{"id":7221,"date":"2016-08-08T18:28:08","date_gmt":"2016-08-08T15:28:08","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=7221"},"modified":"2016-08-08T18:28:08","modified_gmt":"2016-08-08T15:28:08","slug":"interview-with-marie-polli-conversionxl-shops-must-also-focus-on-traffic-and-conversion-optimization-video","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/en\/interview-with-marie-polli-conversionxl-shops-must-also-focus-on-traffic-and-conversion-optimization-video","title":{"rendered":"Interview with Marie Polli (ConversionXL): Shops must also focus on traffic and conversion optimization (VIDEO)"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/en\/interview-with-marie-polli-conversionxl-shops-must-also-focus-on-traffic-and-conversion-optimization-video\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><strong>Marie Polli, <\/strong><a href=\"http:\/\/conversionxl.com\/\"><strong>ConvesionXL<\/strong><\/a><strong> Senior Optimization Strategist<\/strong>, has come for the first to Romania to attend the GPeC Summit on 25-26-27 May. Marie gave us a fresh ConversionXL perspective on conversion optimization in e-commerce.<\/p>\n<p>After the presentation held on the first day at GPeC Summit, our official reporter\u00a0<a href=\"http:\/\/andrazaharia.ro\/\"><strong>Andra Zaharia<\/strong><\/a> (Marcom Manager <a href=\"https:\/\/heimdalsecurity.com\/en\/\">Heimdal Security<\/a>) interviewed Marie:<\/p>\n<p><iframe loading=\"lazy\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/jOhh_MH9p0k?feature=oembed\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<hr \/>\n<p><!--more--><br \/>\nGPeC brings you every time premium e-commerce content because we want you to receive\u00a0the most updated and useful information in digital marketing and e-commerce. The <strong>GPeC Summit on May 25-26-27 2016<\/strong> gathered around 850 participants from the e-commerce and online marketing industries in Central and Eastern Europe, for a 3-day intensive e-commerce event and also a lot of international notorious speakers, most of them for the first time at such an important event in the region.<\/p>\n<p><strong>GPeC 2016, the anniversary 11-year edition, is an event powered by <\/strong><a href=\"http:\/\/www.fancourier.ro\/\" target=\"blank\"><strong>FAN Courier<\/strong><\/a><strong> \u2013 the leader of the courier market in\u00a0Romania<\/strong><\/p>\n<p><strong>Event supported by:<\/strong> <a href=\"http:\/\/www.allpacka.ro\/\" target=\"blank\"><strong>Allpacka.ro<\/strong><\/a>, <a href=\"http:\/\/www.altex.ro\/\" target=\"blank\"><strong>ALTEX<\/strong><\/a>, <a href=\"https:\/\/www.avon.ro\/\" target=\"blank\"><strong>AVON<\/strong><\/a><strong>, <\/strong><a href=\"http:\/\/www.yourccc.com\/\" target=\"blank\"><strong>Competence Call Center<\/strong><\/a><strong>,<\/strong><a href=\"https:\/\/www.contentspeed.ro\/\" target=\"blank\"><strong>ContentSpeed<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.dpd.com\/ro\" target=\"blank\"><strong>DPD<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/dwf.ro\/\" target=\"blank\"><strong>DWF<\/strong><\/a><strong>, <a