Andrei Georgescu will talk about “Trends in E-Mail Marketing: Customer Journey & Marketing Automation” at the 2016 GPeC Summer School

Posted on 19/08/201619/08/2016 by George Hari Popescu

Now that we have only one week left until we start the GPeC E-Commerce Summer School 2016, it’s time for the last planning, the last-minute preparations, but it’s also time to think about all the useful things that we will learn and all the fine people we will meet.

Andrei Georgescu – Co-Founder & Managing Partner White Image – will talk about “Trends in E-Mail Marketing: Customer Journey & Marketing Automation. The necessary steps for the retention and the relevance in e-commerce – from fancy words to results”.

Andrei Georgescu is Co-Founder and Managing Partner at White Image, for over 13 years. The solutions that generate results are his main objective when he creates strategies for the email and data marketing of successful companies such as ING Bank, OTP Bank, Alpha Bank, Flanco, Lindab, Audi, Volkswagen, Dacia-Renault, Publica, Romstal etc. He is Marketing Sherpa certified in advanced email marketing tactics, optimisation and value proposition development. Andrei is also teaching email marketing at the IAA School.

GPeC 2016, the anniversary 11-year edition, is an event powered by FAN Courier – the leader of the courier market in Romania

Event supported by: Allpacka.ro, ALTEX, AVON, Competence Call Center,ContentSpeed, DPD, DWF, Frisbo, Garanti Bank, Mediapost Hit Mail,Microsoft,New Black, NewsMAN, Online-Online.ro by Credius,Orange,PayU,SALESmanago, Simartis, Retargeting.biz, Visa, Zitec