08:30-09:30
Registration, Welcome Coffee & Networking
We are waiting for you for registration at BT Stup in Calea Șerban Vodă no. 206, U-Center building, ground floor, 4th district, (Tineretului area) starting at 08:30 AM to avoid morning traffic and queues at registration.
Until the start of the courses and workshops, you can enjoy a hot cup of coffee and have time to socialize within the Digital Community.
Due to the lack of parking spaces in the area, we recommend finding alternative transportation instead of using your personal car.
09:30 – 11:00
SEO Unfiltered – How to Maximize Marketing Results in 2024 (Module 1)
The world of SEO is evolving rapidly, making it increasingly challenging to distinguish between methods that truly work and fleeting trends.
You hear about A.I. everywhere, and you’re afraid of missing out, but how useful is it really for your business?
If the Helpful Content Update, E-A-T, topical authority, AI content, and Google’s March 2024 update are giving you headaches, the Unfiltered SEO course is perfect for you.
Discover what works in 2024, which SEO tactics truly help you increase your business revenue, and which buzzwords can be completely ignored. The Unfiltered SEO workshop helps you decide which SEO trends are truly worth investing in and which are just passing fads that waste your money and time.
Coffee Break & Networking
SEO Unfiltered – How to Maximize Marketing Results in 2024 (Module 1)
Horia Neagu,
Digital Marketing Consultant, Trainer & Speaker (Co-Founder Napoleon Digital)
Lunch & Networking Break
From Theory to Practice: Build Your Personalized Facebook Ads Strategy
- Optimizing Facebook Ads Campaigns through Advanced Funnel Structures
- Unlocking Competitive Advantages in Impressions with Manual Bidding
- Leveraging the Pareto Principle in Facebook Ads to Boost and Stabilize Sales
- Components of an Optimized Funnel for Product-Specific Facebook Ads
- Tips for Efficient Budget Management in Marketing Funnels
Vlad Niță,
CEO & Founder DoAds
Coffee Break & Networking
Creating a Winning Online Offer from A to Z
Customers of all kinds, whether online, offline, skeptical, or super fans, all have one favorite type of campaign: the offer campaign. However, the secret to success lies in the strategic way you build and use these offers.
Join our workshop and discover step by step everything you need to know about creating offers that your customers will love so much that they buy with minimal objections, remember you, and tell others about your business.
You will learn about:
- Offer Planning: from analyzing the context, customer segments, and logistics, to flagship products, pricing, and positioning.
- Offer Campaign Preparation: teasing, pre-launch, and launch – what you do, specifically, in each stage.
- Tools and AI strategies for creating offer content (text, images, video).
- Offer Campaign Optimization: from the online store to adjustments during the campaign.
- Post-campaign Communication & Loyalty Strategy: Templates, tools, and techniques for creating a repetitive sales loop.
Cosmin Dărăban,
CEO & Co-Founder Gomag