href=\"http:\/\/www.frisbo.ro\/\" target=\"_blank\">Frisbo<\/a>, <\/strong><a href=\"http:\/\/www.garantibank.ro\/ro\/\" target=\"blank\"><strong>Garanti Bank<\/strong><\/a><strong>, <\/strong><a href=\"http:\/\/www.mediapost-hitmail.ro\/\" target=\"blank\"><strong>Mediapost Hit Mail<\/strong><\/a><strong>,<a href=\"https:\/\/www.microsoft.com\/ro-ro\" target=\"_blank\">Microsoft<\/a>,<\/strong><a href=\"http:\/\/www.newblack.ro\/\" target=\"blank\"><strong>New Black<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.newsman.ro\/\" target=\"blank\"><strong>NewsMAN<\/strong><\/a><strong>, <\/strong><a href=\"http:\/\/online-online.ro\/\" target=\"blank\"><strong>Online-Online.ro by Credius<\/strong><\/a><strong>,<\/strong><a href=\"https:\/\/www.orange.ro\/\" target=\"blank\"><strong>Orange<\/strong><\/a><strong>,<\/strong><a href=\"http:\/\/www.payu.ro\/\" target=\"blank\"><strong>PayU<\/strong><\/a><strong>,<a href=\"https:\/\/www.salesmanago.com\/welcome.htm?\" target=\"_blank\">SALESmanago<\/a>, <\/strong><a href=\"http:\/\/www.simartis.com\/\" target=\"blank\"><strong>Simartis<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/retargeting.biz\/ro\" target=\"blank\"><strong>Retargeting.biz<\/strong><\/a><strong>, <\/strong><strong><a href=\"http:\/\/www.visa.ro\/\" target=\"blank\">Visa<\/a>, <a href=\"http:\/\/www.zitec.com\/software-outsourcing-romania\" target=\"_blank\">Zitec<\/a><\/strong><\/p>\n<p><strong>Recommended Payment Processor Partner: <\/strong><a href=\"https:\/\/www.mobilpay.ro\/public\/\" target=\"blank\"><strong>mobilPay<\/strong><\/a><\/p>\n<p><strong>Limousine Service<\/strong>: <a href=\"http:\/\/www.citylimo.ro\/\" target=\"_blank\"><strong>Citylimo<\/strong><\/a><\/p>\n<p><strong>Mobility Partner<\/strong>: <a href=\"http:\/\/www.bmw.ro\/ro\/all-models\/bmw-i\/i3\/2016\/dintr-o-privire.html\" target=\"_blank\"><strong>BMW<\/strong><\/a><\/p>\n<p><strong>Official Radio: <a href=\"http:\/\/www.kissfm.ro\/\" target=\"_blank\">KissFM<\/a><\/strong><\/p>\n<p><strong>With the support of: <\/strong><a href=\"http:\/\/www.2parale.ro\/\" target=\"blank\">2Parale<\/a>, <a href=\"http:\/\/www.agilemedia.com\/\" target=\"blank\">Agile Media<\/a>, <a href=\"http:\/\/www.alindobrin.ro\/\" target=\"blank\">Alin Dobrin Photo<\/a>, <a href=\"http:\/\/www.canopy.ro\/\" target=\"_blank\">Canopy<\/a>, <a href=\"http:\/\/www.casadetraduceri.ro\/\" target=\"_blank\">Casa de Traduceri<\/a>,<a href=\"https:\/\/creadiv.ro\/\" target=\"_blank\">Creadiv<\/a>, <a href=\"http:\/\/www.customsoft.ro\/ro\/acasa\/\" target=\"_blank\">CustomSoft<\/a>, <a href=\"http:\/\/www.ecompedia.ro\/\" target=\"blank\">ECOMpedia<\/a>, <a href=\"http:\/\/www.easyhost.ro\/\" target=\"blank\">easyhost<\/a>, <a href=\"http:\/\/www.enrose.ro\/\" target=\"blank\">enRose<\/a>, <a href=\"http:\/\/www.extended.ro\/\" target=\"_blank\">Extended<\/a>, <a href=\"http:\/\/www.cupe-medalii.ro\/\" target=\"blank\">Infinity