Category: E-Commerce Weekly News

Coleto shakes hands with evoMAG Coleto announced an important partnership with evoMAG. The collaboration between the two companies will facilitate the delivery of parcels ordered online, in a large network of delivery locations. The customers will be able to pick-up their orders whenever they like and they will not have to wait anymore for the delivery agents at home or at the office. Coleto is a delivery network based on distributed delivery points that has just entered the Romanian market. evoMAG is one of the most important e-shops in Romania from in last 12 years. Citiți detalii la Ecompedia   Which are the World’s 50 Most Innovative Companies? This year marks the 10th edition of the World’s Most Innovative Companies ranking. The reporting team sifts through thousands of enterprises each year, searching for those that tap both heartstrings and purse strings and use the engine of commerce to make a

The 10 commandments of  Internet safety Our friends from the European Consumer Center Romania – ECC Romania issued their 10 “commandments” to ensure safety online, with the occasion of the Internet Safety Day (February 7). Here are the first of them: 1. On social networks, thou shall not post photos without asking for your friends’ permission; 2. On Facebook, thou shall choose wisely the security settings; 3. Thou shall read carefully the Terms and Conditions of the dating site in Romania or Europe, before subscribing. Read all 10 commandments on Facebook   Amazon, best practices in 2016 What were Amazon’s key strategic milestones in 2016? 1. Amazon Prime expanded (UK members benefited from free Amazon Music Unlimited for the first time in 2016); 2. Innovations (from the opening of the Amazon Go store in Seattle to the first Prime Air drone delivery and the Alexa voice service, the retailer has used technology to

All eyes on the e-commerce market! Bogdan Chirițoiu, chief of the Competition Council in Romania said that, in 2017, more analysis of the e-commerce sector and the multiplay services will be carried on. “We are closely watching the electronic commerce from the perspective of the marketing strategies. We hope that a bigger costs transparency will bring better prices for the customers”. More details, on Capital.ro Alibaba is shopping MoneyGram, a US-based money transfer company, will be part of Alibaba. The Chinese group will buy the American company for 880 million dollars. MoneyGram’s global reach vastly outstrips that of Paytm or Ascend money, and Ant Financial said in a statement that it “will provide greater access, security and simplicity for people around the world to remit funds, especially in major economies such as the U.S., China, India, Mexico and the Philippines.” More at Techcrunch.com  

The main trends in online marketing for 2017 GPeC always keeps you connected to the Romanian and worldwide trends in e-commerce and online marketing. As a new year begins, we sat with the most important experts in online marketing and e-commerce from Romania, to ask them about the present and the future of digital marketing as a generator of online sales. While doing this, we considered the dominant position of Google and Facebook in terms of investment in online marketing and we also took into account the growing personalization rate of the marketing message. Read more on the GPeC blog eMag launches a new marketplace for small enterprises eMag launched a dedicated section for small Romanian entrepreneurs. They can now access the national market with the help of the platform launched by the biggest Romanian online shopping website. Entrepreneurs will propose products for the special program called “Open Romania”, then after

The right to taste French sweets in your own home A Romanian man was given the right to receive sweets delivered from France. The man was mad when the Paris-based online shop refused to deliver to Romania and he complained about this situation at the European Consumer Centre. Unfortunately, this is not an isolated case. The most restrictive countries in terms of European e-commerce are France, Belgium, Spain, Germany and Poland. The most restrictive e-tailers sell clothes, shoes, books and gadgets. More details at Observator.tv 2016, a good year for 2Performant In 2016, 2Performant.com generated more than 780,000 sales for its 500+ online shops in the affiliate network; that means 39.4 million euros (VAT excluded). The total conversions number (sales and leads) is more than 840,000 – a more than 50% increase compared to 2015. The 2Performant affiliate network holds in its portfolio clients such as Elefant, Vola, evoMAG, Noriel, Miniprix, Libris,