event powered by <\/strong><a href=\"http:\/\/www.fancourier.ro\/\" target=\"blank\"><strong>FAN Courier<\/strong><\/a><strong> \u2013 the leader of the Romanian courier market<\/strong><\/p>\n<p><strong>Event sponsored by<\/strong>: <a href=\"http:\/\/www.Allpacka.ro\" target=\"blank\"><strong>Allpacka.ro<\/strong><\/a>, <a href=\"http:\/\/www.altex.ro\" target=\"blank\"><strong>ALTEX<\/strong><\/a>, <a href=\"https:\/\/www.avon.ro\/\" target=\"blank\"><strong>AVON<\/strong><\/a><strong>, <\/strong><a href=\"http:\/\/www.yourccc.com\" target=\"blank\"><strong>Competence Call Center<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.contentspeed.ro\/\" target=\"blank\"><strong>ContentSpeed<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.dpd.com\/ro\" target=\"blank\"><strong>DPD<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/dwf.ro\/\" target=\"blank\"><strong>DWF<\/strong><\/a><strong>, <a href=\"http:\/\/www.frisbo.ro\/\" target=\"_blank\">Frisbo<\/a>, <\/strong><a href=\"http:\/\/www.garantibank.ro\/ro\/\" target=\"blank\"><strong>Garanti Bank<\/strong><\/a><strong>, <\/strong><a href=\"http:\/\/www.mediapost-hitmail.ro\/\" target=\"blank\"><strong>Mediapost Hit Mail<\/strong><\/a><strong>, <a href=\"https:\/\/www.microsoft.com\/ro-ro\" target=\"_blank\">Microsoft<\/a>, <\/strong><a href=\"http:\/\/www.newblack.ro\" target=\"blank\"><strong>New Black<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.newsman.ro\/\" target=\"blank\"><strong>NewsMAN<\/strong><\/a><strong>, <\/strong><a href=\"http:\/\/online-online.ro\/\" target=\"blank\"><strong>Online-Online.ro by Credius<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.orange.ro\/\" target=\"blank\"><strong>Orange<\/strong><\/a><strong>, <\/strong><a href=\"http:\/\/www.payu.ro\" target=\"blank\"><strong>PayU<\/strong><\/a><strong>, <a href=\"https:\/\/www.salesmanago.com\/welcome.htm?\" target=\"_blank\">SALESmanago<\/a>, <\/strong><a href=\"http:\/\/www.simartis.com\/\" target=\"blank\"><strong>Simartis<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/retargeting.biz\/ro\" target=\"blank\"><strong>Retargeting.biz<\/strong><\/a><strong>, <\/strong><strong><a href=\"http:\/\/www.visa.ro\/\" target=\"blank\">Visa<\/a>, <a href=\"http:\/\/www.zitec.com\/software-outsourcing-romania\" target=\"_blank\">Zitec<\/a><\/strong><\/p>\n<p><strong>Recommended Payment Processor Partner: <\/strong><a href=\"https:\/\/www.mobilpay.ro\/public\/\" target=\"blank\"><strong>mobilPay<\/strong><\/a><\/p>\n<p><strong>Limousine Service<\/strong>: <a href=\"http:\/\/www.citylimo.ro\/\" target=\"_blank\"><strong>Citylimo<\/strong><\/a><\/p>\n<p><strong>Official Radio: <a href=\"http:\/\/www.kissfm.ro\" target=\"_blank\">KissFM<\/a><\/strong><\/p>\n<p><strong>Event supported by: <\/strong><a href=\"http:\/\/www.2parale.ro\" target=\"blank\">2Parale<\/a>, <a href=\"http:\/\/www.agilemedia.com\" target=\"blank\">Agile Media<\/a>, <a href=\"http:\/\/www.alindobrin.ro\" target=\"blank\">Alin Dobrin Photo<\/a>, <a href=\"http:\/\/www.canopy.ro\/\" target=\"_blank\">Canopy<\/a>, <a href=\"http:\/\/www.casadetraduceri.ro\" target=\"_blank\">Casa de Traduceri<\/a>, <a href=\"https:\/\/creadiv.ro\/\" target=\"_blank\">Creadiv<\/a>, <a href=\"http:\/\/www.customsoft.ro\/ro\/acasa\/\" target=\"_blank\">CustomSoft<\/a>, <a href=\"http:\/\/www.ecompedia.ro\" target=\"blank\">ECOMpedia<\/a>, <a href=\"http:\/\/www.easyhost.ro\" target=\"blank\">easyhost<\/a>, <a