Adrian Zamfira ,

The Numbers That Matter – Efficient Money Management in eCommerce

GPeC Winter School Exclusively Online 5-8 February 2025

Într-o piață de comerț electronic tot mai competitivă, stabilitatea financiară a afacerii tale nu mai poate fi lăsată la întâmplare. Acest workshop îți oferă instrumentele necesare pentru a-ți dezvolta magazinul online într-un mod predictibil și bazat pe decizii informate.

In this workshop, you’ll learn how to interpret your business figures — the ones that were previously deciphered only by the accountant — in order to anticipate cash flow challenges, optimize expenses, and reduce risks.

We will guide you through a smart financial management system built on clear forecasts to ensure the stable, surprise-free growth of your online store.

You’ll learn about:

  • How to build a predictable business – profit vs. cash flow
  • Key drivers and the profit equation in eCommerce
  • How to know exactly how much money your online store needs at any time
  • Cash flow traps
  • Why the income and expenses budget doesn’t work and what “smart rolling forecasts” are
  • Business stages and why online stores fail when entrepreneurs do things in the wrong order
  • eCommerce entrepreneur types – pros and cons
  • Why do online stores fail? (the ones that go bankrupt)

Adrian Zamfira (E-Commerce Consultant | Managing Partner Digitus)

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