Year: 2019

Dennis Yu - Facebook Ads at GPeC SUMMIT

Don’t think of Facebook as advertising. Think of it as social postage | Dennis Yu brings the latest Facebook Ads tactics at GPeC SUMMIT May 27-28

Facebook Ads is the best performing online marketing channel today, with 57.3% of digital marketers in Romania stating that they are successfully implementing it in their business. If you use Facebook Ads or organic Facebook in your marketing strategy, then you need to meet Dennis Yu, one of the world’s top Facebook Ads specialists, the one who drove Mark Zuckerberg himself crazy with his experiments.

Dennis Yu is speaking for the first time in Romania at GPeC SUMMIT on May 27-28, where he’ll teach you how to grow your online business through Facebook.

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Agenda GPeC SUMMIT May 27-28, 2019

Announcing the GPeC SUMMIT May 27-28 Agenda

Less than three weeks left until we bring back the most important e-commerce & digital marketing event in Romania and Eastern Europe, GPeC SUMMIT May 27-28. We’re super excited to announce today our awesome 2-day agenda. Early Bird tickets (that give you minimum 50 EUR discounts) are on sale until May 16. Save your seat now for the lowest possible price!

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E-Commerce will die | Rafael Campos (VTEX) about the winds of change in online retail

The wind of change in e-commerce comes, no surprise, from China, says Rafael Campos, Vice President at VTEX. And it does so in such a fast pace, that we simply cannot follow. For instance, in Romania we struggle to implement traditional credit card payments, while they already have face recognition payments. The world is changing so fast that a company needs not only change its strategy, but its entire structure in order to follow the latest innovations.

At GPeC SUMMIT Rafael talked about the decisions companies must take today to, maybe, survive for the next 5 to 10 years. Read the interview below to learn what e-commerce start-ups can do in 2019 to keep up with the big names on the market and what platform is most suitable for an online shop.

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Ryan Holiday - Speaker at GPeC SUMMIT November 2019

Ryan Holiday, for the first time in Romania at GPeC SUMMIT November 4-5, 2019

Ryan Holiday, the bestselling Stoic author, marketer and entrepreneur who turned ancient philosophy into core principles for marketing tactics, speaks for the first time on a stage in Romania at GPeC SUMMIT. Join us on November 4-5 to meet the famous author of Trust Me, I’m Lying, Growth Hacker Marketing, The Obstacle Is The Way and Perennial Seller: The Art of Making and Marketing Work that Lasts, bestselling books that sold nearly two million copies and have directly influenced companies like Google, Twitter and Microsoft. Looking forward to meet him? Read more.

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Ross Simmonds, Foundation Marketing: Facebook Groups content distribution

How to distribute your content on Reddit and Facebook Groups. Ross Simmonds shares best practices for digital marketers

Content is king. But in the age of social media, content distribution wears the bigger crown. As a marketer, Google, Facebook and all the social platforms play a huge role in getting your content out to your audience. However, those platforms are becoming more and more destinations and their algorithms are decreasing the value of your content, because they want people spending more time on their sites. Since new and desperate times call for new and smart measures, businesses are forced to focus less on creating content and more on distributing it. Ross Simmonds is 100% on board with this new content marketing strategy and shares his tips on how to better distribute content using Reddit and Facebook Groups. Learn more in the interview below.

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