Interview with Alex Langshur, Cardinal Path: engagement is a great indicator of your relationship with the client

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As you know, GPeC is focused on bringing premium e-commerce and digital marketing content to its audience for every edition. GPeC Summit May 25-26-27  reunited over 850 participants from the CEE e-commerce and online marketing industries for 3 whole days of amazing e-commerce know-how and internationally acclaimed speakers, most of them speaking for the first time in the region. Alex Langshur, Co-Founder and Senior Partner Cardinal Path (one of the most important online marketing and digital analytics agencies in the world), was one of the main speakers of the event. After his keynote speech, Alex was interviewed by GPeC Summit’s official reporter, Andra Zaharia (Marcom Manager Heimdal Security) about the importance of client engagement and customer lifetime value, about choosing the best web analytics tool and the customer journey and the way its analysis helps retailers know their customers better and increase their sales. You can watch the full interview with Alex Langshur below (a big thank you to

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Over 850 attendees at GPeC Summit May 2016 – The Most Important E-Commerce Event in CEE

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GPeC Summit – the Spring edition of the Most Important E-Commerce Event in Central and Eastern Europe – happened in Bucharest on May 25-26-27, reuniting over 850 attendees for the 3 event days. 9 amazing international speakers were part of this edition’s lineup, together with representatives of the top local companies such as Altex, eMAG, Google, Netopia mobilPay, Orange, Oracle, Microsoft etc. May 25 2016 was dedicated to the Conference and GPeC E-Commerce Expo where over 20 e-commerce services and solutions providers had the chance to meet and set partnerships with online shops present at the event. The Conference started with the Romanian E-Commerce market overview moderated by Dorin Boerescu (CEO 2Parale). According to Marius Costin (PayU), amazing growth in online payments has been registered for the first quarter of 2016, a growth of over 60% YoY. Antonio Eram (Netopia mobilPay) emphasized that Romanian people are not at all reluctant to modern payment methods such as mobile payments (through the eWallet app

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Daniel Waisberg is helping us put context into data at GPeC Summit May 25-26-27!

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Daniel Waisberg, Analytics Advocate for Google UK, will join GPeC Summit May 25-26-27 and is really excited to talk to you about putting context into data. Pun aside, Daniel thinks there is nothing more important in Google Analytics than adding context to data and analysing them in this context. Daniel is really enthusiastic about getting to talk to you about data and he is encouraging you to come share thoughts with him at GPeC Summit May 25-26-27. Here is Daniel’s video message for all of you: Just as Daniel is telling you, it’s pretty obvious that you should’t miss GPeC Summit May 25-26-27. The event agenda can be checked on our website and registrations for GPeC Summit are done by filling in the online formmhere: http://www.gpec.ro/en/registration-gpec-summit-may/ _________________________ GPeC 2016, the 11th annual edition, is an event powered by FAN Courier – the leader of the Romanian courier market Event sponsored

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Brian Dean is looking forward to talking SEO at GPeC Summit 25-26-27 May!

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We are so excited we feel like it’s no problem we repeat this. The world-class SEO guru, Brian Dean – CEO & Founder Backlinko – is joining us for the first time in Romania at GPeC Summit May 25-26-27 and he is really looking forward to meeting you and talk SEO. Brian is not only a renowned SEO specialist, but he is THE SEO specialist. The one that none other than Neil Patel describes the following way ”When it comes to linkbuilding, Brian is the best in the business”. Brian will deliver an amazing keynote on May 25 during the GPeC Summit conference and its title is going to “How E-Commerce Sites Can Tap Into Google’s New Ranking Factors“. Here is Brian’s message for you guys: Just as Brian is telling you, it’s pretty obvious that you should’t miss GPeC Summit May 25-26-27. The event agenda can be checked on our website and registrations for

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Usability should be a foundation for any online store – Interview with Paul Rouke, PRWD

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Just very few days left until The Most Important E-Commerce Event in Central and Eastern Europe: GPeC Summit May 25-26-27. We got a lot of great speakers in store, hot topics and a lot of practical keynotes and workshops meant to show you how to increase your conversions in e-commerce. One of our conversion optimization expert speakers is Paul Rouke, the Founder & CEO of PRWD, who will keynote at GPeC Summit May 25-26-27 and give practical tips and case studies on how to make usability the foundation of your online shops. We’ve had the chance to discuss a little bit with Paul already and get a sneak peek into his presentation and the conversion rate optimization strategies that he is applying for PRWD’s clients. Check out the interview below and make sure you don’t miss Paul Rouke‘s keynote on May 25 at GPeC Summit. GPeC: How can you get

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