Trophy<\/a>,<a href=\"http:\/\/www.marketizator.com\/\" target=\"blank\">Marketizator<\/a>, <a href=\"http:\/\/www.saveur.ro%20\/\" target=\"_blank\">Saveur<\/a>, <a href=\"http:\/\/www.silkweb.ro\/\" target=\"blank\">Silkweb<\/a>, <a href=\"http:\/\/www.smartbill.ro\/\" target=\"_blank\">SmartBill<\/a>,<a href=\"http:\/\/www.teaforte.ro\/\" target=\"_blank\">TeaForte<\/a>,<a href=\"http:\/\/www.trusted.ro\/\" target=\"blank\">TRUSTED.ro<\/a>,<a href=\"http:\/\/www.webdigital.ro\/\" target=\"blank\">WebDigital<\/a>,<a href=\"http:\/\/www.whiteimage.net\/\" target=\"blank\">White Image<\/a>, <a href=\"http:\/\/www.zelist.ro\/\" target=\"blank\">Zelist<\/a><\/p>\n<p><strong>Proud to be promoted by:<\/strong><\/p>\n<p><strong>Partner blogs:<\/strong> <a href=\"http:\/\/adrianorbai.com\/\" target=\"blank\">Adrian Gabriel Orbai<\/a>, <a href=\"http:\/\/www.allinbound.ro\/\">Alin Vlad<\/a>, <a href=\"http:\/\/www.andrazaharia.ro\/\" target=\"blank\">Andra Zaharia<\/a>, <a href=\"http:\/\/www.aurasmihai.ro\/\" target=\"blank\">Auras Mihai Geambasu<\/a>, <a href=\"http:\/\/www.carmenalbisteanu.ro\/\" target=\"blank\">Carmen Albisteanu<\/a>, <a href=\"http:\/\/claudiatocila.ro\/\" target=\"blank\">Claudia Tocila<\/a>, <a href=\"http:\/\/www.korinams.ro\/\" target=\"blank\">Corina-Maria Scheianu<\/a>, <a href=\"http:\/\/cristianchinabirta.ro\/\" target=\"blank\">Cristian China Birta<\/a>, <a href=\"https:\/\/www.cristianiosub.com\/\" target=\"_blank\">Cristian Iosub<\/a>, <a href=\"http:\/\/www.pyuric.ro\/\" target=\"blank\">Cristina Chipurici<\/a>, <a href=\"http:\/\/www.elenaciric.ro\/\" target=\"blank\">Elena Ciric<\/a>, <a href=\"http:\/\/fulviameirosu.ro\/\" target=\"blank\">Fulvia Meirosu<\/a>, <a href=\"http:\/\/www.cyberculture.ro\/\" target=\"blank\">George Hari Popescu<\/a>, <a href=\"http:\/\/www.bunescu.ro\/\" target=\"blank\">Ionut Bunescu<\/a>, <a href=\"http:\/\/laviniabiberi.com\/\" target=\"blank\">Lavinia Biberi<\/a>, <a href=\"http:\/\/blogatu.ro\/\" target=\"blank\">Marius Ovidiu Calugaru<\/a>, <a href=\"http:\/\/blidaru.net\/\" target=\"blank\">Madalin Blidaru<\/a>, <a href=\"https:\/\/olivian.ro\/\" target=\"blank\">Olivian Breda<\/a>, <a href=\"http:\/\/ovidiubalcacian.ro\/\" target=\"blank\">Ovidiu Balcacian<\/a>, <a href=\"http:\/\/www.sabinacornovac.ro\/\" target=\"blank\">Sabina Cornovac<\/a><\/p>\n<p><strong>Media partners<\/strong>: <a href=\"http:\/\/www.adhugger.net\/\" target=\"blank\">AdHugger<\/a>, <a href=\"http:\/\/www.agora.ro\/\" target=\"blank\">AGORA<\/a>, <a href=\"http:\/\/www.anis.ro\/\">ANIS<\/a>, <a href=\"http:\/\/www.aries.ro\/\" target=\"blank\">ARIES<\/a>, <a href=\"http:\/\/www.businessdays.ro\/\" target=\"blank\">Business Days<\/a>, <a href=\"http:\/\/www.businesswoman.ro\/ro\/\" target=\"blank\">Business Woman<\/a>, <a href=\"http:\/\/www.cariereonline.ro\/\" target=\"blank\">Cariere<\/a>, <a href=\"http:\/\/www.comunicatedeafaceri.ro\/\" target=\"blank\">Comunicate de Afaceri<\/a>, <a href=\"http:\/\/www.comunicatedepresa.ro\/\" target=\"blank\">Comunicate