Valentin Radu

Founder Omniconvert

Valentin Radu is a Romanian entrepreneur, a strong advocate of Customer Value Optimization, the author of The CLV Revolution, and the founder of Omniconvert.

Valentin firmly believes in a customer-centric approach. This mindset has enabled him to build a strong entrepreneurial track record, having founded four companies throughout his career.

His extensive knowledge of the eCommerce industry comes from hands-on experience, as he was himself an eCommerce entrepreneur and co-founder of Romania’s largest online car insurance platform, rca-ieftin.ro, which he scaled to over 250,000 customers.

As the founder and CEO of Omniconvert, Valentin aims to revolutionize the eCommerce industry by providing advanced solutions to hundreds of retail companies, including brands such as Decathlon, Auchan, Tempur, Culture Kings, and Orange.

Thanks to years of experience and continuous validation of his expertise, Valentin has become one of the leading experts in Customer Lifetime Value optimization. He also launched CVO Academy, together with professors and practitioners from around the world, to help others master this essential concept.