Craig has audited hundreds of e-commerce, B2B and marketplace products, discovering one simple truth: device experience starts in the hands of your customers.
Using real data and examples, he reveals the hidden issues that break most websites and apps – and how to avoid them.
The fix is simple and fast. Google Analytics already holds the device, model, screen, and setup data you need. By targeting the right customer devices and screens, you can close experience gaps that quietly destroy both conversion rates and user experience.
Improving device experience isn’t a costly project – it’s one of the fastest ways to boost revenue and UX.
Craig will share a free Looker Studio dashboard for GA4, so you can all optimize your own visitor device experience.
You’ll also learn why just 5–7 key devices drive over 90% of revenue or engagement – and how making them work flawlessly can turn every visitor into a potential customer.
English Session | Simultaneous Translation in Romanian Available