href=\"http:\/\/www.enrose.ro\" target=\"blank\">enRose<\/a>, <a href=\"http:\/\/www.extended.ro\/\" target=\"_blank\">Extended<\/a>, <a href=\"http:\/\/www.cupe-medalii.ro\" target=\"blank\">Infinity Trophy<\/a>, <a href=\"http:\/\/www.marketizator.com\" target=\"blank\">Marketizator<\/a>, <a href=\"http:\/\/www.saveur.ro%20\" target=\"_blank\">Saveur<\/a>, <a href=\"http:\/\/www.silkweb.ro\" target=\"blank\">Silkweb<\/a>, <a href=\"http:\/\/www.smartbill.ro\" target=\"_blank\">SmartBill<\/a>, <a href=\"http:\/\/www.teaforte.ro\" target=\"_blank\">TeaForte<\/a>, <a href=\"http:\/\/www.trusted.ro\" target=\"blank\">TRUSTED.ro<\/a>, <a href=\"http:\/\/www.webdigital.ro\" target=\"blank\">WebDigital<\/a>, <a href=\"http:\/\/www.whiteimage.net\" target=\"blank\">White Image<\/a>, <a href=\"http:\/\/www.zelist.ro\" target=\"blank\">Zelist<\/a><\/p>\n<p><strong>Proud to be supported by:<\/strong><\/p>\n<p><strong>Official Bloggers<\/strong>: <a href=\"http:\/\/adrianorbai.com\/\" target=\"blank\">Adrian Gabriel Orbai<\/a>, <a href=\"http:\/\/www.allinbound.ro\/\">Alin Vlad<\/a>, <a href=\"http:\/\/www.andrazaharia.ro\/\" target=\"blank\">Andra Zaharia<\/a>, <a href=\"http:\/\/www.aurasmihai.ro\/\" target=\"blank\">Auras Mihai Geambasu<\/a>, <a href=\"http:\/\/www.carmenalbisteanu.ro\/\" target=\"blank\">Carmen Albisteanu<\/a>, <a href=\"http:\/\/claudiatocila.ro\/\" target=\"blank\">Claudia Tocila<\/a>, <a href=\"http:\/\/www.korinams.ro\/\" target=\"blank\">Corina-Maria Scheianu<\/a>, <a href=\"http:\/\/cristianchinabirta.ro\/\" target=\"blank\">Cristian China Birta<\/a>, <a href=\"https:\/\/www.cristianiosub.com\/\" target=\"_blank\">Cristian Iosub<\/a>, <a href=\"http:\/\/www.pyuric.ro\/\" target=\"blank\">Cristina Chipurici<\/a>, <a href=\"http:\/\/www.elenaciric.ro\/\" target=\"blank\">Elena Ciric<\/a>, <a href=\"http:\/\/fulviameirosu.ro\/\" target=\"blank\">Fulvia Meirosu<\/a>, <a href=\"http:\/\/www.cyberculture.ro\/\" target=\"blank\">George Hari Popescu<\/a>, <a href=\"http:\/\/www.bunescu.ro\/\" target=\"blank\">Ionut Bunescu<\/a>, <a href=\"http:\/\/laviniabiberi.com\/\" target=\"blank\">Lavinia Biberi<\/a>, <a href=\"http:\/\/blogatu.ro\/\" target=\"blank\">Marius Ovidiu Calugaru<\/a>, <a href=\"http:\/\/blidaru.net\/\" target=\"blank\">Madalin Blidaru<\/a>, <a href=\"https:\/\/olivian.ro\/\" target=\"blank\">Olivian Breda<\/a>, <a href=\"http:\/\/ovidiubalcacian.ro\/\" target=\"blank\">Ovidiu Balcacian<\/a>, <a href=\"http:\/\/www.sabinacornovac.ro\/\" target=\"blank\">Sabina Cornovac<\/a><\/p>\n<p><strong>Media Partners<\/strong>: <a href=\"http:\/\/www.adhugger.net\/\" target=\"blank\">AdHugger<\/a>, <a href=\"http:\/\/www.agora.ro\/\" target=\"blank\">AGORA<\/a>, <a href=\"http:\/\/www.anis.ro\/\">ANIS<\/a>, <a href=\"http:\/\/www.aries.ro\/\" target=\"blank\">ARIES<\/a>, <a href=\"http:\/\/www.businessdays.ro\/\" target=\"blank\">Business Days<\/a>, <a href=\"http:\/\/www.businesswoman.ro\/ro\/\" target=\"blank\">Business Woman<\/a>, <a href=\"http:\/\/www.cariereonline.ro\/\" target=\"blank\">Cariere<\/a>, <a href=\"http:\/\/www.comunicatedeafaceri.ro\/\" target=\"blank\">Comunicate de Afaceri<\/a>, <a href=\"http:\/\/www.comunicatedepresa.ro\/\" target=\"blank\">Comunicate de Presa<\/a>, <a href=\"http:\/\/ctrl-d.ro\/\" target=\"blank\">CTRL-D<\/a>, <a href=\"https:\/\/www.ecomjobs.ro\/\" target=\"blank\">ECOMJOBS<\/a>, <a href=\"http:\/\/www.femei-in-afaceri.ro\/\" target=\"blank\">Femei In Afaceri<\/a>, <a