Month: December 2016

Weekly news: inbound marketing, deliveries by drone and in gas stations

Here are the most important news pieces about e-commerce from the last 7 days. If you found other news worth being disseminated, send us an e-mail at echipa@gpec.ro or leave a comment below or check us out on Facebook. Thank you! Inbound is more and more important in Romania This year, the HubSpot report by Beans United included 4,500 respondents, and based on the conclusions drawn from the State of Inbound 2016 report, it’s more obvious than ever that the inbound marketing is much more important these days. This proves that more and more companies are aware that consumer habits changed a lot are constantly changing and the only road to success is to keep up with this evolution. One of the conclusions of the study is: “only 20% of people want to speak to a salesperson to receive information and 62% prefer the search engines”.

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Weekly news: 2016 was a good year, Romanians plan to spend more this Christmas, the holiday season campigns

Here are the most important news pieces about e-commerce from the last 7 days. If you found other news worth being disseminated, send us an e-mail at echipa@gpec.ro or leave a comment below or check us out on Facebook. Thank you! 2016, a fruitful year for the Romanian e-commerce According to estimations from GPeC, 2016 will see a turnover of 1.7 – 1.8 billion euros for the Romanian e-commerce (excluding services, air travel tickets, holidays, utility bills etc.), more than last year when we recorded 1.3 – 1.4 billion euros. GPeC will release more details on the blog soon, so stay tuned to find out how the Romanian e-commerce did this year! Online shops from TRUSTED.ro started their holiday campaigns Romanian online shops already started their special holiday discount campaigns. Some of them implemented special categories, others focused on special offers for their existing products, but all of them tried to offer

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