What we know, don’t know, or think we know about what it takes to motivate people

GPeC SUMMIT, October, Bucharest

The forces that motivate people are not always clear and easy to understand. And our emotions sometimes play a surprising role.

In this talk, Dan Ariely will describe some experiments on what motivates us in our professional and in our personal lives.

These experiments show that what we often think of as motivators don’t always motivate us. And what we think doesn’t matter sometimes end up being very important.

By the end of this talk you should be able to modify your current approach to be a bit better at motivating those around you.

English Session | Simultaneous Translation in Romanian Available

Dan Ariely

Professor of Psychology & Behavioral Economics