{"id":65425,"date":"2026-07-21T10:01:47","date_gmt":"2026-07-21T07:01:47","guid":{"rendered":"https:\/\/www.gpec.ro\/?post_type=happening&#038;p=65425"},"modified":"2026-07-21T10:01:47","modified_gmt":"2026-07-21T07:01:47","slug":"the-two-audience-challenge-how-to-build-brand-trust-online-with-humans-and-ai","status":"publish","type":"happening","link":"https:\/\/www.gpec.ro\/en\/happening\/the-two-audience-challenge-how-to-build-brand-trust-online-with-humans-and-ai\/","title":{"rendered":"The Two-Audience Challenge: How to Build Brand Trust Online With Humans and AI"},"content":{"rendered":"<p>Your customers are no longer the only ones evaluating your brand. AI increasingly influences what gets discovered, compared and recommended &#8211; and recent research suggests it does not respond to creative work the same way humans do.<\/p>\n<p>This practical session will show you which trust signals matter for both people and AI, using real-world examples and a simple framework you can apply to your own website and content to strengthen your brand credibility.<\/p>\n<p><strong>English Session<\/strong><\/p>\n","protected":false},"featured_media":0,"menu_order":147,"template":"","product_cat":[100,80],"class_list":["post-65425","happening","type-happening","status-publish","hentry","product_cat-30-aug-scoala-de-vara-en","product_cat-scoala-de-vara-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/happening\/65425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/happening"}],"about":[{"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/types\/happening"}],"version-history":[{"count":2,"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/happening\/65425\/revisions"}],"predecessor-version":[{"id":65431,"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/happening\/65425\/revisions\/65431"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/media?parent=65425"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/product_cat?post=65425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}