{"id":8114,"date":"2016-11-03T14:45:15","date_gmt":"2016-11-03T11:45:15","guid":{"rendered":"https:\/\/www.gpec.ro\/blog\/?p=8114"},"modified":"2016-11-25T14:32:31","modified_gmt":"2016-11-25T12:32:31","slug":"weekly-news-black-friday-social-media-instagram-armo-emota-football","status":"publish","type":"post","link":"https:\/\/www.gpec.ro\/blog\/en\/weekly-news-black-friday-social-media-instagram-armo-emota-football","title":{"rendered":"Weekly news: Romanians like Black Friday, you will be able to shop from Instagram"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/en\/weekly-news-black-friday-social-media-instagram-armo-emota-football\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Here are the most important news pieces about e-commerce from the last 7 days.<\/p>\n<p>If you found other news worth being disseminated, send us an e-mail at echipa@gpec.ro or leave a comment below or check us out on Facebook.<\/p>\n<p>Thank you!<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: left;\">Romanians looove Black Friday<\/h3>\n<p style=\"text-align: left;\"><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/10\/black_friday_foto_stock_blog_gpec.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-thumbnail wp-image-5186\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/10\/black_friday_foto_stock_blog_gpec-150x150.jpg\" alt=\"http:\/\/www.dreamstime.com\/royalty-free-stock-photo-black-friday-creative-graphic-illustration-design-image42107365\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/10\/black_friday_foto_stock_blog_gpec-150x150.jpg 150w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/10\/black_friday_foto_stock_blog_gpec-300x300.jpg 300w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/10\/black_friday_foto_stock_blog_gpec.jpg 1024w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><\/p>\n<p style=\"text-align: left;\">In Romania, according to data about last year&#8217;s campaigns for Black Friday, the conversion rate grew by 192% and the website traffic by 283%. RTB House analyzed hundreds of campaigns launched on 40 markets, to see what type of conversion evolution is expected for companies during this period. The conversion potential for Black Friday is huge, even bigger that the one during the Christmas holiday season.<!--more--><\/p>\n<p style=\"text-align: left;\"><a href=\"http:\/\/www.agora.ro\/stire\/romanii-au-afinitatea-cea-mai-mare-pentru-black-friday-la-nivel-regional\"><strong>Read the article atAgora.ro<\/strong><\/a><\/p>\n<hr \/>\n<h3 style=\"text-align: left;\"><\/h3>\n<h3 style=\"text-align: left;\">Be where your customers are!<\/h3>\n<p style=\"text-align: left;\"><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/05\/facebook-groups.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-3960\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/05\/facebook-groups.jpg\" alt=\"facebook-groups\" width=\"150\" height=\"84\" \/><\/a>Trusted.ro explains the main features of the most popular social networks in the world and how to choose the best ones to approach your clients. If you are active on Facebook only or if you are present on all networks, keep in mind that you can&#8217;t sell in social media in the same way that you do on your website. Customers are different, they have different tastes, they are demanding, in a hurry or they pay attention to details. Study every network, analyze the statistics and adapt your business constantly.<\/p>\n<p style=\"text-align: left;\"><a href=\"https:\/\/www.trusted.ro\/blog\/2016\/11\/01\/social-media-in-ecommerce\/\"><strong>Read the article at Trusted.ro<\/strong><\/a><\/p>\n<hr \/>\n<h3 style=\"text-align: left;\"><\/h3>\n<h3 style=\"text-align: left;\">Instagram will soon let you shop right within the app<\/h3>\n<p><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/04\/instagram.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-3647\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2015\/04\/instagram.jpg\" alt=\"instagram\" width=\"142\" height=\"80\" \/><\/a><\/p>\n<p>Instagram is a great way for brands to get exposure and grow their number of followers. But converting followers into paying customers has always been hard, as the only place links are clickable is in the profile\u2019s bio. But it\u2019s soon changing this approach with the introduction of shoppable product tags. Brands will be able to tag any items in their pictures, which take the user to a separate product page for more information and a \u2018shop now\u2019 link that goes straight to the seller\u2019s storefront.