At the GPeC Summer School, Ionuț Munteanu will conduct a workshop about PPC Marketing At Its Best

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Now that we have only a few days left until we start the GPeC E-Commerce Summer School 2016, it’s time for the last planning, the last-minute preparations, but it’s also time to think about all the useful things that we will learn and all the fine people we will meet. One of the most expected workshops is about PPC Marketing and will be conducted by Ionuț Munteanu. As the majority of the Romanian online shops invest in Google AdWords and Facebook Ads, optimising this budget is crucial.

That’s why Ionuț Munteanu – Managing Partner & Trainer WebDigital – prepared a practical workshop combining pleasure and usefulness. We can’t reveal all the secrets, but we can tell you that it’s about a PPC Marketing boardgame, aimed at teaching you all the basis. Ionuț’s workshop is entitled “PPC Marketing At Its Best: How to Plan Effectively your Google AdWords & Facebook Ads Campaigns”. Get ready for 90 intensive minutes of PPC Marketing: bidding, CPC, CTR, Quality Score, AdWords, Analytics, Facebook Ads, Youtube, keywords, conversion rate, segmentation and e-commerce, all mixed into a perfect package of case studies and interactive game.

Ionuț Munteanu describes himself as a permanent student of the human mind, a passionate marketeer and a full-time antrepreneur. He has been managing online marketing campaigns for more than 500 clients from different sectors. Now Ionuț is Managing Partner and trainer at WebDigital, an agency specialised on Pay Per Click Marketing, founded in 2009 and with a portfolio of over 100 active clients. Ionuț is also the co-founder of the oldest events in SEO and PPC Marketing in Bucharest, “The SEO PPC World”.

GPeC 2016, the anniversary 11-year edition, is an event powered by FAN Courier – the leader of the courier market in Romania

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