Month: June 2018

Facebook is chasing fake products, Carrefour launches the marketplace, IKEA opens pick-up points

Franprix tests home delivery while customer is away French supermarket chain Franprix has started tests with delivering groceries to the customer’s home, while the customer isn’t at home during the delivery. Franprix is the first company to test this kind of service in France. If the experiment is a success, Franprix wants to launch the service in the Parisian region by the end of this year or early 2019, LSA writes. Since the end of April, Franprix has been testing this type of delivery service with a dozen beta testers. → Read more at Ecommerce News Facebook cracks down on sellers of junky products Facebook is getting tougher with businesses that advertise products that are unsatisfactory or aren’t delivered on time. The social media giant’s new feature lets people leave reactions about their shopping experience after seeing an ad and making a purchase through the platform’s mobile app or website. The

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Try before you buy, Zalando expands to Europe, how to optimize your email marketing campaigns

The “try-before-you-buy” initiatives take e-commerce by storm As online companies continue to exert an ever greater influence over the consumer products market, a new trend has emerged that could be dangerous for unprepared retailers. The last year has seen companies like ASOS, Topman and schuh introduce try-before-you-buy options for consumers. The effect of the popularity of this kind of online shopping experience among customers is beginning to ripple across the whole sector. However, this trend could spell disaster for retail business owners if they do not prepare by having the right framework and solutions in place to manage returns. → Read more at Marketing Tech News Are you even considering accepting payments in cryptocurrencies? With all the talk about cryptocurrencies, you might be wondering whether your e-commerce business should start accepting them as a form of payment. There is no simple answer to that question. It all depends on the type

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