<\/p>\n<p><a href=\"http:\/\/thenextweb.com\/apps\/2016\/11\/01\/instagram-shopping\/\"><strong>Read the article at The Next Web<\/strong><\/a><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h3>A.R.M.O. befriends EMOTA<\/h3>\n<p><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/11\/ARMO-EMOTA.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright  wp-image-8110\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/11\/ARMO-EMOTA.jpg\" alt=\"armo-emota\" width=\"154\" height=\"113\" \/><\/a><\/p>\n<p>The European Ecommerce &amp; Omnichannel Association has a new member. ARMO, the Association of Romanian Online Stores, has joined the pan-European ecommerce association. Romania is now the 17th country to have an ecommerce association joining EMOTA. ARMO is a Romanian association that wants to develop ecommerce as a modern and efficient method of trade. It supports online stores in Romania and tries to represent them in front of national, local and supranational authorities.<\/p>\n<p><a href=\"http:\/\/ecommercenews.eu\/association-romanian-online-stores-joins-emota\/\"><strong>Read the article at E-Commerce News<\/strong><\/a><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h3>Seven Romanian football clubs have online shops<\/h3>\n<p><a href=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/11\/Fotbal-shop.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright  wp-image-8111\" src=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/11\/Fotbal-shop.jpg\" alt=\"fotbal-shop\" width=\"155\" height=\"120\" srcset=\"https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/11\/Fotbal-shop.jpg 465w, https:\/\/www.gpec.ro\/blog\/wp-content\/uploads\/2016\/11\/Fotbal-shop-300x232.jpg 300w\" sizes=\"auto, (max-width: 155px) 100vw, 155px\" \/><\/a><\/p>\n<p>As opposed to the European market, only half of the Romanian League 1 football clubs sell their fan merchandise online: ACS Poli Timi\u015foara, CFR Cluj, CSM Ia\u015fi, CSU Craiova, Dinamo, Steaua and ASA T\u00e2rgu Mure\u015f. Strangely, the winner of the Romania Cup, Astra Giurgiu, has announced its supporters that they will be able to buy branded products soon, but the announcement hangs online since last season. For example, the champion team of the UK, Leicester City, sold over 300.000 t-shirts this year.<\/p>\n<p><a href=\"https:\/\/sportescu.ro\/magazin-online-liga1\/\"><strong>Read the article at\u00a0Sportescu<\/strong><\/a><\/p>\n<hr \/>\n<p style=\"text-align: center;\">\n","protected":false},"excerpt":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_like \"><div class=\"fb-like fb-like-button_count\" data-href=\"https:\/\/www.gpec.ro\/blog\/en\/weekly-news-black-friday-social-media-instagram-armo-emota-football\" data-colorscheme=\"light\" data-layout=\"button_count\" data-action=\"like\"  data-size=\"small\"><\/div><\/div><\/div><p>Here are the most important news pieces about e-commerce from the last 7 days. If you found other news worth being disseminated, send us an e-mail at echipa@gpec.ro or leave a comment below or check us out on Facebook. Thank you! &nbsp; Romanians looove Black Friday In Romania, according to data about last year&#8217;s campaigns for Black Friday, the conversion rate grew by 192% and the website traffic by 283%. RTB House analyzed hundreds of campaigns launched on 40 markets, to see what type of conversion evolution is expected for companies during this period. The conversion potential for Black Friday is huge, even bigger that the one during the Christmas holiday season.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-8114","post","type-post","status-publish","format-standard","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/8114","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/comments?post=8114"}],"version-history":[{"count":6,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/8114\/revisions"}],"predecessor-version":[{"id":8123,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/posts\/8114\/revisions\/8123"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/media?parent=8114"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/categories?post=8114"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gpec.ro\/blog\/wp-json\/wp\/v2\/tags?post=8114"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}