de Presa<\/a>, <a href=\"http:\/\/ctrl-d.ro\/\" target=\"blank\">CTRL-D<\/a>,<a href=\"https:\/\/www.ecomjobs.ro\/\" target=\"blank\">ECOMJOBS<\/a>, <a href=\"http:\/\/www.femei-in-afaceri.ro\/\" target=\"blank\">Femei In Afaceri<\/a>, <a href=\"http:\/\/www.fntm.ro\/\">FNTM<\/a>, <a href=\"http:\/\/2015.howtoweb.co\/\" target=\"blank\">HowToWeb<\/a>, <a href=\"http:\/\/www.trendshrb.ro\/\" target=\"_blank\">HRB Trends<\/a>, <a href=\"http:\/\/iab-romania.ro\/\" target=\"blank\">IAB Romania<\/a>,<a href=\"http:\/\/www.iqads.ro\/\">IQads<\/a>, <a href=\"http:\/\/www.institutuldemarketing.ro\/\" target=\"blank\">Institutul de Marketing<\/a>, <a href=\"http:\/\/www.jurnaluldeafaceri.ro\/\" target=\"blank\">Jurnalul de Afaceri<\/a>, <a href=\"http:\/\/lumeaseoppc.ro\/\">Lumea SEO PPC<\/a>,<a href=\"http:\/\/www.magazinulprogresiv.ro\/\" target=\"blank\">Magazinul Progresiv<\/a>, <a href=\"http:\/\/www.manager.ro\/\">Manager.ro<\/a>, <a href=\"http:\/\/www.marketingfocus.ro\/\" target=\"blank\">MarketingFocus<\/a>, <a href=\"http:\/\/www.neweditionnews.ro\/\">NewEditionNews<\/a>, <a href=\"http:\/\/www.romaniapozitiva.ro\/\" target=\"blank\">Romania Pozitiva<\/a>,<a href=\"http:\/\/biz.shopmania.ro\/\">Shopmania BIZ<\/a>, <a href=\"http:\/\/www.softlead.ro\/\" target=\"blank\">Softlead<\/a>, <a href=\"http:\/\/www.smark.ro\/\" target=\"blank\">SMARK<\/a>, <a href=\"http:\/\/www.startups.ro\/\" target=\"blank\">Startups.ro<\/a>, <a href=\"http:\/\/www.techcafe.ro\/\" target=\"blank\">TechCafe<\/a>, <a href=\"https:\/\/bucharest.techhub.com\/\" target=\"blank\">TechHub<\/a>, <a href=\"http:\/\/www.ziuaconstanta.ro\/\" target=\"_blank\">Ziua de Constanta<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/en\/interview-with-marie-polli-conversionxl-shops-must-also-focus-on-traffic-and-conversion-optimization-video\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Marie Polli, ConvesionXL Senior Optimization Strategist, has come for the first to Romania to attend the GPeC Summit on 25-26-27 May. Marie gave us a fresh ConversionXL perspective on conversion optimization in e-commerce. After the presentation held on the first day at GPeC Summit, our official reporter\u00a0Andra Zaharia (Marcom Manager Heimdal Security) interviewed Marie:<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[491],"tags":[],"class_list":["post-7221","post","type-post","status-publish","format-standard","hentry","category-gpec-interviews"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/7221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=7221"}],"version-history":[{"count":1,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/7221\/revisions"}],"predecessor-version":[{"id":7222,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/7221\/revisions\/7222"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=7221"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=7221"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=7221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}