href=\"http:\/\/www.fntm.ro\/\">FNTM<\/a>, <a href=\"http:\/\/2015.howtoweb.co\/\" target=\"blank\">HowToWeb<\/a>, <a href=\"http:\/\/www.trendshrb.ro\/\" target=\"_blank\">HRB Trends<\/a>, <a href=\"http:\/\/iab-romania.ro\/\" target=\"blank\">IAB Romania<\/a>, <a href=\"http:\/\/www.iqads.ro\/\">IQads<\/a>, <a href=\"http:\/\/www.institutuldemarketing.ro\/\" target=\"blank\">Institutul de Marketing<\/a>, <a href=\"http:\/\/www.jurnaluldeafaceri.ro\/\" target=\"blank\">Jurnalul de Afaceri<\/a>, <a href=\"http:\/\/lumeaseoppc.ro\/\">Lumea SEO PPC<\/a>, <a href=\"http:\/\/www.magazinulprogresiv.ro\/\" target=\"blank\">Magazinul Progresiv<\/a>, <a href=\"http:\/\/www.manager.ro\/\">Manager.ro<\/a>, <a href=\"http:\/\/www.marketingfocus.ro\/\" target=\"blank\">MarketingFocus<\/a>, <a href=\"http:\/\/www.neweditionnews.ro\/\">NewEditionNews<\/a>, <a href=\"http:\/\/www.romaniapozitiva.ro\/\" target=\"blank\">Romania Pozitiva<\/a>, <a href=\"http:\/\/biz.shopmania.ro\/\">Shopmania BIZ<\/a>, <a href=\"http:\/\/www.softlead.ro\/\" target=\"blank\">Softlead<\/a>, <a href=\"http:\/\/www.smark.ro\/\" target=\"blank\">SMARK<\/a>, <a href=\"http:\/\/www.startups.ro\/\" target=\"blank\">Startups.ro<\/a>, <a href=\"http:\/\/www.techcafe.ro\/\" target=\"blank\">TechCafe<\/a>, <a href=\"https:\/\/bucharest.techhub.com\/\" target=\"blank\">TechHub<\/a>, <a href=\"http:\/\/www.ziuaconstanta.ro\/\" target=\"_blank\">Ziua de Constanta<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/en\/interview-with-alex-langshur-cardinal-path-engagement-is-a-great-indicator-of-your-relationship-with-the-client\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>As you know, GPeC\u00a0is focused on bringing premium e-commerce and digital marketing content to its audience for every edition.\u00a0GPeC Summit May 25-26-27 \u00a0reunited\u00a0over\u00a0850 participants from the CEE e-commerce and online marketing industries\u00a0for 3 whole days of amazing e-commerce know-how and internationally acclaimed speakers, most of them speaking for the first time in the region. Alex Langshur, Co-Founder and\u00a0Senior Partner Cardinal Path (one of the most important online marketing and digital analytics agencies in the world), was one of the main speakers of the event. After his keynote speech, Alex was interviewed by GPeC Summit&#8217;s official reporter,\u00a0Andra Zaharia (Marcom Manager Heimdal Security) about the importance of client engagement and customer lifetime value, about choosing the best web analytics tool and the customer journey and the way its analysis helps retailers know their customers better and increase their sales. You can watch the full interview with\u00a0Alex Langshur\u00a0below (a big thank you to<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[491],"tags":[],"class_list":["post-6915","post","type-post","status-publish","format-standard","hentry","category-gpec-interviews"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/6915","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=6915"}],"version-history":[{"count":3,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/6915\/revisions"}],"predecessor-version":[{"id":6946,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/6915\/revisions\/6946"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=6915"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=6915"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=6915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}