After 20 years in eCommerce — from a $700 startup to $14M in revenue, and then working with over 300 clients including brands like Jack & Jones, Patagonia, and Sephora — I know what truly works.
In 2026, costs are skyrocketing, AI is changing the rules, and customer loyalty is fragile.
If I were an eCommerce manager today, I wouldn’t chase cheap traffic. I would build a comprehensive system based on AI, data, customer insights, automation, and rapid experimentation.
You will leave this session with:
A growth experimentation checklist for 2026
The 3 mistakes that kill 80% of your budget
How to use AI to grow your business — with automations you can launch on your own
This is not theory. It’s the playbook that has generated over 70,000 experiments across more than 5,000 online stores worldwide.
