{"id":7616,"date":"2016-09-08T11:45:09","date_gmt":"2016-09-08T08:45:09","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=7616"},"modified":"2016-09-09T20:49:10","modified_gmt":"2016-09-09T17:49:10","slug":"google-amp-implicatii-pentru-ecommerce","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/google-amp-implicatii-pentru-ecommerce","title":{"rendered":"Ai un magazin online, dar ai AMP pe el?"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/google-amp-implicatii-pentru-ecommerce\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/09\/Google-AMP.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright  wp-image-7611\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/09\/Google-AMP-300x150.png\" alt=\"google-amp\" width=\"214\" height=\"115\" \/><\/a>Google <a href=\"https:\/\/www.clickz.com\/google-amp-evolves-to-tackle-ecommerce\/105533\/\" target=\"_blank\">a f\u0103cut c\u00e2teva schimb\u0103ri semnificative<\/a>\u00a0la Search Engine Results Pages (SERPs) prin lansarea paginilor de tip\u00a0<strong>Accelerated Mobile Pages (AMP)<\/strong> pentru e-commerce. Orice lucru care poate cre\u0219te rata de conversie va fi unul bun pentru magazinele online \u0219i \u00eembun\u0103t\u0103\u021birile \u00een viteza de \u00eenc\u0103rcare a paginilor pe care le aduc AMP ajut\u0103 \u00een mod sigur \u00een acest sens. De acum \u00eencolo, Google va afi\u0219a paginile de tip AMP mai cur\u00e2nd \u00een paginile de rezultate dec\u00e2t \u00een carusel.<\/p>\n<p><!--more--><\/p>\n<h3>Implica\u021biile pentru e-commerce<\/h3>\n<p><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/09\/Cautare-Google-AMP.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright  wp-image-7612\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/09\/Cautare-Google-AMP.png\" alt=\"cautare-google-amp\" width=\"235\" height=\"414\" \/><\/a>Google spune c\u0103 AMP sunt o schimbare fireasc\u0103 pentru e-commerce deoarece <strong>ele fac paginile s\u0103 se \u00eencarce mai repede<\/strong> \u0219i paginile rapide ajut\u0103 la conversii. AMP ar putea fi un avantaj pentru cei care le adopt\u0103 \u00eenc\u0103 de acum, iar \u00een viitor este posibil ca ele s\u0103 devin\u0103 un standard pentru site-urile de e-commerce.<\/p>\n<p>Acest lucru ar putea fi considerat o oportunitate semnificativ\u0103 pentru a oferi o experien\u021b\u0103 mobil\u0103 mai interesant\u0103 \u0219i pentru a cre\u0219te ratele de conversie.<\/p>\n<p>Google AMP nu este \u00eenc\u0103 un criteriu pentru ranking \u0219i mai ave\u021bi timp p\u00e2n\u0103 la sf\u00e2r\u0219itul anului s\u0103 le implementa\u021bi.<\/p>\n<p>Implementarea AMP-urilor nu este un proces chiar simplu, dar aceast\u0103 ini\u021biativ\u0103 open-source vine la pachet cu o list\u0103 lung\u0103 de bune practici, pentru a-i ajuta pe developperi. De exemplu, <a href=\"https:\/\/searchenginewatch.com\/2016\/08\/09\/how-to-implement-google-amp-on-your-wordpress-site-as-easily-as-possible\/\" target=\"_blank\">iat\u0103 c\u00e2teva sfaturi de la Search Engine Watch<\/a>, pentru aceia dintre voi care ruleaz\u0103 magazinul online pe WordPress.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/google-amp-implicatii-pentru-ecommerce\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Google a f\u0103cut c\u00e2teva schimb\u0103ri semnificative\u00a0la Search Engine Results Pages (SERPs) prin lansarea paginilor de tip\u00a0Accelerated Mobile Pages (AMP) pentru e-commerce. Orice lucru care poate cre\u0219te rata de conversie va fi unul bun pentru magazinele online \u0219i \u00eembun\u0103t\u0103\u021birile \u00een viteza de \u00eenc\u0103rcare a paginilor pe care le aduc AMP ajut\u0103 \u00een mod sigur \u00een acest sens. De acum \u00eencolo, Google va afi\u0219a paginile de tip AMP mai cur\u00e2nd \u00een paginile de rezultate dec\u00e2t \u00een carusel.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44],"tags":[563,256],"class_list":["post-7616","post","type-post","status-publish","format-standard","hentry","category-ecommerce-in-lume","tag-amp-ro","tag-google"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/7616","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=7616"}],"version-history":[{"count":2,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/7616\/revisions"}],"predecessor-version":[{"id":7638,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/7616\/revisions\/7638"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=7616"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=7616"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=7616"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}